IMPACT Inbound Marketing Agency
Services
TAYA

They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.

Sales

Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.

HubSpot

HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Discover how IMPACT’s services can help take your business to the next level. Book a free 30-minute coaching session Book a free 30-minute coaching session
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now
HubSpot-CMS-Website-Migration
HubSpot CMS Website Migration

HubSpot CMS Website Migration

HubSpot CMS Website Migration

Whether you’re looking to move the website you have or create a refreshed lead-generating machine, you’ve come to the right place. Harness the power of the HubSpot CMS by migrating your site today.

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Vin Gaeta, IMPACT’s Head of Web Strategy, walks through everything you need to know about HubSpot CMS Website Migration.
Vin-Gaeta
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“IMPACT taught us how to be self-sufficient in our digital marketing and website development needs.”
TJ Payne
Marketing Specialist, Ethos Insurance Partners
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“There's been a significant uptick in traffic; our traffic has increased by about 7x from this program.”
Eric Wince
CEO, Coeo Solutions
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“I cannot underestimate the importance of the coaching that we had and continue to have. The process we went through with continual coaching and incremental changes was super helpful.”
Denise Schmitz
Web Strategy Head, Neumann Monson Architects
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“They weren't here to just build a website. IMPACT was seeking to really understand what we needed at the core of our organization and what we do every day.”
Rachel Burnham
VP of Marketing, Skyla Credit Union
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HubSpot CMS Website Migration Overview

HubSpot Website Migrations. Done With Your Future In Mind.

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Watch the Overview

If you’re on this page, you’re likely frustrated with your current website experience and are looking to move your website.

You’re probably trying to do it relatively quickly for a variety of reasons: lack of results, lack of control, or lack of proactive improvements from your current agency.

Managing and Maintaining Your Website Doesn't Have to Be Hard

You might be experiencing some of these other commons site problems that warrant a migration or rebuild:
  • Your current website is slow and not optimized for all devices like mobile or tablet

  • Your team is unable to update basic areas of your website like text, images, and video

  • You require an outside developer or agency to make basic updates to your site

  • Your traffic and rankings are going down, and you’re not really sure how to fix this

You need a HubSpot CMS migration partner with a solid plan to help make your migration as pain- and stress-free as possible. That means a website built in a way that can scale with your evolving business.

HubSpot-CMS-Migration

Get Your Site Updated, Optimized, and On the HubSpot CMS. The Right Way.

Don’t risk a bad migration that doesn’t improve your results, or one that produces a hard-to-update website.

By leveraging our user-focused HubSpot theme — optimized for both the front-end experience and the marketer updating the website — our team of experts will help you get set up quickly and teach you the ins and outs of the new tool.

Whether you need a 1:1 migration, or need to revamp parts of your site's strategy, you’ll have an expert strategist to guide you every step of the way.

HubSpot-CMS-Migration
Benefits & Expected Outcomes

Quickly Launch an Optimized Version of Your Website on the HubSpot CMS

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Watch the Benefits & Outcomes

By migrating your website onto the HubSpot CMS on our optimized theme, you’ll not only gain a robust content management system that you can easily update, but you’ll have an updated design to help guide users through their specific journey.

Through the process, you’ll also get training on how to best use the modules and all of the settings included.

Migrate Your Site Fast

The longer you take to launch an updated site, the longer you’re waiting to see better results for your business. Most sites can be migrated in as little as 4-6 weeks (depending on the size of your website). Your team will work on the exact migration plan to launch as fast as possible.

User Journey Optimization

During your migration, your website strategist will help make sure you have the right touch points at key parts of your user journey, helping to educate and set the right expectations with users so they convert more and buy faster.

Easy-to-Use Modules

Never worry about touching code again with flexible modules that can be easily updated. Quickly change page layouts to test what works best for your specific users and their buyer's journey. The small set of modules has powerful optimization potential.

Personalized Training

You won’t just be left to fend for yourself. Your website migration strategist will review all of the key settings and functions of your new HubSpot CMS modules. You’ll get 1:1 guidance on how to best leverage the new tool so that you can start owning your site right away.

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“We more than doubled our daily traffic within a week of launch. We instantly saw that number increase, and it hasn't gone back down.”
TJ Payne
Marketing Specialist, Ethos Insurance Partners
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“The outcomes we've seen have been unbelievable. Just a few months after we launched, we saw a big increase in our analytics.”
Denise Schmitz
Web Strategy Head, Neumann Monson Architects
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“It's given us the ability to do a lot more on our own. We can produce our own content and run our own website without the help of a third party.”
Eric Wince
CEO, Coeo
HubSpot CMS Design & Development

A Simple Process to Migrate Your Site Fast and Get Your Team Driving Results Even Faster

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Watch the HubSpot CMS Design & Development

What's Included in a HubSpot CMS Website Migration?

The migration process includes the following, but can be customized to your specific needs:

  • Strategic guidance on what content to move into your new HubSpot website
  • A dedicated design workshop to customize the layout of your site
  • Migration of your content into optimized page templates (number of pages included will be discussed)
  • Small customizations based on your company’s needs
  • Launch of your new HubSpot CMS website

What Does the Process Look Like?

Talk to an IMPACT Web Strategist (NOT a Salesperson)

Instead of following the pattern of most agencies that start by introducing you to a salesperson, our discovery process starts with an actual IMPACT Web Strategist. They’ll use this time to learn more about the challenges you’re facing, get a pulse on the current state of your organization and website, and go over next steps.

Instead of attempting to “sell” you, our goal here is to truly identify what type of help you need, what such a process would look like, and whether or not IMPACT would be the right fit for your organization.

Review Your Current Site

Once an agreement is in place, we’ll start with a content inventory, where your site is crawled and we can take stock of all of your pages.

From there we can review available data to decide what’s important and needs updating, and what can be removed.

Brand Your Theme

During a design workshop, we’ll take your current branding and translate it to our HubSpot template. You’ll work with a designer to create customized templates to give it a more unique feel for your brand.

Once we’re aligned, your website migration strategist will get to work configuring the website and staging the necessary templates for content.

Training & Content Migration

Your website migration strategist will walk through the new settings and features of your site modules so you understand how to actually edit the site.

Once you have a good foundation, we’ll begin working together to build new pages and migrate your content based on our content inventory — all while adding key conversion points to the buyer journey.

Launch!

Whether managing the launch for you, or working side-by-side with your IT team, we’ve got your back.

Your strategist will help guide you through domain and DNS changes (if needed) to help put your site live on the HubSpot CMS.

After, we’ll make sure everything is set up properly for Google to index your site and ensure you understand how to manage, measure and maintain the site.

Web Design Portfolio

Here’s a sample of companies that have driven incredible success through their websites after working with IMPACT's web team.

Is It Right for You?

HubSpot CMS Migrations Aren’t Right for Everyone

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Watch Is It Right For You
We understand our services aren’t for everyone. In fact, our HubSpot CMS Website Migration offering may not be a good fit for you.
To clarify this important decision, consider the following:
You’re NOT a good fit for a HubSpot CMS Website Migration if…
  • You feel you already have the perfect website strategy as a business.

  • You don’t want a website that is easy for you to change, update, etc. In fact, you’d rather just make a phone call and have an outside company do that for you.

  • You have a business website that is largely ecommerce driven and don’t see that changing.

  • You don’t want a website on the HubSpot CMS.

  • You want a fully custom website design and strategy (Website Mastery may be a better fit for you).

We’ve stated the information above because we really do want this decision to be black and white for you. We want you to know if our method aligns with your goals. This way, any time we spend discussing your project will be time well spent, as we’ll all start off on the same page, with the same expectations.
Pricing

How Much Does a HubSpot CMS Website Migration Cost?

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How much does a HubSpot CMS website migration cost?

Our HubSpot CMS migration process ranges from $7,500 up to $30,000+ depending on the size of your website, the current structure of your website, and any customizations that may be needed during the migration.

The above range includes the purchase of the TRUST Theme from the HubSpot marketplace, which is required for our HubSpot CMS migration process. We’re able to migrate most websites into HubSpot CMS Starter, but your website may require CMS Pro or Enterprise depending on your needs. HubSpot’s monthly costs are not included in the above range.

After the initial migration, many clients opt to stay on for additional training and site optimization which can range from $4,500 to $7,500 per month depending on your team's specific needs.

“We will continue to invest in this program in the future.”

“This has definitely helped our sales process and helped drive more visitors to our site. Our traffic & inbound leads have significantly increased.”

Eric Wince, CEO, Coeo
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Eric-Wince

“We definitely see a return on value.”

“We had really great training built into the package which eliminated the need to go out and do additional courses and certifications. We were trained on all kinds of different integrations and software.”

TJ Payne, Marketing Specialist, Ethos Insurance Partners
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TJ-Payne

“Results we have seen have been really tremendous.”

“It has differentiated us in the marketplace and shifted our culture. It was exactly the right thing for us, and we haven't looked back.”

Denise Schmitz, Web Strategy Head, Neumann Monson Architects
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Denise-Schmitz
  • Coeo-Logo

  • Ethos-Insurance-Partners-Logo

  • Neumann-Monson-Logo

Meet the Website Team

In your journey with us, you'll work with a seasoned web strategist and team fully versed in the challenges you confront daily. They have strategized, designed, and developed hundreds of websites for a wide variety of industries across the globe. Their diverse experience ensures that they won’t just talk the talk, but walk the walk.

Results & Success Stories

Ethos Insurance Gets A New Website That Can Grow Along with the Business

Ethos Insurance Partners is a liability insurance wholesaler.

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Challenge

Challenge

Ethos Insurance Partners was struggling to be seen as a cutting edge company with a website built more than 15 years ago. Beyond aesthetics, the site didn’t speak to their customers’ needs. It was just a digital billboard. And a flawed one at that.

Solution

Solution

From their first meeting with IMPACT, the Ethos team realized something was different. They were not just having discussions about branding and UX, like they were with other agencies. The IMPACT team was asking questions about marketing and sales strategy. It was clear that both sides understood that a website was not just a marketing project. It needed to be a part of a larger effort that served the customer from beginning to end.

Result

Result

The Ethos team was excited to have an up-to-date new website that doubled their daily traffic within a week of launch. But even more important were the in-house skills they gained. IMPACT trained them to update the site, gather user data, and test messaging and design. Today, the website unites their sales and marketing efforts — and provides visitors with all the information they need to become customers.

Coeo Solutions Gets a New Website and 7Xs Its Traffic

Coeo Solutions is a Chicago-based telecom company.

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Challenge

Challenge

Coeo Solutions was trying to swim with a weight around its neck. Its old website was clunky and outdated, and the team didn’t have the ability to make updates. In a fast-moving industry like telecommunications, this held up the launch of new offers and content — and the site didn’t give customers the image of a cutting edge company.

Solution

Solution

In the past, Coeo had worked with agencies that did everything behind closed doors. IMPACT was different. The process was collaborative, with design and strategy meetings mixed in with training sessions. The Coeo team met regularly with their IMPACT counterparts to make sure the final site would serve them now and in the future.

Result

Result

Coeo didn’t just get a new site from IMPACT — it got the training to use it. The team no longer needs to reach out to agencies or freelancers to create content, test messaging, or build a landing page. No longer does Coeo have a digital liability that was dragging it down. Coeo’s new site is a traffic- and lead-generating resource that can support new initiatives and reflect a forward-thinking business.

Neumann Monson Architects invests in a customer-centric website and see increase in overall customer base

Neumann Munson in an architecture firm based in Iowa

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Challenge

Challenge

Architects are used to having their work speak for itself. But Neumann Monson came to realize a website all about the firm’s accomplishments didn’t necessarily resonate with customers. Instead, the website was a digital billboard. Nice to look at, but ineffective at converting visitors.

Solution

Solution

After working with IMPACT on content training, Neumann Monson needed a website that would house and display that content, making it easier for visitors to find the site — and the information they were looking for. IMPACT’s web team took the time to really understand the firm’s customers, making sure the new site would serve their needs.

Result

Result

Within a month of the new site launching, Neumann Monson was in disbelief. Not only was the new site faster and cleaner, it was built with the customers in mind, and those customers were coming in droves. The new site (filled with content the Neumann Monson team had created) quickly became a trust-building workhorse that truly reflected the firm.

Credit Union Gets a Modern Website Built for Its Customers

Skyla Credit Union is based in North Carolina and offers a range of financial services.

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Challenge

Challenge

Skyla Credit Union had just gone through a merger and a rebranding, so it was ready to update its website to reflect its new identity. At the same time, the team was aware that the old site didn’t fully serve its diverse customer needs.

Solution

Solution

They sat down with the IMPACT team and started by developing a wishlist for their new site, drawing inspiration from far and wide. But IMPACT made sure these discussions were not just about UX and page design. They wanted to really know what customers would want from the Skyla site.

Result

Result

From the very beginning, IMPACT was clear about one thing: client independence. The Skyla team would learn to use the site themselves. This meant gathering data, making updates, and tracking site health — all without IMPACT’s help. Today, Skyla has end-to-end ability to manage their new site, which furnishes them with customer data they’ve never had before.

  • Ethos-Insurance-Partners

  • Coeo

  • Neumann-Monson-Logo

  • Skyla-Logo

How To Get Started

Take the First Step to Website Success

It’s go time. If you feel like you’re ready to take the next step, let’s schedule a call with one of our Web Strategists. This is a very “safe” call, and there is no hard-selling. Rather, we’ll have a productive conversation and we’ll start to understand you and your business while you get a sense for how we work.

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How to get started
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Basic Info
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Reserve Meeting
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Confirmation

Fill out this form to take the first step to getting a revenue-driving website that grows with your business.

Courses & Additional Insights

Get a feel for our content and our people with these free resources

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Frequently Asked Questions

You Ask, We Answer

Who is IMPACT? Who is IMPACT?
What is IMPACT+? What is IMPACT+?
What countries does IMPACT work with? What countries does IMPACT work with?
What happens if I’m not satisfied with the service? What happens if I’m not satisfied with the service?
Does IMPACT work with marketing agencies? Does IMPACT work with marketing agencies?
My business is unique, how can I know your services will work for me? My business is unique, how can I know your services will work for me?
Is it required that a company do Website Mastery if they only would like to build a new website? Is it required that a company do Website Mastery if they only would like to build a new website?
How long does it generally take to build a new website with IMPACT? How long does it generally take to build a new website with IMPACT?