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Free and Pro Courses

Take your knowledge to the next level with free and Pro courses inside IMPACT+

Recordings on Demand

On-demand recordings from past IMPACT events and livestreams

Featured

Inbound Strategy Playbook 2022

Learn 7 foundational principles that have proven to set inbound marketing strategies up for success

Free 5 Min. Inbound Marketing Assessment

Take this free assessment and learn what you can start doing today to boost traffic, leads, and sales

Blueprint for a More Profitable Agency

See why coaching, not implementation, is the key to happier clients and better profit margins

Case Studies

See examples of companies working with IMPACT and thriving with They Ask, You Answer

In this free advanced course, you’ll learn what it means to truly take ownership of your digital sales and marketing, how you can do it, and why it's the secret to long-term success.

Executives and Leaders

Investing in Incredible Digital Sales and Marketing Results

In this free advanced course, you’ll learn what it means to truly take ownership of your digital sales and marketing, how you can do it, and why it's the secret to long-term success.

Fundamentals of They Ask, You Answer

So you’re investing in inbound marketing, but aren’t seeing the results you expected. You’re writing content, but your traffic, leads, and sales growth has been slow or non-existent. You’re not alone. Inbound marketing works, but the fact is, too many people are doing it wrong.

This course will change all that.

They Ask, You Answer is a revolutionary approach to inbound marketing that has empowered thousands of companies around the world to reach their most aggressive traffic, sales, and leads goals, and in this inspiring, high-energy course, the mind behind the framework, Marcus Sheridan, dives into what it is and how it works.

By the end of this two-hour course, you will:

Understand how modern buyers and the buying process have changed and what that means for your business
Know the right content to create to drive traffic, leads, and sales and how to get started
Learn how to use this content to speed up your sales process
Learn the elements of the perfect inbound marketing website
Understand the importance of trust in all of your inbound marketing efforts

This course is for anyone who wants to stop wasting time and money on inbound marketing tactics and agencies that don’t work. Use the proven They Ask, You Answer to elevate your brand authority and make customers want to buy from you!

Note: When originally published, this course was titled “Digital Sales & Marketing Framework for Today's Modern Buyer.” This is still reflected in the graphics for this course.

Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.

Executives and Leaders

In this free advanced course, you’ll learn what it means to truly take ownership of your digital sales and marketing, how you can do it, and why it's the secret to long-term success.

Executives and Leaders

In this free advanced course, you’ll learn what it means to truly take ownership of your digital sales and marketing, how you can do it, and why it's the secret to long-term success.

Featured Content

Featured Content

Why Trust Is the True Currency for Any Business

Why Your Business Always Needs to Invest in Marketing — in Bad Times and Good (+ Video)

How a Lack of Sales and Leadership Buy-in Is Killing Marketing Morale Worldwide

Why You Need To Be the Best Teacher in Your Space To Win Over Your Buyers in the Digital Age

Why Trust Is the True Currency for Any Business

Why Your Business Always Needs to Invest in Marketing — in Bad Times and Good (+ Video)

How a Lack of Sales and Leadership Buy-in Is Killing Marketing Morale Worldwide

Why You Need To Be the Best Teacher in Your Space To Win Over Your Buyers in the Digital Age

Getting Started with They Ask, You Answer as a Leader

Getting Started with They Ask, You Answer as a Leader

Fundamentals of They Ask, You Answer

How to Get Your Whole Team to Buy in to They Ask, You Answer

Sales or Marketing: Who Should You Hire First for Your Growing Company?

Who Should Be On Your Content Marketing Team? 5 Critical Positions

Fundamentals of They Ask, You Answer

How to Get Your Whole Team to Buy in to They Ask, You Answer

Sales or Marketing: Who Should You Hire First for Your Growing Company?

Who Should Be On Your Content Marketing Team? 5 Critical Positions

Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.

Recent Articles

Recent Articles

How To Align Your Sales And Marketing Teams In 2022

How To Use They Ask, You Answer to Improve Your Hiring Process

What Is a Revenue Team? (Definition + Video)

Need Help?

Yes, They Ask, You Answer Works for B2B Companies (+Examples)

Outsourcing Is Broken: Why We Need To Rethink the Relationship Between Client and Agency

Brutally Honest Pros and Cons of They Ask, You Answer for Digital Marketing

‘The Big 5’ Best Business Blog Topics That Drive Traffic, Leads, and Sales (+ Video)

How To Align Your Sales And Marketing Teams In 2022

How To Use They Ask, You Answer to Improve Your Hiring Process

What Is a Revenue Team? (Definition + Video)

Yes, They Ask, You Answer Works for B2B Companies (+Examples)

Outsourcing Is Broken: Why We Need To Rethink the Relationship Between Client and Agency

Brutally Honest Pros and Cons of They Ask, You Answer for Digital Marketing

‘The Big 5’ Best Business Blog Topics That Drive Traffic, Leads, and Sales (+ Video)