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The Latest Digital Marketing News by IMPACT
November 17, 2018

Beautiful Branded Bots, Sneaky Subscriptions, and Google Tools Unite...This is THE LATEST!

Hey there, good looking.

The weekend is once again upon us. Here are the biggest headlines and insights you need before you finish binging The Haunting of Hill House and finally get that laundry in the dryer... (I mean, seriously, it's been hours.)

Here's THE LATEST:

Just Your Friendly Neighborhood Robots [INFOGRAPHIC] 🤖 

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Across a host of industries and organizations, A.I. and bots are transforming marketing by streamlining processes and humanizing customer interactions. Who's doing it right? In this article from Account Executive Rachel Palmateer, you'll find 28 beautiful bots to help you plan your own strategy. Click here for a little bot inspiration.

 

Google's Had Enough of Your Unclear Subscriptions 🙅🏽

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Everybody loves a little mystery -- except when it comes to subscriptions and especially not if you're Google. The tech giant just announced new regulations that penalize websites with unclear subscription pages by slapping a big, ugly warning in front of their visitors. IMPACT Designer Ashleigh Respicio dives into what's happening and how you can avoid the scarlet warning, in this article. 

And we're not done with Google yet...

PageSpeed Insights & Lighthouse Unite! 👍🏽

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Your data is only as good as what you do with it. Unfortunately, what Google recommended you do next may have varied across its tools -- until now. Two of Google's most crucial tools are now working together to help you make your website faster. Development Supervisor Melissa Smith decodes this news and what it means for you here. 

... When You're All Ears (& Eyes) 👀

Weekend Nonsense 🎉

This week, I'd like to take a moment to pay homage to one of the greatest storytellers of all time, Stan Lee. The comic book legend passed away on Sunday, but he will forever be remembered for the universe he created, unforgetdiv tales he told, and the kickass cameos he made for nearly 30 years. Check out some of the best below: 

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Rest in Peace, Stan. 

What's your favorite Stan Lee memory? Hit reply and share them with me!

And as always, if you got this from a friend and haven't subscribed yet, join the fun here. 

Excelsior,