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IMPACT Live 2025 Hartford

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August 18 - 20, 2025 - Hartford
The Event Where Industry Disruption Begins and Market Leaders Are Made
Lead the charge in industry disruption by embracing what your competitors won't in your marketing and sales. Discover how to attract endless customers, build an unstoppable sales process, and create a growth-driven operation like no one else. IMPACT Live is your opportunity to transform your business into the most known and trusted brand in your market.
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What is IMPACT Live?

IMPACT Live is a 3-day, in-person event for business owners, CEOs, and marketing and sales leaders who struggle with acquiring new customers, long sales cycles, unsteady lead flow, or ineffective outsourcing to agencies.

The old ways of growing your business are fading. That's why the strategies and tools you'll learn at IMPACT Live are centered around 'Endless Customers' — a proven system that works for any business, in any industry, in any season or economy — for becoming the most known and trusted brand in your market.

Attendees will come together in a single-track format for expert-led sessions that cover strategies in marketing, sales, and AI that transcend industry norms, with several opportunities to network with others on the Endless Customers journey.

By attending IMPACT Live, you'll access real world examples from companies that demonstrate how businesses are dominating their markets, providing a clear blueprint for your path to endless customers.

Be Inspired by the Best in Sales, Marketing, and Artificial Intelligence from Around the World

Join 250+ attendees including CEOs, sales and marketing leaders, content managers, videographers, coaches, and trainers.

250+
Attendees
3
Days
Unlimited
Ideas

Be Inspired by the Best in Sales, Marketing, and Artificial Intelligence from Around the World

Join 250+ attendees including CEOs, sales and marketing leaders, content managers, videographers, coaches, and trainers.

250+
Attendees
3
Days
Unlimited
Ideas

“IMPACT Live is the only event where Endless Customers practitioners across marketing, sales, and leadership come together.

Three days of expert insights and guidance straight from Endless Customers coaches will arm you with exactly what you need to transform your business.”

Marcus Sheridan
Keynote Speaker & Author

Marcus IMPACT Live Cutout-min

Who is IMPACT Live For?

IMPACT Live is rooted in “Endless Customers,” a powerful business approach and system that has driven success across diverse industries by focusing on building trust and obsessing over today's modern buyer in the AI era.

This event is for the businesses that aspire to dominate the next decade. The ones who dare to think differently about trust, transparency, and customer relationships. The ones willing to do what their competitors won't even consider. 

Industries that excel with “Endless Customers” and will be represented at IMPACT Live include:

b2b services
B2B Services
building materials
Building Materials
commercial real estate
Commercial Real Estate
construction
Construction
cybersecurity
Cybersecurity
Franchises
Franchises
healthcare
Healthcare and Health Services
Homebuilders and Remondelers
Homebuilders and Remodelers
home improvement
Home Improvement
insurance
Insurance
logistics
Logistics
managed services
Managed Services
Manufacturers
Manufacturers
retail
Retail

Past Attendees and Companies Thriving with Endless Customers

Brought in $270k per month from organic leads with Endless Customers
Grew revenue by $1M with Endless Customers
Doubled annual revenue 4 years in a row after implementing Endless Customers
After applying the principles of Endless Customers, sales increased by 40% in one year
Attributed $3M in revenue in a single quarter to Endless Customers 
Increased leads by 1,300% after implementing Endless Customers
Increased organic visits from 2,000 to 8,700 per month within a year of doing Endless Customers
Doubled revenue 3 years in a row after implementing Endless Customers

What attendees have said

"The alignment that our team has gained from all being at IMPACT Live together is huge."

Jeffrey Linta
Jeffrey Linta, Linta Roofing

"Attending IMPACT Live made me realize we needed a refresh on the basics of They Ask, You Answer. The basics of a revenue team, getting marketing and sales together, and creating content that we'll use in the sales process."

Mike Galanos, Woodstock Furniture & Mattress Outlet

"It was super exciting to learn about AI and the different use cases for social media and video editing."

Kenda Dowdy
Kenda Dowdy, Illume Fertility

"Marcus's presentations are motivating, insightful and he leaves the audience with clear takeaways."

Dan Golda
Dan Golda, Thoroughcare
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2025 IMPACT Live Agenda

Monday, August 18
Monday, April 14
Monday, October 14
Tuesday, August 19
Wednesday, August 20
10:00AM CT
Check In
Check in any time between 9:00am and noon!
10:00AM CT
Coffee & Networking
Stick around after you check in for some coffee and networking in the foyer outside the ballroom! Be sure to check in and get your badge first. This will be drop-in style networking so you can come when you want and stay as long as you'd like. Meet others by role, industry, and more!
12:30PM CT
Doors Open
1:00PM CT
IMPACT Live Begins!
6:00PM CT
Welcome Reception
Join us for a welcome reception right with drinks and bites. Plus, get to know other attendees in a whole new way. Stay tuned for more!
1:00PM CT
Fundamentals of Endless Customers
Marcus Sheridan will open up the event with a look at what's absolutely vital to your business today. With the emergence of AI, buyers wanting more control, and the change in search behavior, we'll make sure you're up to speed on everything you need to know to stay ahead of the curve.

Marcus SheridanMarcus Sheridan

Bob RuffoloBob Ruffolo

2:30PM CT
15 Minute Break
Stretch, mingle, and grab some coffee!
2:45PM CT
Pillar 1: Say What Others Are Not Willing to Say
In today’s AI-driven landscape, video content is more crucial than ever. Join Marcus Sheridan as he uncovers key video trends, including search in the age of AI, and introduces the powerful QQPP method for creating effective videos. You’ll also learn about The Selling 7, the essential videos every business needs. Afterward, Lindsey will dive into a live interview with a successful company about how they grew their YouTube channel, alongside insights from their videographer on the strategies that fueled their success. Don’t miss this actionable, expert-led session designed to elevate your video marketing game!

Marcus SheridanMarcus Sheridan

Lindsey AutenLindsey Auten

3:45PM CT
30 Minute Break
4:15PM CT
Pillar 1: Say What Others Are Not Willing to Say
This session will equip you with the strategies to amplify your content and drive real growth. Learn how to assess if your business is ready for paid ads, how to repurpose video content using AI tools, and get practical tips for maximizing social media reach. Plus, hear directly from a member of Swell, IMPACT’s paid ads branch, who will share insider expertise on amplifying your content for maximum ROI. Unlock the secrets to fueling your growth with content that works harder for you!

Marcus SheridanMarcus Sheridan

8:00AM CT
Breakfast Served
Join us for a hot and hearty breakfast to kick off the day. Be sure to check out the sponsor tables while you're mingling!
9:00AM CT
IMPACT Live Day 2
It's time to tackle all things websites! First we'll cover things you need to do on your website right now to stay ahead. In fact, we'll look at world class examples of businesses doing this well right now and bring them up on stage to hear from them! We may even review some of your websites live on the spot. This exciting and inspiring session will be sure to kick off day 2 strong.
12:00PM CT
Lunch
Lunch will be served at the venue! Sponsors will also be available at their tables over lunch.
2:30PM CT
Afternoon Session
In the rapidly evolving landscape of AI, it is crucial for organizations to foster a culture that not only adapts to but also embraces emerging technologies. This isn't just about tactical implementation; it's about changing the way we think and work to be ready for the future. Expect to see real-life examples and practical tips on weaving this innovative mindset into the very fabric of your organization.
4:30PM CT
Day 2 Wraps Up
In our final session of day 2, we'll delve into the heart of long-term business success with They Ask, You Answer. Learn how your business is doing so far, hear common mistakes to avoid from business who have been down this road before, and get practical strategies to sustain your success. We will explore the importance of coaching, community involvement, continuous education, and the use of effective tools in maintaining and building upon business achievements. Additionally, we will discuss the critical aspects of recruiting and employee onboarding that follow the same principles you've learned so far. Let's end the day strong!
6:00PM CT
Evening Party!

Enjoy delicious food, signature cocktails (and mocktails!), and networking. More details to be shared.

8:30AM CT
Breakfast Served
Join us for a hot and hearty breakfast to kick off the day.
9:00AM CT
Deep Dive Workshops
To be announced.

Pricing

Individuals
Teams

NOW - 4/25/2025

Launch Pricing

$799

4/26/2025 - 6/27/2025

Early Ticket

$1,399

6/28/2025 - 7/27/2025

Discounted Ticket

$1,799

7/28/2025 - 8/17/2025

Full Price Ticket

$1,999

10/1/2024 - 10/1/2024

Teams of 3+ (per person)

$779

10/1/2024 - 10/1/2024

Teams of 8 (per person)

$749

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Hotel & Travel

Both the event and accommodations will be at the Hartford Marriott Downtown, located at 200 Columbus Blvd, Hartford, CT 06103.

For your convenience we have reserved a block of rooms at a reduced rate of $255/night. The block closes Friday, September 27th. Click here to book your room.

Parking is available on-site for $19/day. Additional parking information can be found on the hotel's website.

If you have any questions, please reach out to us at events@impactplus.com.

hartford mar

Sponsor IMPACT Live

We offer a variety of sponsor options for IMPACT Live starting at just $4,500. 

Interested in sponsoring? Check out our prospectus here.

We can also design a package that meets your sponsorship goals.

Email events@impactplus.com with questions or interest!

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Sponsor IMPACT Live

We offer a variety of sponsor options for IMPACT Live starting at just $4,500. 

Interested in sponsoring? Check out our prospectus here.

We can also design a package that meets your sponsorship goals.

Email events@impactplus.com with questions or interest!

2025 IMPACT Live Sponsors

Join us at IMPACT LIVE

Stay up to date on the latest tactics, brush up on the core principles, and connect with other Endless Customers professionals. Don't miss out on the chance to be inspired by what's possible with Endless Customers in your business.

Get My Ticket Now→
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