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Blogging works better when you write about topics your buyers care about.
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Blogging works better when you write about topics your buyers care about.
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"The Biggest Mistakes You’re Still Making on Your Website" [Creator's Block, Ep. 111]

By Marcella Jalbert

"The Biggest Mistakes You’re Still Making on Your Website" [Creator's Block, Ep. 111]

We’ve talked about purposeful website design before, but there is more to a great website than just a functional design.

There are many strategic components that go into a great website that are simple yet efficient changes anyone can implement.

Getting out of your own head and thinking like your user is always a great place to start.

 Blogging works better when you write about topics your buyers care about.


What do they want from my website?

What is the next logical step for them?

How is my content speaking to their problems?

How are they finding me?

By focusing on your messaging, conversation path, on-page SEO, and your content overall, you can significantly improve the experience your users have with your website without touching the design of the site itself.

In other words: theses are things you can do yourself.

Join Justine and I as we talk about the simple oversights we see daily that could really improve the return you are seeing from your website.

...and if you need some help viewing your own site through a critical lens, reserve your own live Website Throwdown for free at the IMPACT Booth at INBOUND 2019!


 Listen to the Episode

MarketHer iTunes Subscribe

 

What We Talked About

  • Messaging, or how you’re telling the market about what you do
  • Conversion path (or how visitors become sales opportunities), 
  • SEO, or how you’re driving lots of new prospects organically, and;
  • Your content

Resources

We Want to Hear from You!

First, subscribe to Creator's Block on Apple Podcasts. Second, have a question or an idea for a future episode of the podcast? Let us know! 

Or, you can shoot us a message in IMPACT Elite!

Blogging works better when you write about topics your buyers care about.

Topics:

Content Marketing
Creator's Block
Published on August 21, 2019

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