IMPACT Inbound Marketing Agency]
Services
TAYA

They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.

Sales

Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.

HubSpot

HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Discover how IMPACT’s services can help take your business to the next level. Book a free 30-minute coaching session Book a free 30-minute coaching session
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now

Register for IMPACT Live in Hartford CT, October 14-16! Register for the one and only They Ask, You Answer conference before rates go up July 31! Save $200 now.

Close Bottom Left Popup Offer
IMPACT Live Group

Register for IMPACT Live in Hartford CT, October 14-16!

Register for the one and only They Ask, You Answer conference before rates go up July 31! Save $200 now.
Bobby Kane

By Bobby Kane

Dec 30, 2013

Topics:

HubSpot
Subscribe
Join 40,000+ sales and marketing pros who receive our weekly newsletter.

Get the most relevant, actionable digital sales and marketing insights you need to make smarter decisions faster... all in under five minutes.

Thanks, stay tuned for our upcoming edition.
HubSpot

HubSpot COS Tip: Custom Read More Buttons in Your Blog Subscription Emails

Bobby Kane

By Bobby Kane

Dec 30, 2013

HubSpot COS Tip: Custom Read More Buttons in Your Blog Subscription Emails

custom-read-more-buttonSometimes a plain Read More » in your subscription emails just isn't enough. Whether you're a designer or a marketer – a little more effort will go a long way toward improving your open and click rates. 

If you want your buttons to look cooler, stand out, or POP (I loathe this one), then you're in luck.

Believe it or not, you've always had the ability to create custom buttons. While it's not the most accessible of functions, simply brushing up on a tiny bit of code will have you creating a custom button in no time. If the word "code" elicits panic attacks among you marketers, worry not, as I have some done up for you.

Where to Start

Go to Content > Email get to you're emails and look for your blog subscription email. Edit that email and go to the "Click Through Text" area.

custom-read-more-email-subscription

Now that you have that, it's time to edit that "Read More."

To get it to look more like this:  Click here to read more »

<span style="size: 16px!important; font-size: 16px!important; display: inline-block!important; clear: both!important; margin: 15px 0 30px 0!important; color: #f7f7f7; border: none!important; text-decoration: none!important; background: #1082c1!important; padding: 10px 15px!important;">Click here to read more »</span>

All of the green above has the ability to be changed. If you don't want blue, change "background: #1082c1" to "background: {yourcolor}".

*Ask your designer/developer if you're unsure of any other changes.

Now if you kept exactly what I had above, go test your email and you'll see this:

custom-read-more-email-subscription-render

So now you know what I mean when I said it wasn't too accessible on where to update the look of it. There's always a way around customizing ANY CMS, including HubSpot's COS.

IMPACT Live Group

Register for IMPACT Live in Hartford CT, October 14-16!

Register for the one and only They Ask, You Answer conference before rates go up July 31! Save $200 now.
/* Infinite Scroll - Disabled on Articles to allow people to scroll to bottom page CTA */