United, among other airlines, has dealt with its fair share of issues and frankly, PR nightmares, over the past few years. But it's nice to know the airline still takes its customers' concerns seriously. Even about something as seemingly silly as an in-flight snack.
As a customer who always has a lot to say, I appreciate when my comments and concerns are acknowledged by businesses and am more likely to be a repeat customer because of this.
When we listen to what our customers and prospects are saying, we learn more about how to be a better resource to our ideal buyers than we could ever learn from persona research or team brainstorms.
What are you doing to listen to your customers?
🗣️ How to Build an Advocate Community For Your Business
An inefficient or completely absent formal video review process can drag out your video production timeline. Setting up a process for reviewing videos will significantly speed up your review time so videos can be completed faster and you can get the most out of your investments. IMPACT Video Editor Megan Lang says she uses three main cuts to create a streamlined review process.
Attention, Connecticut! We'll be hostingour famous World-Class Communication Workshop on October 24at IMPACT HQ in New Haven.The ability to effectively and efficiently communicate, earn trust, and then move listeners to action is a powerful skill. Without it, our ideas aren’t heard, our intentions are misunderstood, and our goals fall by the wayside. This workshop is ahighly interactive, full-day experience, teaching business executives and managers the art of communicating at a deep, meaningful level, from the everyday discussions to boardroom presentations. Learn more and make your reservation for this workshop.
Is your website scaring off visitors? 👻A terrifying website will haunt you long after the tab has been closed. We'll be hosting a spook-tacular Website ThrowdownOctober 31st at 1pm ET where our experts will be critiquing the content, conversion paths, SEO, and messaging of five hand picked sites on Facebook Live. Want to be one of them? Submit your site here by October 28th.
Tickets for Connecticut's Better Business Summit on November 7 are now on sale! Looking to grow or strengthen your business? #BBS19 will give you the tools you need to better your business, today. We want you to find success in Connecticut’s challenging economy. You will learn from industry leaders and experts, and take away actionable steps to help your business thrive! Learn more, review the agenda, and get your tickets today!
If you've ever sent or received an email you will love this "Email in Real Life" video by the makers of "A Conference Call in Real Life." I absolutely cracked up watching this because it's so painfully accurate.
Now back to you, Liz.
Director of Membership & Events, Speaker, Co-Leader of the Chicago HubSpot User Group, Host of ‘The IMPACT Show’ Podcast