They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.


Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.


HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Discover how IMPACT’s services can help take your business to the next level. Book a free 30-minute coaching session Book a free 30-minute coaching session
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now

Alex Krawtschenko

Alex Krawtschenko
Semper Fi Digital
Alex Krawtschenko

About Alex

I am committed to being the best coach and trainer I can be for you and your organization.

I have achieved a Bachelor of Engineering and a Masters of Business Administration (MBA) in
Finance and Marketing. I am also a Certified Trainer and Practitioner of Hypnosis and Neuro
Linguistic Programming (NLP). Hypnosis and NLP have advanced business applications in the
exciting area of Neuro-marketing, which studies the brain with a view of being able to predict
and influence consumer behaviour and decision making. 

As a Certified Coach of the “They Ask, You Answer” methodology, I can help your business
transform by coaching your organization to:

  •  Overcome the common impediments slowing down business growth; and
  • Accelerate your team’s adoption of the sales and marketing principles of “They Ask, You
    Answer” to fuel business growth.

To optimize business results in the modern era, it is imperative that your business educate
consumers and provide them with information relevant to their buying decisions. The content
that your business must create revolves around the principle of providing clear answers to
specific questions that your potential buyers search for on the internet while conducting their
buying research.

As a coach to your business, I can help your organization create a culture that empowers the
subject matter experts within your organization to become more actively involved in content
creation. I can work with your sales and marketing teams and create alignment between them so
that they create content that will lead to more sales. I can work with your sales teams to create a
more efficient and effective sales process that will lead to more sales. I can help turn your
website into a learning center, so that it becomes the authoritative website for people to go when
they want unbiased information that will help them with their buying decisions.

If you would like to take your business to the next level, I would love to be your guide.


  • They Ask, You Answer Coaching
  • HubSpot Training & Onboarding
  • Leadership Communication & Training 
  • Sales Team Training



They Ask, You Answer Certifications

They Ask You Answer Certified Coach

They Ask You Answer Workshop Certified

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