About Ashley
Ashley Jensen is Content Manager at IMPACT, where she runs content for the Endless Customers podcast, manages IMPACT's Learning Center and blog, and builds AI-assisted content workflows that keep original, expert-sourced writing at the center of every piece.
Ashley has more than seven years of experience in content marketing, and she's worked on every side of it. She ran her own freelance content business, writing for accounting, tax, finance, venture capital, fractional CFO, insurance, recruiting, sales, and professional services firms, along with local businesses. At a content marketing agency, she wrote for dental marketing, fintech, travel and tourism, health and wellness, and manufacturing brands.
She then became the in-house content manager at Roe Paint, a painting and concrete coatings company, before joining IMPACT in early 2026. That path is why she believes businesses get the most from content when they have their own in-house content marketers, a core idea in the Endless Customers System.
Ashley maintains IMPACT's content calendar and production, including social media, articles, and the Endless Customers podcast. She ran IMPACT's AI visibility research study on her own, asking ChatGPT, Google AI Mode, Gemini, and Perplexity how they choose which businesses to recommend across 23 industries.
Ashley uses AI to speed up research and production. She sources the evidence, expert insight, and client stories from IMPACT's team so the finished piece stays original. She holds a degree in history and international studies from BYU-Idaho, an AEO certification, and HubSpot Academy certifications. She has also been a guest on the Endless Customers podcast, back when she was an IMPACT client.
Outside work, Ashley lives in the Boise, Idaho, area, and loves spending time reading, watching Jeopardy, or being outside with her family.
Location
Boise, Idaho
Area of Expertise
HubSpot Certifications
HubSpot Marketing Software
Social Media
Inbound
Content Marketing
Featured Insights
How AI Makes Recommendations [2026 AI Visibility Report]
IMPACT studied 92 AI responses across 23 industries to figure out exactly how ChatGPT, Google AI Mode, Gemini, and Perplexity decide who gets recommended, and who gets cut before they're ever in the running. The answer comes down to three things nearly every response agreed on: specialization (90%), reviews that read as real (77%), and visible licensing or credentials (65%).
How Roe Painting Turned Content Into Qualified Website Leads
Are you afraid that mentioning your competition could drive customers away? In this episode, Alex Winter and Coach Brian Casey explain why many businesses feel this wayβand why that fear is holding them back. Discover how being open about competitors can build trust with your audience and actually help your business grow.
Become the Most Recommended Company in Your Market
IMPACT helps established businesses earn trust, get recommended by people and AI, and win more customers through sales and marketing coaching, training, and hands-on implementation.
βWe have seen so much growth...
β and not just in revenue β but in the way our team interacts with each other, in how we cross-train, and how we collaborate so much better now.
Kaitlyn Pintarich, Owner Berry Insurance
βWeβve gained deeper insights into our operations...
making us a more intelligent business now than we were before these coaching sessions.
Jessica Turner, Operations Manager Combined