One of my favorite feelings is learning how to do something new and then getting really good at it.
For instance, making a new cocktail. I recently attended a virtual mix-along where we learned how to make this drink:
It's vodka, elderflower liqueur, lime juice, simple syrup, and mint. But like with most great cocktails, the proportions and method both matter.
I love getting so good at making a certain cocktail I can make it from memory with the perfect proportions so it turns out the same every single time. Then I keep it in my back pocket for someday when we can, ya know...have people over again.
Unsurprisingly, I tend to apply this same level of hyper-fixation to my professional life. When I started working on transitioning our in person event to a virtual one, I attended tons of other events, read articles and watched videos, joined communities of other event planners, and obsessed over learning about what others were doing in the virtual event space.
It was never going to be enough to settle for simply "putting on" a virtual event. I wanted to get so good at it that our events would be, hands down, the best digital sales and marketing events out there. I like to think I achieved this to some extent but "really good" doesn't mean perfect and it doesn't mean you stop learning or practicing either.
What's something you want to get really good at this year? Is it time management? A certain style of knitting? Maybe it's using video in your digital sales and marketing? (You didn't think I'd make it through this intro without mentioning this, did you?)
Well, if getting really good at using video in your digital sales and marketing happens to be on your list, you've got to check out our two new deep-dive bootcamps.
👉 How to run a revenue team meeting (+example agendas)(14-minute read)
A revenue team brings together key sales and marketing players within a company into one team that is centered around the shared goal of increasing company revenue, though the implementation of a content strategy. But, how do you actually successfully run a revenue team meeting? IMPACT Digital Sales and Marketing Coach Chris Marr dove into the nitty gritty of how to run a successful revenue team meeting complete with example agendas.