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The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022
Read the Guide
The Ultimate Inbound Marketing Strategy Playbook 2022
Free Inbound Marketing Playbook
View The Ultimate Inbound Marketing Strategy Playbook 2022
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

"Working in a Male-Dominated Industry [Deana Poole Interview]" (MarketHer Ep. 11)

By Britt Schwartz

Britt Schwartz also recommends this free guide: The Ultimate Inbound Marketing Strategy Playbook 2022.

"Working in a Male-Dominated Industry [Deana Poole Interview]" (MarketHer Ep. 11) Blog Feature

Working in male-dominated industries can present its fair share of challenges; Some real and some percieved. 

In this week's episode, we invited Deana Poole, a sports radio saleswoman from Philly to join us and share her challenges and more importantly her advice for being successful in your career. 

In what is, honestly, my favorite MarketHer episode so far, Brie, Angela and I had an open, transparent, and truly inspirational conversation with Deana on her path to success in sports radio, what she learned as she navigated her career, and how each of us can keep our eyes on the horizon of our own growth! 

This is really a DON'T-MISS episode!

Free Guide: The Ultimate Inbound Marketing Strategy Playbook 2022

Who is Deana Poole?

deana-poole.jpg
Photo Courtesy of: Susan Beard Design / Working Moms Network

With a 16-year career in Philadelphia radio, 13 of which in the male-dominated Sports Radio industry in a major market, Deana Poole has not just survived, but she is thriving.

From being honored by the National Association of Broadcasters in 2015 with the “Radio Wayne Digital Sales Person of the Year Award” for increasing the digital revenue at her company, to being named her company’s “Salesperson of the Year” multiple times, Deana continues to use her passion for sports marketing and radio to help her clients grow while creating revenue opportunities for to her station.

Deana lives in Glenside, PA with her husband Ed, also a media professional. In her spare time, Deana can be found cheering on her son in various area hockey rinks, or spending time with her daughter on the softball field. Don’t pet her black lab, Seamus, he’s not friendly.

A few of the questions we asked her are:

  • How did you get started as a sales rep for sports radio?
  • You work with mostly men. Many challenges there. What are 3 things that get you pumped up for the day?
  • What advice would you give men on working with strong females?
  • What have you learned about yourself over the years and what are some traits that you really had to work on to be successful as a female rep?

Listen to the Episode on iTunes

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Stay Connected, Get Engaged! 

First, subscribe to MarketHer on iTunes.

Second, have a question or an idea for a future episode of the podcast? Let us know by commenting below, subscribe to our playlist on YouTube, connect with us directly on our channels below or send us an email.

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Or, you can leave us a comment below! Until next week...

We Listened, You Heard, Now, Go MarketHER!
MarketHer iTunes Subscribe

The Ultimate Inbound Marketing Strategy Playbook 2022
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

Topics:

MarketHER
Women in Marketing
Executives and Leaders
Published on November 8, 2017

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