Blogging works better when you write about topics your buyers care about.

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Blogging works better when you write about topics your buyers care about.
Generate titles
Blogging works better when you write about topics your buyers care about.
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Definition of a Pillar Page [In Under 100 Words]

By Kevin Phillips

Definition of a Pillar Page [In Under 100 Words]

Pillar pages are web pages that cover a broad topic in great detail.

 Blogging works better when you write about topics your buyers care about.

Pillar pages are broken down into subtopics with each briefly addressing important aspects of the main topic.

Each subtopic section links to a blog article that dives even deeper into the subsection’s content.

These blog articles are called topic clusters.

All topic clusters link to the pillar page, and the pillar page links to the clusters.

Benefits of creating pillar pages and topic clusters include increased search visibility, more web traffic, and easier navigation for buyers researching the topic, and better site mapping.

Blogging works better when you write about topics your buyers care about.

Topics:

Content and Inbound Marketing 101
Published on September 9, 2017

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