Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.

Free Guide: Everything You Need to Know About HubSpot Marketing Hub

Read the Guide Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.
Learning Center
Learning Center
Close
The IMPACT Learning Center

Free resources to help you master inbound marketing and They Ask, You Answer

Access the Learning Center

Access the Learning Center

Access the Learning Center
learning_center_grey__What is They Ask, You Answer-v2-black

What is They Ask, You Answer?

What is <span>They Ask, You Answer?</span>
Articles, Podcasts, & Updates

Articles, Podcasts, & Updates

Articles, Podcasts, <span>& Updates</span>
learning_center_grey__Free Courses and Certifications.svg

Free Courses & Certifications

Free Courses & <span>Certifications</span>
On-Demand Keynotes & Sessions

On-Demand Keynotes & Sessions

On-Demand <span>Keynotes & Sessions</span>
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Services
Services
Close
Navigation_8_2021_taya

They Ask, You Answer Coaching & Training

They Ask, You Answer Coaching & Training
They Ask, You Answer Workshop

They Ask, You Answer Workshop

They Ask, You Answer Workshop
Navigation_8_2021_workshop

Inbound Marketing Services

Inbound Marketing Services
Navigation_8_2021_website design - monitor

Website Design & Development

Website Design & Development
Navigation_8_2021_hubspot implementation

HubSpot Training & Implementation

HubSpot Training & Implementation
Navigation_8_2021_virtual selling

Virtual Sales
Training

Virtual Sales <br>Training
Navigation_8_2021_swell - paid ads

Paid Search & Social Services

Paid Search & Social Services
Become a Certified Coach
Become a Certified Coach
Close
... Inbound Marketing HubSpot
Close
Everything You Need to Know About HubSpot Marketing Hub

Free Guide:

Everything You Need to Know About HubSpot Marketing Hub
Read the Guide
Everything You Need to Know About HubSpot Marketing Hub
Free HubSpot Marketing Guide
View Everything You Need to Know About HubSpot Marketing Hub
Everything You Need to Know About HubSpot Marketing Hub

Free Guide:

Master the ins and outs of the HubSpot Marketing Hub before you get started

In this free guide, you’ll learn:

  • How to know if HubSpot is right for you
  • How to set up your HubSpot portal
  • How to truly get the most our of your HubSpot investment

Hubcast 133: Content Mission Statement, INBOUND17, & AMP

By George B Thomas

George B Thomas also recommends this free guide, Everything You Need to Know About HubSpot Marketing Hub.

Hubcast 133: Content Mission Statement, INBOUND17, & AMP Blog Feature

First Inbound 2017 Speakers Announced?

Want to learn more?

Take a listen.

Free Guide: Everything You Need to Know About HubSpot Marketing Hub

#Inbound16 Event

Inbound Speakers

We will be staying at the Hyatt this year. You may be wondering why.

We explain. : )

The First INBOUND 2017 Speakers Have Been Announced

Brit Marling, the creator, co-writer, producer, and star of Netflix's hit series The OA.

WHY BRIT IS INBOUND

Whether you're creating marketing campaigns or creating a hit TV show, you probably wear multiple hats at work. Brit understands the opportunities and challenges of that as well as anyone: she regularly approaches her projects as an actor, a writer, and a producer. Most recently, she created, co-wrote, produced, and starred in Netflix's hit series The OA.

ABOUT BRIT

Brit Marling made an indelible mark at the 2011 Sundance Film Festival as the first female multi-hyphenate to have two films premiere side by side. She starred, co-wrote and co-produced in Another Earth directed by Mike Cahill as well as Zal Batmanglij’s Sound of My Voice. Both earned critical acclaim and Marling received Independent Spirit Awards nominations in the categories of Best First Feature, Best First Screenplay for Another Earth, and for Best Supporting Female and Best First Feature for Sound of My Voice.

Issa Rae, the co-creator, and star of HBO's Golden Globe-nominated series Insecure.

WHY ISSA IS INBOUND

Issa is proof that YouTube didn't kill the TV star—quite the opposite, in fact. Based on the success of her YouTube web series Awkward Black Girl, Issa has gone on to co-create and star in HBO's critically acclaimed series Insecure. If you're a scrappy content creator with big dreams, prepare to meet a new role model in Issa.

ABOUT ISSA

With her own unique flair and infectious sense of humor, Issa Rae's content has garnered over 25 million views online and a Golden Globe nomination for Best Actress for her hit show, HBO's Insecure. Issa's web series, The Misadventures of Awkward Black Girl, was the recipient of the coveted Shorty Award for Best Web Show and her first book, a collection of essays, is a New York Times Best Seller. Issa has graced the cover and pages of major national media outlets including Essence, The Hollywood Reporter, Vanity Fair, The New York Times, CNN, VOGUE, TIME, with appearances on The Tonight Show with Jimmy Fallon, Good Morning America, The View, and more.

Mario Batali, chef, restaurateur, author, and Emmy-winning television personality.

WHY MARIO IS INBOUND

Mario brought his incredibly popular Eataly concept to Boston last year, proving once again that he's a master of showing people how to relate to food in new ways. Between his cookbooks, his work on The Chew, and his strong social media presence, Mario isn't just at the helm of a food empire—he's running a content empire.

ABOUT MARIO

Mario Batali counts 26 restaurants, eleven cookbooks, numerous television shows and five Eataly marketplaces among his ever-expanding empire of deliciousness.

Adam Grant, New York Times bestselling author and Wharton business school's top-rated professor for five years running.

WHY ADAM IS INBOUND

When we ask attendees who they want to hear from, Adam is one of the top names that always comes up. It's not hard to understand why: his best-selling books and viral TED talks speak to themes like helpfulness and resilience that are at the core of an inbound, human way of doing business.

ABOUT ADAM

Adam Grant has been Wharton’s top-rated professor for five straight years. As an organizational psychologist, he studies how we can find motivation and meaning, and live more generous and creative lives. He has been recognized as one of the world's 25 most influential management thinkers and Fortune's 40 under 40.

A Listeners Perspective

As Marcus discussed last year, this email is further evidence of the declining value of this event.  Many of us are looking to grow our businesses and some with hands on work with innovators in the space.  I will make my call that this year, after the politicized 2016, will be the first year LESS people attend Inbound instead of more.

HubSpot created a movement with Inbound and now they are moving further towards politics instead of market value for their clients and prospects.  Oh yeah and our HubSpot downtime and issue set has grown dramatically over the last 2 years.  Maybe focus on your product and how it works instead of how pretty the UI could be.  I still HATE the combined mobile app.  The marketing dashboard is garbage, I mean terrible without sources. No drill down, or very limited.

Ok, rant over.

Concerned CEO

What do you think listeners? Is this a great start or are we on a slippery slope?

HubSpot Strategy

Content Mission Statement

Why is it important?

What companies need to do?

Who it affects?

Content Marketing Mission Statements: They Don’t Exist and It’s a Big Problem

Learn more from our friend Joe Pulizzi over at CMI.

Why You Need a Content Marketing Mission Statement

#SPONSOR DETAILS!!!

Inbound Back Office is a team of virtual assistants specializing in supporting inbound marketing agencies. We believe getting administrative support shouldn't be complicated. And we know HubSpot. Our team includes marketing specialists that focus on things like:

  • Scheduling and calendar management
  • Social media management and advertising
  • PPC management
  • Content development
  • Inbound sales support
  • Project management
  • Billing and collections
  • HubSpot setup and maintenance
  • WordPress support and maintenance
  • Graphic design

And more. Wouldn't it be nice to have an on-demand team of inbound-certified VAs that you can call on when you need extra help? Would it be even better if they knew HubSpot and the inbound methodology? That’s Inbound Back Office. Augment your team, save money and expand your resources. Visit InboundBackOffice.com to schedule a free discovery call.

Mention The Hubcast during their discovery call to get a $100 credit toward our services

HubSpot Updates

CRM New Contacts & Marketing Emails

Previously, contacts created in your CRM (either manually, via a CRM import, or using the HubSpot Sales extension) weren’t eligible to receive HubSpot Marketing emails. While your contacts may have consented to receive one-to-one emails from a sales rep, they hadn’t opted in to receive your marketing emails. As these contacts moved through your funnel and engaged with your marketing team, they remained ineligible to receive your communications.

Starting on March 31, all contacts added to your CRM moving forward will be eligible to receive marketing emails. As always, we’d recommend segmenting your lists to ensure that you’re only emailing contacts that expect to hear from you.

AMPlify Your Blog with Accelerated Mobile Pages

Learn how to enable AMP on your blog here

Accelerated Mobile Pages (AMP) helps speed-up your blog posts for mobile visitors, and make them more discoverable in Google search. Speed matters, and as marketers we know it’s important but often hard to address. With AMP in HubSpot, your blog post content will load nearly instantaneously for mobile visitors keeping them engaged and on the page and all in one-click.

AMP-enabled content will display with the logo in search results and will also have the opportunity to display in Google’s carousel making it more discoverable.

HubSpot Wish List

 

Rebrandly HubSpot Integration

It would be helpful if Hubspot integrated with Rebrandly so we are able to use a custom shortened domain. As of now, Hubspot only integrates with Bitly for this feature, but the enterprise version of Bitly is outrageously priced at $500/month. Rebrandly for professional use is more reasonably priced at $99/month. There are many other shortened domain services that are far more affordable than what Bitly would like to charge.

Vote It Up

Learn more about Rebrandly here.

Tweets Of The Week

 

Everything You Need to Know About HubSpot Marketing Hub
Everything You Need to Know About HubSpot Marketing Hub

Free Guide:

Everything You Need to Know About HubSpot Marketing Hub

Master the ins and outs of the HubSpot Marketing Hub before you get started

In this free guide, you’ll learn:

  • How to know if HubSpot is right for you
  • How to set up your HubSpot portal
  • How to truly get the most our of your HubSpot investment

Topics:

HubSpot
Published on April 8, 2017

Recent Articles

Ultimate List of HubSpot Pros and Cons
January 8, 2022 • 20 min read
How To Optimize Your Marketing Automation Workflows With HubSpot (Tips)
November 12, 2021 • 11 min read
Top 13 Inbound Marketing & HubSpot Solutions Partner Program Agencies for 2022
October 29, 2021 • 8 min read
HubSpot Sales Hub: 18 Things Every Sales Rep Should Know How to Do (+ Videos)
October 28, 2021 • 5 min read
INBOUND 2021 Recap: Takeaways, Speakers, and Lessons Learned
October 25, 2021 • 7 min read
Need a HubSpot Specialist? Here’s How to Find and Hire the Right Candidate
October 22, 2021 • 5 min read
How to Get Sales Reps to Use the HubSpot CRM
October 18, 2021 • 4 min read
HubSpot and Data Privacy: How to Collect Contacts the Right Way
October 4, 2021 • 4 min read
INBOUND is Fast Approaching, Google Leads are Syncing, and Workflow Actions are Placeholding [Hubcast 275]
September 23, 2021 • 4 min read
How to Know When You’ve Outgrown HubSpot Sales Hub Starter
September 23, 2021 • 4 min read
How to Get the Most Out of Your 2-Week HubSpot Free Trial
September 13, 2021 • 5 min read
CMS Hub Starter, business unit add-on, and Stephanie does email validation on a giant database [Hubcast ep. 274]
August 27, 2021 • 3 min read
How much HubSpot do I need?
August 17, 2021 • 4 min read
New HubSpot CMS Hub Starter Tier Released for Growing Businesses
August 6, 2021 • 4 min read
HubSpot CRM review (updated for 2021)
July 27, 2021 • 8 min read
5 HubSpot Sales Hub Tips for Assignment Selling
July 23, 2021 • 7 min read
Custom email nurture reporting, a map hack, and are pop-up forms a thing of the past? [Hubcast 273]
July 22, 2021 • 3 min read
Get your sales team using your CRM platform in 5 easy steps
July 13, 2021 • 6 min read
HubSpot vs. ActiveCampaign: a head-to-head comparison
July 13, 2021 • 5 min read
Close rate reports, custom surveys, and Apple Mail ruining everything for email marketers [Hubcast 272]
June 24, 2021 • 3 min read
Is Your Inbound Marketing Working? Track These 4 Metrics to Evaluate Your Progress
June 15, 2021 • 5 min read
Operations Hub hot takes and college degrees [Hubcast 271]
May 27, 2021 • 2 min read
4 keys to an effective HubSpot strategy in 2021
May 7, 2021 • 6 min read
Think you’re paying too much for HubSpot? Here’s how to get your money’s worth
May 5, 2021 • 5 min read
I’m Hiring a Digital Marketer; Do They Need HubSpot Experience?
May 3, 2021 • 4 min read