Given that more than 65% of the population are visual learners, infographics are an incredibly useful tool to present complex data points in a simple and memorable way.
After all, research tell us it only takes us 150ms for our brains to process a symbol and only an additional 100ms to attach a meaning to that symbol. That’s so much more powerful than words alone.
I mean, who hasn’t suffered from infographic envy? You know, that feeling when a company just NAILS it and their well-thought-out, branded infographic goes absolutely viral? So much that you’ve likely gone back to your desk, pulled up your most compelling data and just stared at numbers on a screen thinking, “how the heck do I get started?”
As a designer for IMPACT, I feel you. I’ve been there countless times, sitting there staring at a massive set of data just waiting for the inspiration to turn it into something digestible (in fact, my very first project for IMPACT was an infographic!).
It’s absolutely daunting; all the numbers, the illustrations, the right color scheme...where the heck do you start?
I’m sure at one point or another you’ve felt this way about blogging too. We know there isn’t a formula for creative genius, but there are some guidelines that can help get your wheels turning.
Getting started with Infographics is eerily similar.
Visme, an online presentation, infographic and engaging content tool, has put together an infographic on the 13 main types of infographics (so meta, right?!).
If you can figure out how to match your data to one of these formats, you’ll be on the right track to getting started with infographics.
Check out the illustrated list in the infographic below:
Created using Visme. An easy-to-use Infographic Maker.
Read more at http://blog.visme.co/infographic-ideas/#ytfdzjwTmg8mt1UC.99