When is someone going to unpackThe Big 5topics —cost, comparison, best, reviews, and problems— for the subjects that really matter? Like the fact that I would bet $1 million you'renot actually laughing out loudwhen you say you are via text,Susan.
"What is the true emotionalcostof seeing a friend type 'ROFL' knowing they're not really rolling on the floor laughing?"
"LOL vs Haha: a head-to-headcomparisonof which lie you should use and when with those you pretend to care about"
"Bestpractices for confronting laughter fibbers online (we love #3!)"
"2020reviewof LMAO: post-coronavirus, does this acronym still convince anyone you're laughing?"
"17 most commonproblemsyou'll experience when trying to convince Liz Moorehead that you're laughing by typing 'haha' in response to a funny meme she sent you over Slack, when she can clearly see on Zoom that you're not"
Look, I'm not petty. I'm just a stickler for the truth.
And now, here'sTHE LATEST...
💸 Website redesign projects can cost a lot, so what drives that price tag up and down? (11-minute read)
The Content Creation Bootcampon November 10 is an immersive, hands-on virtual bootcamp that will teach you exactly what you need to do to bring the right customers to your business through inbound content.
Here's what the day looks like:
Marcus Sheridan will deliver an opening workshop on creating the exact content topics that drive traffic, leads, and sales
Our friends at SEMrush will discuss creating a content marketing funnel and how to find and answer the questions your buyers are asking
Kevin Phillips and John Becker will teach you how to maximize your subject matter experts (SMEs) to generate amazing content
And finally yours truly (yes me!)will share the ultimate tool guaranteed to help you drive results with every piece of content you produce
I'm so lucky.I get to wake up every morning and work with the most passionate, focused, inspiring people in our industry.
So, even though we're living in a time when it's a little harder to forge new human connections, I thought it might be fun to introduce you to a new member from my IMPACT work family each week!
Meet Jen Barrell
When she first joined IMPACT,Jenand I bonded immediately over our love ofThe West Wing, writing, style guides, and mid-century modern interior design. Now we have a standing virtual happy hour every Friday night... during which we unsuccessfully talk each other out of buying stuff online.
"So I was dead set against content training at the start of my engagement with IMPACT, but I am so glad I gave it a try. Jen's content training has been game-changing for us and in helping us develop an organizational strategy around all of our content. Her advice is both innovative and really practical and, although I'm a good writer, her editing and stylistic changes have really added something to our content. Highly highly recommend." (Source)