Skip to main content
Services
TAYA

They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.

Sales

Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.

HubSpot

HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Discover how IMPACT’s services can help take your business to the next level. Book a free 30-minute coaching session Book a free 30-minute coaching session
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now
Close

Free Assessment:

How does your sales & marketing measure up?
Take this free, 5-minute assessment and learn what you can start doing today to boost traffic, leads, and sales.
Carly Stec

By Carly Stec

Sep 25, 2013

Topics:

How to Attract More Social Visitors Using Vine

Carly Stec

By Carly Stec

Sep 25, 2013

How to Attract More Social Visitors Using Vine

 Screen_Shot_2014-12-09_at_10.17.00_AMBy 2017, ⅔ of the world’s data will be video. (Source: The 7th Chamber)

Visual content, video in particular, is providing businesses the opportunity to step up their content distribution and receive the attention they strive to achieve.

Though the thought of competing with the popular viral videos of cats, singer-songwriters on

the rise, and flashmobs may seem intimidating, we have the remedy for your concerns.

In our brand new how-to handbook on Vine for Business, we detail even further the social video sharing application, and instructions for getting started and driving engagement.

What's Vine?

In late-January 2013, Twitter launched Vine, a mobile service that allows registered users to create and share 6-second videos that play in a continuous loop.

The social-sharing application features a stop-motion recording style that makes creating innovative videos that generate brand awareness easier than ever.

Within the first month of Vine’s existence 113,897 videos were shared in one weekend, which equates to 2,324 videos each hour. Today Vine has a reach of 40 million registered Vine users, pushing the value of Vine up the ladder. (Source: Mashable)

How Can I Drive Engagement?

Vine gives your business the chance to get the ball rolling on the buzz that comes with the launch of a new product or service. Through the creation of a Vine video, you can direct a 6-second clip with your product or service as the star.

While 6-seconds may seem invaluable to some, the 6-second limit is actually Vine’s strongest quality. What 6-seconds does for your business is force creativity. Similar to the 140 character limit on Twitter, Vine encourages users to find inventive ways to highlight their product or service without getting too in depth. A number of brands are mastered the 6-second recording restriction by sharing:

    • Sneak previews of new products or services
    • Informative demos that spotlight product usage
    • Behind the scenes footage of operations and employees
    • Relevant, humorous spin-offs of current events

What is your business capable of saying in 6-seconds?

With perpetually shrinking attention spans, businesses must learn to condense their messages and produce content that is visually compelling enough to stand out in crowded networks.

What Vine offers is a new space to promote interesting video content focused on brand awareness, and its format is tailored to shortening attention spans.

By experimenting with the social-sharing application, your business can find a Vine implementation strategy that works for you.

Once you’ve got a handle on your approach, sit back and allow Vine to do the rest of the work for you.

Whether you’re looking to generate brand awareness, introduce new products or services, or humanize your brand, this social-sharing app provides the means to guide you toward results that reflect success.

Free Assessment:

How does your sales & marketing measure up?
Take this free, 5-minute assessment and learn what you can start doing today to boost traffic, leads, and sales.