Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.

Free Guide: The Inbound Marketer’s Guide to Search Engine Optimization

Read the Guide Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.
Learning Center
Learning Center
Close
The IMPACT Learning Center

Free resources to help you master inbound marketing and They Ask, You Answer

Access the Learning Center

Access the Learning Center

Access the Learning Center
learning_center_grey__What is They Ask, You Answer-v2-black

What is They Ask, You Answer?

What is <span>They Ask, You Answer?</span>
Articles, Podcasts, & Updates

Articles, Podcasts, & Updates

Articles, Podcasts, <span>& Updates</span>
learning_center_grey__Free Courses and Certifications.svg

Free Courses & Certifications

Free Courses & <span>Certifications</span>
On-Demand Keynotes & Sessions

On-Demand Keynotes & Sessions

On-Demand <span>Keynotes & Sessions</span>
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Services
Services
Close
Navigation_8_2021_taya

They Ask, You Answer Coaching & Training

They Ask, You Answer Coaching & Training
They Ask, You Answer Workshop

They Ask, You Answer Workshop

They Ask, You Answer Workshop
Navigation_8_2021_workshop

Inbound Marketing Services

Inbound Marketing Services
Navigation_8_2021_website design - monitor

Website Design & Development

Website Design & Development
Navigation_8_2021_hubspot implementation

HubSpot Training & Implementation

HubSpot Training & Implementation
Navigation_8_2021_virtual selling

Virtual Sales
Training

Virtual Sales <br>Training
Navigation_8_2021_swell - paid ads

Paid Search & Social Services

Paid Search & Social Services
Become a Certified Coach
Become a Certified Coach
Close
... Inbound Marketing Search Engine Optimization
Close
The Inbound Marketer’s Guide to Search Engine Optimization

Free Guide:

The Inbound Marketer’s Guide to Search Engine Optimization
Read the Guide
The Inbound Marketer’s Guide to Search Engine Optimization
Free Search Engine Optimization Guide
View The Inbound Marketer’s Guide to Search Engine Optimization
The Inbound Marketer’s Guide to Search Engine Optimization

Free Guide:

Generate more traffic, leads, and sales with search engine optimization

In this free guide, you will learn:

  • What search engines are and who uses them.
  • What search engine optimization is and how it works.
  • Best practices for search engine optimization.

Google Began Rolling Out Core Algorithm Update on June 3rd

By Justine Timoteo Thomas

Justine Timoteo Thomas also recommends this free guide, The Inbound Marketer’s Guide to Search Engine Optimization.

Google Began Rolling Out Core Algorithm Update on June 3rd Blog Feature

Ahh, the elusive Google algorithm — the one thing that has kept marketers on their toes (and, probably, employed) for years.

Typically, we never know when a new algorithm is going to hit, but Google announced via Twitter on Sunday that we could expect a new broad core search update to begin rolling out on June 3rd.

Cue all SEO experts and marketers shaking in their seats.

Now that the update has begun, what does it entail, how will it affect your site, and what next steps should you take?

We’re going to break it down to the best of our ability.

Free Guide: The Inbound Marketer’s Guide to Search Engine Optimization

What Does the June 2019 Core Update Entail?

This is always my favorite — and least favorite — question: what are the details behind a Google algorithm update? I have a love/hate relationship with that question because even though it’s exciting to learn what my SEO efforts need to focus on, I know I need to brace myself for the “we don’t know yet” answer.

However, with this update, Danny Sullivan — who operates Google Search Liaison — tweeted “Our guidance about such updates remains as we’ve covered before. Please see this tweet for more about that:”

In the thread, you’ll see that they note “Sometimes, we make broad changes to our core algorithm. We inform about those because the actionable advice is that there is nothing in particular to “fix,” and we don’t want content owners to mistakenly try to change things that aren’t issues.

Essentially, it’s a routine update.

How Will the June 2019 Core Update Affect My Site?

Considering this is a broad core update, there is no evidence that shows your website and content will be dramatically affected.

In fact, you may not even be aware that Google makes core algorithm updates every couple months.

Sullivan noted there was “Nothing special or particular ‘big’" about this update.

“It's the usual type of core updates that we regularly do. We just wanted to be more proactive. Rather than people scratching their heads after-the-fact and asking "hmm?," we thought it would be good to just let folks know before it rolled out.”

As with any update, though, you may see some drops or gains in your website performance.

Only time will tell if specific industries will be impacted, like last year’s Google Medic update. Similarly to yesterday’s update, Google announced a routine core algorithm update in August 2018 and noted that there was nothing users could do to “fix” their site.

After the update, Search Engine Round Table conducted a survey on how this update impacted users’ websites.

It turned out that 42% of the 300 who submitted the survey who were in the "medical, health, fitness, healthy lifestyle space" had some sort of impact — hence the update being dubbed “Medic.”

What SEO Efforts Should I Focus On?

All too often people are looking for a quick fix with SEO. Though some instances — like improving your site speed — can yield an immediate positive outcome, most of your SEO efforts will remain a long-term play.

In previous updates, Sullivan noted: “There’s no ‘fix’ for pages that may perform less well other than to remain focused on building great content.”

Content should continue to be your main focus when looking to improve your pages’ search rankings. Are you thoroughly answering your prospects and customers’ top questions? If not, it’s time you start.

Though this is just another routine core algorithm update and its effect on your site should be minimal, it’s always important to continue to place emphasis and attention on the one element Google has continuously heralded as having the biggest impact on your site's performance: content.

The Inbound Marketer’s Guide to Search Engine Optimization
The Inbound Marketer’s Guide to Search Engine Optimization

Free Guide:

The Inbound Marketer’s Guide to Search Engine Optimization

Generate more traffic, leads, and sales with search engine optimization

In this free guide, you will learn:

  • What search engines are and who uses them.
  • What search engine optimization is and how it works.
  • Best practices for search engine optimization.

Topics:

Search Engine Optimization
News
Published on June 4, 2019

Recent Articles

9 SEO Best Practices for Stronger Organic Traffic in 2022
November 18, 2021 • 12 min read
Google Shares New Tools to Audit Website User Experience
August 12, 2021 • 3 min read
Google: Website Content Quality More Important Than Quantity
August 10, 2021 • 3 min read
How Long-Tail Keyword Research Can Drive Business
August 9, 2021 • 6 min read
ICYMI: Digital Marketing News Update for July 26, 2021
July 26, 2021 • 6 min read
How to Optimize Videos On Your Business Website for Search
July 23, 2021 • 4 min read
ICYMI: Digital Marketing News Update for July 19, 2021
July 19, 2021 • 6 min read
Google: 'Here's how to prepare for the future private web'
July 16, 2021 • 4 min read
What the Heck is Going on With All the Google Updates? (Content Lab, Ep. 54)
July 15, 2021 • 1 min read
ICYMI: Digital marketing news update for July 12, 2021
July 12, 2021 • 5 min read
Too many internal links in content can confuse Google about site structure
July 9, 2021 • 5 min read
ICYMI: Digital marketing news update for July 6, 2021
July 6, 2021 • 5 min read
Google July 2021 core update rolling out over next 2 weeks
July 2, 2021 • 4 min read
ICYMI: Digital marketing news update for June 28, 2021
June 28, 2021 • 6 min read
Inbound marketing help: My traffic and leads are down — what am I doing wrong?
June 28, 2021 • 5 min read
ICYMI: Digital marketing news update for June 21, 2021
June 21, 2021 • 5 min read
Finally, Google page experience core update is rolling out
June 18, 2021 • 3 min read
ICYMI: Digital marketing news update for June 14, 2021
June 14, 2021 • 6 min read
What is a Featured Snippet? [Definition + Examples]
June 10, 2021 • 4 min read
ICYMI: Digital marketing news update for June 7, 2021
June 7, 2021 • 6 min read
Google June 2021 core update live, July core update coming
June 4, 2021 • 3 min read
ICYMI: Digital marketing news update for May 24, 2021
May 24, 2021 • 6 min read
Google's June page experience core update will be mobile first, then desktop
May 21, 2021 • 3 min read
ICYMI: Digital marketing news update for May 17, 2021
May 17, 2021 • 5 min read
ICYMI: Digital marketing news update for May 10, 2021
May 10, 2021 • 6 min read