Free Guide

Getting Started with Inbound Sales
In this free guide, you'll learn exactly how to sell over platforms like Zoom, empower your team to close more deals, and set your organization up for long-term success.
Getting started with sales technology

Free Guide

Getting Started with Inbound Sales
In this free guide, you'll learn exactly how to sell over platforms like Zoom, empower your team to close more deals, and set your organization up for long-term success.
Featured Content
Featured Content
Inbound Sales vs. Outbound Sales: What Is The Difference?
April 4, 2022 • 8 min read
Building an Inbound Sales Program: 6 Critical Elements of Inbound Sales Strategies
May 5, 2022 • 8 min read
What is the Inbound Marketing Funnel? (+ Examples)
July 26, 2021 • 7 min read
Your Buyers Want to Control the Sales Process; Here’s How to Let Them
July 28, 2021 • 6 min read
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Inbound Sales vs. Outbound Sales: What Is The Difference?

Building an Inbound Sales Program: 6 Critical Elements of Inbound Sales Strategies

What is the Inbound Marketing Funnel? (+ Examples)

Your Buyers Want to Control the Sales Process; Here’s How to Let Them

Getting Started
Getting Started
The Best Sales Enablement Tools for Your Team in 2022
June 13, 2022 • 7 min read
Course
Assignment Selling: Content Is Your Greatest Sales Tool
43 min course
Why Should An Inbound Marketing Agency Work With Your Sales Team?
August 21, 2020 • 8 min read
Inbound Sales
What is Inbound Sales?
17 min read
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The Best Sales Enablement Tools for Your Team in 2022

Assignment Selling: Content Is Your Greatest Sales Tool

Does your sales team not see the value in content? Do they think you’re wasting time? Are your sales not improving even though you’re publishing article after article, video after video? Assignment Selling might be the missing piece of your inbound marketing puzzle. 

When implemented, Assignment Selling, one of the fundamental pieces of They Ask, You Answer, puts the content you create into the hands of your sales team to help them address prospect questions, objections, and concerns head-on and close deals faster. 

We have helped hundreds of businesses across multiple industries improve their sales processes using Assignment Selling, and in this course, Marcus Sheridan teaches you everything you need to know to make it a success at your organization. 

In this course, you will learn:

  • The importance of leveraging content in the sales process
  • How to spend less time educating in sales meetings and ensuring you’re always working with qualified prospects
  • How Assignment Selling works
  • When you should be using Assignment Selling
  • What great Assignment Selling looks like
  • How to get started

This course is a great fit for sales reps, sales leaders, marketers, and leadership, as it talks about the fastest way to see ROI in your digital sales and marketing!

Why Should An Inbound Marketing Agency Work With Your Sales Team?

What is Inbound Sales?

Recent Articles
Recent Articles
8 Reasons Why Sales Training Can Fail to Deliver Results
September 22, 2022 • 6 min read
Sales and Marketing Friction is Hurting Your Bottom Line – Here’s What to Do About It
August 4, 2022 • 6 min read
How To Create a Sales Process That Closes More Deals
August 1, 2022 • 6 min read

Need Help?

Schedule a call with an IMPACT advisor to see how we can help you bring They Ask, You Answer to life in your business.

The 5 Most Common Sales Problems — And How To Solve Them
July 4, 2022 • 8 min read
Sales Qualifying Questions: How Do You Know If Your Leads Are Ready?
May 12, 2022 • 7 min read
How To Use Personalized Video in Your Sales Process [+Video]
April 18, 2022 • 4 min read
14 Sales Qualifying Questions for Finding Better-Fit Leads
April 14, 2022 • 8 min read
close close

8 Reasons Why Sales Training Can Fail to Deliver Results

Sales and Marketing Friction is Hurting Your Bottom Line – Here’s What to Do About It

How To Create a Sales Process That Closes More Deals

The 5 Most Common Sales Problems — And How To Solve Them

Sales Qualifying Questions: How Do You Know If Your Leads Are Ready?

How To Use Personalized Video in Your Sales Process [+Video]

14 Sales Qualifying Questions for Finding Better-Fit Leads

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The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022
Read the Playbook
The Ultimate Inbound Marketing Strategy Playbook 2022
Free Inbound Marketing Playbook
View The Ultimate Inbound Marketing Strategy Playbook 2022
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company