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Holiday Marketing: 7 Tips for Selling Even More This Season [Infographic]

Holiday Marketing: 7 Tips for Selling Even More This Season [Infographic] Blog Feature

Ramona Sukhraj

Associate Director of Content, Strategized Initiatives That Increased IMPACT’s Website Traffic From ~45K to ~400K

December 5th, 2015 min read

shutterstock_341495480-compressor.jpgSleigh bells ring... are you listening?

No seriously, are you listening?

The sound of those sleigh bells means you need to start your holiday shopping, and from a marketing perspective, it means you’re already behind on your holiday marketing.

Fortunately, while Black Friday, Small Business Saturday, and Cyber Monday are behind us, there are still plenty of consumers out there hunting for a deal on both their personal and professional needs. 

In the infographic below, The Shelf has outlined everything you need to know to make up for lost time.

From the role of influencer marketing to social media behaviors, there are a number of valuable statistics and trends for your organization to note as you venture into your holiday campaigns.

For instance, the infographic reports that:

  • 52.9% of holiday shopping is completed by December 10th for the average shopper
  • Holiday spending has grown by nearly $50 billion since last year
  • 78% of shoppers used the internet for holiday research last year
  • Every $1.00 spent on influencer marketing averages $6.85 in returns
  • Blogs surpass Facebook and Twitter in their influence on purchase decisions
  • 79% of consumers say brands should be less intrusive

To get started, it suggests you:

  1. Start Early
  2. Don’t Overlook Digital
  3. Re-Consider Your Ad Budget
  4. Get Creative
  5. Increase Sales with Bloggers
  6. Tap into Pinterest (for Products)
  7. Remember to Target

holiday-marketing-2015-infographic-the-shelf.jpg

 

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