© 2023 IMPACT, All Rights Reserved 470 James Street, Suite 10, New Haven, CT, (203) 265-4377
HubSpot Training & Implementation
You've been using HubSpot, but you’re not seeing the returns you expected.
You're trying to automate your processes but struggling to get it right.
Your sales and marketing tools aren't connected, and your teams are frustrated.
You just purchased HubSpot and don't know where to start.
You inherited a messy HubSpot portal and don't know what you should delete.
You're overwhelmed and can't make sense of your sales and marketing data.
Your company doesn't have a go-to, in-house HubSpot expert.
Your old agency handled everything in HubSpot for you but now they're gone.
IMPACT takes the guesswork out of HubSpot so you can finally take control of your sales and marketing.
You know HubSpot can help your business thrive, but you’re not getting the most from your investment — or you don’t know where to get started.
"Their team has next-leveled our website, digital content, videography, and blog content. Not to mention the growth our team has made as a whole in monopolizing all that HubSpot has to offer to streamline our busy club. They trained our team on how to utilize the HubSpot platform and optimize our marketing and sales initiatives. They are extremely responsive & knowledgeable. They really invested in learning about what our club is and means to our community. They care about what they do, they care about our feedback and they care about getting us to the level we want to be. Their team has become part of our team. Hands down the best decision our business made thus far."
Nikki Oerum, Director of Marketing & Membership, The Paseo Club
Whether you're just getting started or you’re looking to do more with tools like workflows, email, or reporting, you need a long-term solution that will maximize the results you're seeing from HubSpot and clarify your sales and marketing ROI.
IMPACT will walk your team through launching an inbound and content marketing program that generates sales opportunities — all while training your sales team on HubSpot's CRM and sales tools.
Too often do we see businesses purchase HubSpot and wait for it to solve all their sales and marketing problems. HubSpot is a powerful tool, but it isn't your strategy.
IMPACT will teach you to implement our They Ask, You Answer framework: A proven inbound sales and marketing strategy that delivers results (Not sure what They Ask, You Answer is? Start here.)
When you take control of your sales and marketing with HubSpot and They Ask, You Answer, you'll experience the following:
A clearly-defined process for how leads are captured and managed.
A sales team that uses the CRM to optimize their day-to-day work.
Increased close rates and decreased time-to-close, all documented in the HubSpot.
A reporting system that allows you to make meaningful, data-backed decisions.
Optimized conversion paths that capture qualified leads, educate them, and build trust.
A CRM that is the single source of truth for customer information.
Technical mastery of all the functionality in your HubSpot portal.
A clear understanding of your marketing and ROI, using They Ask, You Answer.
After understanding your goals and assessing your current efforts, your advisor will align your team with a customized program that blends proven strategy with tactical instruction.
You'll get strategic coaching for executives and hands-on training for your front-line sales and marketing teams, which will develop confidence, mastery, and independence at your organization.
Within just weeks, you’ll begin to develop the in-house expertise necessary to optimize your use of HubSpot. You'll complete our training program with in-depth platform knowledge and expertise.
The team at Yale was frustrated. They had invested heavily in inbound marketing and HubSpot but were not seeing the growth they expected. After discovering They Ask, You Answer and with training from IMPACT, things quickly took off. Today, inbound marketing with They Ask, You Answer is far and away Yale’s largest and more lucrative channel for sales. Their revenue has tripled, and they’ve expanded from one retail location to three.Read More
The team at Yale was frustrated. They had invested heavily in inbound marketing and HubSpot... Read More
"We can attribute $3 million in revenue in a single quarter to our content marketing strategy and execution."
CEO, La-Z-Boy Southeast
Family-run FBi Buildings has been around since the 1950s, but the shift to digital marketing proved challenging. At one point, they found themselves working with five different agencies — for website design, marketing strategy, content creation, and more. Still, the results were underwhelming. IMPACT was able to diagnose the root problem: A lack of content strategy. In two years of our They Ask, You Answer framework, FBi has brought in more than 4,000 leads from organic traffic alone and generated more than $5 million in revenue.Read More
Family-run FBi Buildings has been around since the 1950s, but the shift to digital marketin... Read More
"We can attribute about $100,000 in just initial sales...in the last 12 months. When you consider the lifetime value of a customer, that’s over half a million dollars so far."
VP of Marketing, AIS
For much of its 40 year history, word of mouth referrals had been the primary driver of business for West Roofing Systems in Ohio. But CEO Jack Moore was thinking bigger. When Moore met They Ask, You Answer founder Marcus Sheridan, he saw a clear path forward. He hired a content manager and started working with IMPACT. In two years, they’ve closed 14 commercial roofing deals directly tied to their marketing efforts. Their organic lead generation has brought in over $14 million in revenue.Read More
For much of its 40 year history, word of mouth referrals had been the primary driver of bus... Read More
"We have about 3,500 contacts that are actively engaged with us on a monthly basis. We went from an unidentified sales pipeline to $5 million at this point.
Why does this matter?
As a two-time HubSpot Partner of the Year, IMPACT is among the most qualified companies in the world to help you drive sales from your inbound marketing.
Why does this matter?
As a StoryBrand Certified Agency, IMPACT will guide you to clarify your organization's online messaging so that more customers want to buy from you.