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The Latest Digital Marketing News by IMPACT
November 22, 2018

Seriously Weird Thanksgiving Stock Photos, Yet Another Facebook Outage, & Digital Transformation Is a Real Game Changer for Businesses... This Is THE LATEST! 

Happy Thanksgiving! 

"Whoa, is Liz working today?" 

Never fear. The answer to that question is an enthusiastic, plaid pajama-clad "Nope!"

As this hits your inboxes, I'm in our kitchen drinking lots of coffee, more than likely yelling at our cat to get off the kitchen counter, and whipping up my annual Thanksgiving morning casserole, which features flaky biscuits, an aggressive amount of cheese, turkey sausage, lots of fresh herbs and seasonings, and 12 -- yes, 12 -- eggs. It's so good.

('Tis the season for burying my weight scale in the back of a closet, am I right?) 

Anyway, aside from rich, ooey-gooey breakfast bakes, lots of turkey and stuffing, and pie, the IMPACT team has a lot to be thankful for this year:

Here's THE LATEST, you turkeys:

17 Weird Thanksgiving Stock Photos to Fuel Your Nightmares 🍗

What do a pilgrim pimp, a turkey inviting a masked pig to a party, and a pilgrim DJ wearing a turkey mask have in common? They're Thanksgiving-themed stock photos IMPACT Head of Editorial Content Ramona Sukhraj found for this totally wacky list -- because someone woke up one morning and said, "You know what this world needs? A 'funny closeup of smiling male Caucasian medical doctor listening with stethoscope for heartbeat of baked Thanksgiving turkey' photo in our lives." Have a laugh at the full list of 17 oddball Thanksgiving stock photos and enjoy five tips for picking stock photos that aren't terrible. 

Facebook & Instagram Went Down Again This Week & Marketers Have a Lot to Say About It 😠

For the third time in a little over a month, Facebook went down -- and going into Black Friday weekend (the official kickoff of holiday shopping season), a lot of marketers were not happy about it. But for many, it was more than just another disruption to seasonal marketing promotions. As Stephanie Baiocchi of IMPACT put it, "The outage itself doesn’t affect my opinion of Facebook, but the frequency with which they have been happening lately definitely does." Here's my wrap-up of the third Facebook and Instagram outage, as well as candid insights and advice from our in-house Facebook and social media experts. 

Digital Transformation Isn't Just a Buzzword; It's a Big Deal for Your Business (& Your Sales Teams)💡

You’ve probably heard the term digital transformation, but what does it mean for you and your organization? Do you really know what it is and why it matters? DM Training CEO and lead trainer Steve Bookbinder shares with our readers that digital transformation has opened the door for increased transparency and opportunities for collaboration across teams of all kinds -- but especially sales. Learn more about digital transformation and what it means for your business in this insightful article from Steve Bookbinder.

Save the Date 📅

  • Hey Chicago, Don't Miss CHIx! Next Wednesday on November 28, the Chicago HubSpot User Group is hosting a can't-miss meet up featuring seven short, motivational, powerful and industry-related talks (think TED style) from your fellow HUG members. Register for free here!
  • Learn How to Newsjack Your Way to Media Attention This December! In this upcoming webinar, one of the leaders of the newsjacking movement, David Meerman Scott will teach you how to boost traffic and grab more eyes using strategic real-time marketing & news. Register here and join us Dec.10th!

OK, everyone. My request for you today is simple:

Don't reply to this email. With anything.

It's Thanksgiving. You should be spending that time with friends and family -- if you celebrate it -- instead of replying to an email from a stranger on the internet.

But don't worry. I'll be back next week with more shenanigans and blatant attempts to fill my inbox with something other than overdue content alerts. 

(Psst! If you got this from a friend and haven't subscribed yet, join the fun here.) 

Toodles,