A ton of marketers (including us) are forced to weed through the trenches to turn up a visual that makes sense, which is why we created a list of tips aimed at simplifying the process. To make things easier, we've organized them in a SlideShare, along with some resources (both paid and free) to help you turn up even better photos.
To ensure we're on the page, take a minute to scroll through this quick montage of awful stock photography:
Actual caption: "Funny man with watermelon helmet and goggles looks like a parasitic caterpillar." (I can't make this stuff up.)
Actual caption: "Geeky businessman licking his keyboard against hearts."
Actual caption:"A couple of nerd office workers showing a very popular science fiction salutation."
Actual caption: "Multi ethnic business team."
Okay, okay, I'm honestly sorry I put you through that. On to the tips...