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The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022
Read the Playbook
The Ultimate Inbound Marketing Strategy Playbook 2022
Free Inbound Marketing Playbook
View The Ultimate Inbound Marketing Strategy Playbook 2022
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

Definition of a Pillar Page [In Under 100 Words]

By Kevin Phillips

Kevin Phillips also recommends this free guide: The Ultimate Inbound Marketing Strategy Playbook 2022.

Definition of a Pillar Page [In Under 100 Words]

Pillar pages are web pages that cover a broad topic in great detail.

Free Guide: The Ultimate Inbound Marketing Strategy Playbook 2022

Pillar pages are broken down into subtopics with each briefly addressing important aspects of the main topic.

Each subtopic section links to a blog article that dives even deeper into the subsection’s content.

These blog articles are called topic clusters.

All topic clusters link to the pillar page, and the pillar page links to the clusters.

Benefits of creating pillar pages and topic clusters include increased search visibility, more web traffic, and easier navigation for buyers researching the topic, and better site mapping.

The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022
Read the Playbook
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

Topics:

Content and Inbound Marketing 101
Published on September 9, 2017

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