More than at any other time in the last 100 years, job seekers today have shifted the way they search and apply for new jobs. Unfortunately, many companies haven’t adapted and are not prepared for the coming effects of talent shortage, demographic changes, and the challenges of employee retention.

In this workshop filled with real-world takeaways, you’ll get clarity on the ways job seekers have changed, gaining actionable insights on what your organization must do to adapt to this shift in the “digital-first” job market.

Part One: Attracting the “Digital-First” Candidate: How to Fill Your Hiring Pipeline in 2023 and Beyond

• Understand the shift that has occurred with today’s recruiting strategies — and how HR and marketing departments can work together to fill the job pipeline
• See how deep industry knowledge and career guidance is dramatically impacting the hiring process
• Engage in an in-depth discussion of specific content and messaging that attracts and converts more of the right talent

Part Two: Using Content to Aid your Recruiting/Hiring Process

• Look into the future of job-seeker education and the major role of video, including how you can begin using it today to connect with more job seekers
• Examine data, trends, and examples of companies using video to educate prospects and build trust as they radically transform hiring and retention
• Learn what you can, should, and will do to integrate video content into your own unique recruiting process