We live in an world flooding with endless best practices, conventional wisdom, and trendy tactics. But what matters isn't "following the best practice." What matters is doing what works best FOR US. Do we know how to make those strategic decisions? Can we make them faster, without clinging to what others say worked "in general"? Worse, with all we have going on…how does one find the time to do anything but react?
It feels like we're trapped in a never-ending cycle of conventional thinking. We are stuck on an always-spinning wheel that leads us straight to the one place we don’t want our careers or companies to be: average. That is the danger of this wheel.
So what does it take to be exceptional? How can we see better results by understanding what works best for us, regardless of what the "best practice" might be? We need to escape conventional thinking. We need to break the wheel.
In this eye-opening webinar, keynote speaker and Unthinkable Media founder Jay Acunzo will hand you a sledgehammer. You’ll hear stories of people who pushed beyond the commodity work of their industry to make better decisions, faster—driving better results in the end. You'll learn a framework you can use to make innovation seem logical, instead of lofty. Lastly, you’ll see how acting like an investigator, not an expert, is the path towards our best work in the digital age. In the end, you'll become a think-for-yourselfer in a world entirely too full of follow-the-listeners.
Nobody wants to settle for commodity work or average results. Ask yourself: Are you ready to break the wheel?