IMPACT Inbound Marketing Agency
Close

Digital Sales & Marketing
Digital Sales & Marketing
Close

Free digital sales and marketing courses

Immediately start seeing better digital sales and marketing results with dozens (and counting) of free online courses inside IMPACT+.

View all free coursesView all free courses

Digital Sales & Marketing World 2021

The premier, hybrid event for growth-focused business leaders, digital marketers, and sales pros. Virtual passes are free for IMPACT+ Pro members. In-person passes on sale soon.

Learn moreLearn more Watch past events on demandWatch past events on demand

Digital sales and marketing services

Discover the full array of IMPACT services, including inbound marketing training, web design, paid media management, and more.

Learn moreLearn more
Featured Resources
Getting started with digital sales and marketing
How much should I budget for digital sales and marketing?
Should we hire an agency or in source our marketing?
What is account-based marketing and should we be doing it?
Getting started with Facebook or Google Ads
See All ResourcesSee all Resources for Digital Sales & Marketing
They Ask, You Answer
They Ask, You Answer
Close

Free They Ask, You Answer course

Learn the principles of the They Ask, You Answer by taking our most popular course, taught by Marcus Sheridan himself.

Take the course nowTake the course now

Hire a coach

Turn your company into a high-performing digital organization with our flagship coaching program, Digital Sales and Marketing Mastery.

Learn moreLearn more

Case studies

See dozens of examples of companies succeeding with Digital Sales and Marketing Mastery and They Ask, You Answer.

View case studiesView case studies

They Ask, You Answer, the book

“One of the 11 Marketing Books every CMO should read.” — Forbes

Learn moreLearn more Buy the bookBuy the book
Featured Resources
What is They Ask, You Answer?
Why does They Ask, You Answer actually get results?
How They Ask, You Answer benefit sales
12-Month They Ask, You Answer Implementation Plan
Short-term wins you can expect with They Ask, You Answer
How to get your team to buy in to They Ask, You Answer
See All ResourcesSee all Resources for They Ask, You Answer
Virtual Selling
Virtual Selling
Close

Virtual Selling Mastery

Equip your sales team with proven methods to connect with today’s buyer, shorten the sales cycle, and close more deals, faster.

Learn moreLearn more

Virtual Selling Summit

Virtual Selling Summit 2021 is in the works. In the meantime, enjoy the entire 2020 event on-demand, free for IMPACT+ Pro Members.

Watch past events on demandWatch past events on demand
Featured Resources
Virtual Sales training checklist
Video sales call best practices
What to do if your sales reps are missing their numbers during COVID
How to use LinkedIn to close more deals in 2021
Essential virtual selling tools and technology
Will virtual sales training with IMPACT help my team?
See All ResourcesSee all Resources for Virtual Selling
Video
Video
Close

Free video sales and marketing strategy course

Zach Basner teaches you the fundamentals of making video for sales and marketing work inside your organization.

Take the course nowTake the course now

Video Sales and Marketing World 2021

Video Sales & Marketing World 2021 is in the works. In the meantime, enjoy the 2020 event on-demand - free for IMPACT+ Pro Members.

Watch past events on demandWatch past events on demand

The Visual Sale, the book

Learn how to use video to ignite sales, accelerate marketing, and grow your business in a virtual world in this book from Marcus Sheridan and Vidyard’s Tyler Lessard.

Learn moreLearn more Buy the bookBuy the book

Master video inside your organization

Video is a critical component of any high-performing digital sales and marketing program, and is a key part of Digital Sales and Marketing Mastery.

Learn moreLearn more
Featured Resources
The ultimate guide to video for sales
7 most important videos for sales and marketing
What to include in your video marketing strategy
Ace your YouTube strategy in 2021
Video email marketing examples you'll want to copy
Everything you need to know about Vidyard
See All ResourcesSee all Resources for Video
HubSpot
HubSpot
Close

Free HubSpot sales and marketing courses

Taught by Carina Duffy, IMPACT’s lead HubSpot trainer.

Marketing automation mastery (with HubSpot workflows)Marketing automation mastery (with HubSpot workflows) Inbound lead generation and conversion optimizationInbound lead generation and conversion optimization Getting started with sales technologyGetting started with sales technology

HubSpot Training Day

Following INBOUND 2020, IMPACT and HubSpot co-hosted a full-day of deep dive sessions to help HubSpot users get the most out of the new features fast! On-demand access is free for IMPACT+ Pro Members.

Watch on-demandWatch on-demand

HubSpot training and implementation

Maximize your investment in HubSpot's marketing, sales, or service platforms with guided training and implementation services.

Learn moreLearn more
Featured Resources
The ultimate guide to the HubSpot marketing hub
The ultimate HubSpot marketing migration checklist
HubSpot CRM pros and cons
Is a HubSpot-hosted website more secure than a Wordpress site?
Hubspot pricing: your guide to everything HubSpot costs
Listen to the Hubcast podcast
See All ResourcesSee all Resources for HubSpot
Web Design
Web Design
Close

Website Optimization Summit 2021

March 23, 2021, 25+ Speakers/Sessions, Free for IMPACT+ Pro Members or $59 for a day pass.

Learn more and registerLearn more and register

Website design and strategy services

Get a beautiful, user-friendly HubSpot or Wordpress website that is easy to update, consistently generates leads and revenue, and grows with you.

Learn moreLearn more
Featured Resources
The Ultimate Guide to Website Redesign for Businesses
The Definitive Guide to Website Strategy
The Website 6: Key Characteristics of the Perfect Inbound Website
Website Redesign: Inbound Marketing Agency vs Web Designer
HubSpot vs Wordpress: Which is best for me?
How Much Does a Website Redesign Cost?
See All ResourcesSee all Resources for Web Design
About
About
Close
Who is IMPACT?
Our story
Services
Testimonials
Case studies
Careers
The team
Resources
Learning Center
Upcoming Events
Podcasts
Playbooks
IMPACT+
Discussion feeds
Courses
Past Events
Virtual peer groups
Social media
IMPACT Elite on Facebook
YouTube
Linkedin
Instagram

Looking to reach out? Talk to UsLooking to reach out?

© 2021 IMPACT, All Rights Reserved 470 James Street, Suite 10, New Haven, CT, 06513 (203) 265-4377

Video consumption has become 75% of web traffic in 2019, and that ratio continues to grow. This means that video has become an absolute necessity for businesses that want to educate their prospects in the medium that people prefer. 

After its owner, Google, YouTube is the second-largest search engine in the world. If you want to learn how to leverage the YouTube search engine the RIGHT way with your video content, join us for this 45-minute webinar on Friday, December 6th at 2:00 PM!

In this 45 minute webinar, we will cover:

  • The reason why businesses need to create video content to meet their prospects where the buying process really starts.
  • The mindset that businesses should have when using YouTube as a tool.
  • What types of content to create first when getting started with YouTube.
  • How to produce and publish YouTube content to maximize its value.
  • The YouTube analytics to monitor and baseline metrics to strive for.

Who is this webinar right for? We’re going to get nerdy and technical. So, if you’re a video script-writer, producer, or online publisher, make sure to save your seat for December 6th!  

  •  

Host:

Will Schultz

Video Consultant

After graduating from the University of Minnesota, Will began his professional journey in an entrepreneurial way. He and his college roommate founded a media production company catered specifically to showcasing real estate, called Oneshot Media. Although the business started out as a full-suite provider of real estate photos, videos, & 3D Tours, their main offering began to evolve into creating large video campaigns for big-name real estate clients to begin to nurture their online reputations with consistent social media/YouTube content. 

These new offerings grew Will's role within the company to become the Video Strategist for their team, and his role was to work with clients to complete their objectives with video. Oneshot Media is still a thriving real estate showcasing company in the Minnesota Metro, and Will has become a hands-off co-owner of the business. 

Since building himself out of Oneshot Media, Will now works as a Video Sales & Marketing Consultant for IMPACT. His role is to work with our clients to hire and train an in-house videography team. He meets with his clients on a weekly basis to advise the sales & marketing departments on how to leverage a video department focused specifically on creating inbound content. 

When Will isn't navigating our clients through the world of inbound video, you can find him outdoors doing something adventurous like rock climbing, snowboarding, biking, or camping. He also is an avid video creator and a musician. 

Watch On-Demand