Digital Sales & Marketing
Digital Sales & Marketing
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Free digital sales and marketing courses

Immediately start seeing better digital sales and marketing results with dozens (and counting) of free online courses inside IMPACT+.

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Digital Sales & Marketing World 2021

The premier, hybrid event for growth-focused business leaders, digital marketers, and sales pros. Virtual passes are free for IMPACT+ Pro members. In-person passes on sale soon.

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Digital sales and marketing services

Discover the full array of IMPACT services, including inbound marketing training, web design, paid media management, and more.

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They Ask, You Answer
They Ask, You Answer
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Free They Ask, You Answer course

Learn the principles of the They Ask, You Answer by taking our most popular course, taught by Marcus Sheridan himself.

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Hire a coach

Turn your company into a high-performing digital organization with our flagship coaching program, Digital Sales and Marketing Mastery.

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Case studies

See dozens of examples of companies succeeding with Digital Sales and Marketing Mastery and They Ask, You Answer.

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They Ask, You Answer, the book

“One of the 11 Marketing Books every CMO should read.” — Forbes

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Virtual Selling
Virtual Selling
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Virtual Selling Mastery

Equip your sales team with proven methods to connect with today’s buyer, shorten the sales cycle, and close more deals, faster.

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Virtual Selling Summit

Virtual Selling Summit 2021 is in the works. In the meantime, enjoy the entire 2020 event on-demand, free for IMPACT+ Pro Members.

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Video
Video
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Free video sales and marketing strategy course

Zach Basner teaches you the fundamentals of making video for sales and marketing work inside your organization.

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Video Sales and Marketing World 2021

Video Sales & Marketing World 2021 is in the works. In the meantime, enjoy the 2020 event on-demand - free for IMPACT+ Pro Members.

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The Visual Sale, the book

Learn how to use video to ignite sales, accelerate marketing, and grow your business in a virtual world in this book from Marcus Sheridan and Vidyard’s Tyler Lessard.

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Master video inside your organization

Video is a critical component of any high-performing digital sales and marketing program, and is a key part of Digital Sales and Marketing Mastery.

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HubSpot
HubSpot
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Free HubSpot sales and marketing courses

Taught by Carina Duffy, IMPACT’s lead HubSpot trainer.

Marketing automation mastery (with HubSpot workflows)Marketing automation mastery (with HubSpot workflows) Inbound lead generation and conversion optimizationInbound lead generation and conversion optimization Getting started with sales technologyGetting started with sales technology

HubSpot Training Day

Following INBOUND 2020, IMPACT and HubSpot co-hosted a full-day of deep dive sessions to help HubSpot users get the most out of the new features fast! On-demand access is free for IMPACT+ Pro Members.

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HubSpot training and implementation

Maximize your investment in HubSpot's marketing, sales, or service platforms with guided training and implementation services.

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Web Design
Web Design
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Website Optimization Summit 2021

March 23, 2021, 25+ Speakers/Sessions, Free for IMPACT+ Pro Members or $59 for a day pass.

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Website design and strategy services

Get a beautiful, user-friendly HubSpot or Wordpress website that is easy to update, consistently generates leads and revenue, and grows with you.

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The Latest Digital Marketing News by IMPACT
November 20, 2018

Augmented Reality in Snapchat Gets More Accessible for All, a 1% Drop in Email Churn Means a Big Boost for Business, & Instagram's New Holiday Shopping Features... This Is THE LATEST! 

You know what question keeps me up at night... is a cheesecake really a cake or a pie? But we're getting off topic. A more relevant question might be what's keeping your team from creating a Snapchat filter or improving its email conversion rates? 

Here's the latest scoop:

Snapchat's Lens Creative Partners Program Will Help Even Smaller Brands Create High-Quality Augmented Reality (AR) Filters 📱 

Despite competition from Instagram, one of Snapchat's strongest remaining differentiators is its impressive A.R. facial filters -- but they certainly don't come easily. Today, Snapchat announced a new program to help brands and marketers more easily find qualified developers and agencies to make their filter dreams a reality. Account Executive Iris Hearn details everything you can expect from Snapchat here. 

Val Geisler Shares Her Secrets to Reducing Email Churn & Boosting Conversion Rates for SaaS Companies!  💌

From the discovery process she uses to craft strategies, to how she determines senders and formats, renowned email expert Val Geisler shares how she's delivered amazing results for her SaaS clients in the latest episode of the Inbound Success Podcast with our VP of Marketing, Kathleen Booth.

3 New Shopping Features on Instagram to Help eCommerce Brands Boost Sales During the Holidays 🛍️

This holiday season, Instagram is giving brands more ways to drive traffic to their products and to encourage shopping behavior in users with three new exciting features. In this article, IMPACT Design Supervisor (& Repeat Instagram Shopper), Jessie-Lee Nichols dives into the 3 new additions and how they can help your brand. 

Save the Date 📅

  • Hey Chicago, Don't Miss CHIx! Next Wednesday the 28th, the Chicago HubSpot User Group is hosting a can't-miss meet up featuring 7 short, motivational, powerful and industry-related talks (think TED style) from your fellow HUG members. Register for free here!
  • Learn How to Newsjack Your Way to Media Attention This December! In this upcoming webinar, one of the leaders of the newsjacking movement, David Meerman Scott will teach you how to boost traffic and grab more eyes using strategic real-time marketing & news. Register here and join us Dec.10th!

What are you working on this week? Or if you're in the U.S, how are you celebrating Thanksgiving? Hit reply and let's chat. :)

And as always, if you got this from a friend and haven't subscribed yet, join the fun here.