Back to Learning Center
Subscribe
Join 40,000+ sales and marketing pros who receive our weekly insights, tips, and best practices.
Thank you! You have been subscribed.
Learning Center
Learning Center
Close
The IMPACT Learning Center

Free resources to help you master inbound marketing and They Ask, You Answer

Access the Learning Center

Access the Learning Center

Access the Learning Center
learning_center_grey__What is They Ask, You Answer-v2-black

What is They Ask, You Answer

What is <span>They Ask, You Answer</span>
Articles, Podcasts, & Updates

Articles, Podcasts, & Updates

Articles, Podcasts, <span>& Updates</span>
Free Courses & Certifications

Free Courses & Certifications

Free Courses & <span>Certifications</span>
On-Demand Keynotes & Sessions

On-Demand Keynotes & Sessions

On-Demand <span>Keynotes & Sessions</span>
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Services
Services
Close
Navigation_8_2021_taya

They Ask, You Answer Coaching & Training

They Ask, You Answer Coaching & Training
Navigation_8_2021_flywheel

Inbound Marketing Services

Inbound Marketing Services
Navigation_8_2021_website design - monitor

Website Design & Optimization

Website Design & Optimization
Navigation_8_2021_hubspot implementation

HubSpot Training & Implementation

HubSpot Training & Implementation
Navigation_8_2021_virtual selling

Virtual Sales
Training

Virtual Sales <br>Training
Navigation_8_2021_swell - paid ads

Paid Search & Social Services

Paid Search & Social Services
Become a Certified Coach
Become a Certified Coach
Close

"How to Create More Women CEOs:" (MarketHer Episode #8)

"How to Create More Women CEOs:" (MarketHer Episode #8) Blog Feature

October 18th, 2017 min read

More women in leadership.

It's what we want and what the world needs, but only 23% of CEOs are women.  

What, wait?

In this week's episode of MarketHer, Britt, Brie, and I unpack this shocking stat.

The conversation started as we brainstormed a good topic to tackle during this episode. Each of us is embracing a new manager or leadership role at IMPACT and as we've shared, we are each facing unique paths to developing ourselves as leaders

At the same time, we were asked to submit holiday party ideas for our annual IMPACT party and Britt suggested a Mad Men theme. 

Naturally, as any conversation with both Mad Men and leadership will, ours eventually turned toward the rise of women in marketing roles.

We discussed everything from how in the "Mad Men" era women were viewed as only receptionists (with the exception of the groundbreaking Peggy Olson), to all of us agreeing that women now dominate marketing

Being data-driven marketers, we immediately started looking up the stats to show us that our feelings were validated, but the stat we found shocked us - in two ways. 

It revealed that our assumptions about the saturation of women in marketing were skewed (greatly) and it revealed how little women are present at an executive level in companies.

Watch and/or listen to this episode to hear us:

  • Share exactly how far women have come in marketing positions! 
  • Unpack the concept that only 23% of executives in marketing are female
  • Discuss what our individual reactions and directives are to help all of us create more women CEOs

Enjoy!

Watch the Episode 

Listen to the Episode on iTunes

MarketHer iTunes Subscribe

We Want to Hear from You!

First, subscribe to MarketHer on iTunes. Second, have a question or an idea for a future episode of the podcast?

Let us know by commenting below or on YouTube and by connecting with on directly on our channels below:

Angela: LinkedIn, Twitter, Instagram
Britt: LinkedIn, Twitter, Instagram, Facebook
Brie: LinkedIn, Twitter

Or, you can leave us a comment below! Until next week...

MarketHer iTunes Subscribe

Here Are Some Related Articles You May Find Interesting

Want to Contribute Content to impactplus.com? Click Here.

IMPACT+ Sign Up
A FREE online learning community with on-demand courses, hundreds of expert-led sessions, thousands of your peers ready to support you, and much more.
Check it out