Our purpose is to create heroes, grow businesses, and change lives.
IMPACT teaches business leaders how to build high-performing teams that achieve extraordinary digital sales and marketing results through coaching, online training, and in-person experiences. We look forward to joining you on your journey to becoming a hero for your own company.
Although the "500" miles is in the title of the song, it actually features a man boasting of walking a total of1,000miles to reach his love.
"But I would walk 500 miles, and I would walk 500 more. Just to be the man who walks a thousand miles to fall down at your door."
What do these two things have to do with each other?
I'm glad you asked.
I was today-years-old when Ilearnedthat if you were to listen to this song aboard the ISS, traveling at its average speed of7.66 km/s, you would travel almost exactly 1,000 miles (like the guy in the song) by the time the song finished.
Of course, this has nothing to do with digital sales and marketing. But it's Saturday and I'm still mentally unpacking myself from an amazing week at MarketingProfs B2B Forum (more on that next week), so this is what you're getting for right now.
And now, here's THE LATEST...
🤔 Do you need a new website or a new content strategy? (6-minute read)
So, despite all of your efforts, you're not getting the digital sales and marketing results you were hoping for. All too often, we have clients come to us with this exact problem. They've been their pouring energy into building out the perfect lead-generating website but they still can't seem to increase traffic, leads, and sales. Usually, they end up thinking their website is to blame. But that's not always the case.In this article from IMPACT Director of Website Strategy and Design Stacy Willis,learn how to answer the age old question of whether you need a new website or a new content strategy to get better results.
In this 45 minute webinar, Marcus Sheridan and Melanie Collins willdiscuss the organizational challenges marketers face in developing content that drives revenue AND how to convince leadership to elicit a positive change.
Get tips, tricks, and talk tracks to help leadership understand that the right content can dramatically improve your lead quality, shorten the sales cycle and drive major growth. It’s a win-win-win! Save your seat today.
Attention, Connecticut! We'll be hostingour famous World-Class Communication Workshop on October 24at IMPACT HQ in New Haven.The ability to effectively and efficiently communicate, earn trust, and then move listeners to action is a powerful skill. Without it, our ideas aren’t heard, our intentions are misunderstood, and our goals fall by the wayside. This workshop is ahighly interactive, full-day experience, teaching business executives and managers the art of communicating at a deep, meaningful level, from the everyday discussions to boardroom presentations. Learn more and make your reservation for this workshop.
Is your website scaring off visitors? 👻 A terrifying website will haunt you long after the tab has been closed. We'll be hosting a spook-tacular Website ThrowdownOctober 31 at 1pm ET where our experts will be critiquing the content, conversion paths, SEO, and messaging of five hand picked sites on Facebook Live. Want to be one of them? Submit your site here by October 28.
Tickets for Connecticut's Better Business Summit on November 7 are now on sale! Looking to grow or strengthen your business? #BBS19 will give you the tools you need to better your business, today. We want you to find success in Connecticut’s challenging economy. You will learn from industry leaders and experts, and take away actionable steps to help your business thrive! Learn more, review the agenda, and get your tickets today!