Back to Learning Center
Subscribe
Join 40,000+ sales and marketing pros who receive our weekly insights, tips, and best practices.
Thank you! You have been subscribed.
Learning Center
Learning Center
Close
The IMPACT Learning Center

Free resources to help you master inbound marketing and They Ask, You Answer

Access the Learning Center

Access the Learning Center

Access the Learning Center
learning_center_grey__What is They Ask, You Answer-v2-black

What is They Ask, You Answer

What is <span>They Ask, You Answer</span>
Articles, Podcasts, & Updates

Articles, Podcasts, & Updates

Articles, Podcasts, <span>& Updates</span>
Free Courses & Certifications

Free Courses & Certifications

Free Courses & <span>Certifications</span>
On-Demand Keynotes & Sessions

On-Demand Keynotes & Sessions

On-Demand <span>Keynotes & Sessions</span>
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Services
Services
Close
Navigation_8_2021_taya

They Ask, You Answer Coaching & Training

They Ask, You Answer Coaching & Training
Navigation_8_2021_flywheel

Inbound Marketing Services

Inbound Marketing Services
Navigation_8_2021_website design - monitor

Website Design & Optimization

Website Design & Optimization
Navigation_8_2021_hubspot implementation

HubSpot Training & Implementation

HubSpot Training & Implementation
Navigation_8_2021_virtual selling

Virtual Sales
Training

Virtual Sales <br>Training
Navigation_8_2021_swell - paid ads

Paid Search & Social Services

Paid Search & Social Services
Become a Certified Coach
Become a Certified Coach
Close

15 Genius Quotes That Prove “Father" Knows Best -- Even in Marketing

15 Genius Quotes That Prove “Father" Knows Best -- Even in Marketing Blog Feature

Ramona Sukhraj

Associate Director of Content, Strategized Initiatives That Increased IMPACT’s Website Traffic From ~45K to ~400K

June 18th, 2016 min read

fathers-of-marketing-quotes.jpgDads almost always give the best advice.

Whether it’s about a bully on the playground, what college to go to, or what to do with your life, it’s not uncommon to go running to your father for guidance when it comes to matters of the head or heart.

So, why should it be any different in marketing?

As students of the ever-changing marketing world, we’re taught to look forward for the next big trend or game-changing strategy, however, it’s just as important to look back and learn from the great marketers that came before us.

With that in mind (and in honor of Father’s Day) here are 15 genius quotes from three of the “fathers” of modern marketing: Philip Kotler, David Ogilvy, and Seth Godin. 

1. “The future isn’t ahead of us. It has already happened.” - Philip Kotler [Tweet this]

2. “People do not buy goods and services. They buy relations, stories, and magic.” - Seth Godin [Tweet this]

3. “If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language, the language they use every day, the language in which they think.” - David Ogilvy [Tweet this]

4. “Being aware of your fear is smart. Overcoming it is the mark of a successful person.” - Seth Godin [Tweet this]

5. “Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.” - Philip Kotler [Tweet this]

6. “The best ideas come as jokes. Make your thinking as funny as possible.” - David Ogilvy  [Tweet this]

7. “The best way to be missed when you're gone is to stand for something when you're here.” - Seth Godin [Tweet this]

8. “The best advertising is done by satisfied customers.” - Philip Kotler [Tweet this]

9. "If it scares you, it might be a good thing to try."- Seth Godin [Tweet this]

10. “It is no longer enough to satisfy your customers. You must delight them.” - Philip Kotler [Tweet this]

11. "You have everything you need to build something far bigger than yourself."  - Seth Godin [Tweet this]

12. “The more informative your advertising, the more persuasive it will be.” - David Ogilvy [Tweet this]

13. “Find a niche, not a nation.” - Seth Godin [Tweet this]

14. “Good companies will meet needs; great companies will create markets.” - Philip Kotler [Tweet this]

15. “Change almost never fails because it's too early. It almost always fails because it's too late.” - Seth Godin [Tweet this]

 

Here Are Some Related Articles You May Find Interesting

Want to Contribute Content to impactplus.com? Click Here.

HubSpot

How much HubSpot do I need?

By John Becker on August 17th, 2021

By John Becker on August 17th, 2021

IMPACT+ Sign Up
A FREE online learning community with on-demand courses, hundreds of expert-led sessions, thousands of your peers ready to support you, and much more.
Check it out