Content Trainer, 10+ Years of Content Marketing Expertise, Content Marketing Trainer
September 29th, 2017
Search Engine Results Pages (SERPs) are web pages search engines display after a search query has been submitted by a searcher.
Search engines examine the submitted keywords to find the most relevant content on the web that best matches the search and the searcher’s intent.
A typical search engine results page will have ten organic search results consisting of a title, URL, and meta description to help the searcher find the best answer for them.
In addition to organic results, other “features” may be present such as text and shopping ads, featured snippets, instant answers, videos, images, and more.
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