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I'm being stalked.
I'm being stalked by a shirt from Old Navy.
Just look at all that plaid. Swoon.😍
I came across it a few weeks ago, while I was binging the fifth season ofSchitt's Creek(a show I have to thankAnn Handleyfor turning me on to) and doing a little light online window shopping.
I really, really wanted it. But, by some miracle, I was able to tap into an unknown reserve of deep inner strength and left the Old Navy website in possession of all of my money.
But now I see it everywhere.
When I'm reading articles on theBaltimore Sunwebsite, there it is:
When I'm scrolling through ideas on what the heck to do with my mountain of leftover Halloween candy on RealSimple.com, it appears:
Even when I'm trying to find an easy dinner recipe that's deliciousandminimizes the risk that I'll burn the kitchen down, I can't escape it:
💸 In paid media, what gets results (and what doesn't) seems to change on a weekly basis (get help)
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Not familiar with my podcast? Content Lab is for any digital marketer, content manager, or business leader who wants to learn what it really takes to create content that drives traffic, leads, and sales.
In short, we talk about how the content sausage really gets made.