Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.

Free Guide: The Inbound Marketer’s Guide to Maximizing HubSpot ROI

Download the Guide
Fill out the form to get your guide
Thank you! You have been subscribed.
... Inbound Marketing HubSpot
Close
The-Inbound-Marketers-Guide-to-Maximizing-HubSpot-ROI

Free Guide:

The Inbound Marketer’s Guide to Maximizing HubSpot ROI
Read the Guide
The Inbound Marketer’s Guide to Maximizing HubSpot ROI
Free HubSpot ROI Guide
View The Inbound Marketer’s Guide to Maximizing HubSpot ROI
The-Inbound-Marketers-Guide-to-Maximizing-HubSpot-ROI

Free Guide:

Follow these 10 proven step to make the most out of your HubSpot investment.

In this free guide, you’ll learn:

  • What HubSpot is and isn't
  • How to use HubSpot to track inbound success
  • How to make sure you truly are getting the most out of HubSpot

Hubcast 48: Clean Contact Databases, Content Manager Roles, & Inbox Zero

By George B Thomas

George B Thomas also recommends this free guide, The Inbound Marketer’s Guide to Maximizing HubSpot ROI.

Hubcast 48: Clean Contact Databases, Content Manager Roles, & Inbox Zero

Welcome back to The Hubcast  folks; a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below, including some new HubSpot video tutorials created by George Thomas.

Free Guide: The Inbound Marketer’s Guide to Maximizing HubSpot ROI

Show Notes:

HubSpot Strategy

This week we talk about the role of a content manager. We identify key features of the role of content manager, such as the need to edit content that team members provide. and how understanding the importance of first paragraph, SEO best practices, and meta descriptions can be a game changer.

HubSpot Wishlist

HubSpot Shortcut keys

HubSpot, can we get some shortcut keys please?! Gmail has them in the browser. I'd kill for just one shortcut to toggle between Sales and Marketing Platforms. Or even to edit posts in fullscreen view. Really, the possibilities are endless.

data_entry

HubSpot Updates

On July 1st Google will roll-out a change  which replaces the "destination URL" field in your Adwords campaigns with a "Final URL" field, and creates a new field for tracking management.

With this change, they'll also be introducing a policy that requires the Final URL field to contain the same domain as the Landing page URL in their ads. For example, if your ad's landing page is https://offers.yourwebsite.com/demo, then your Final URL field will need to contain hubspot.com.

What does this mean for you as a HubSpot user?

This change will require action from any HubSpot customer using shortened URLs for their Adwords campaigns. Because of the new policy which requires Final URLs to contain the same domain as their corresponding landing page URL, shortened links will no longer work with Adwords. So, if you used HubSpot to build a tracking URL for your ads and are using hubs.ly links in your Adwords campaigns, you will need to switch the URL manually. To keep your Sources tracking functionality the same, you'll need to go back to the tracking URL builder and grab the Full Tracking URL instead of the hubs.ly link and paste that into the Final URL box for the ads that you're running.

So, if you used HubSpot to build a tracking URL for your ads and are using hubs.ly links in your Adwords campaigns, you will need to switch the URL manually. To keep your Sources tracking functionality the same, you'll need to go back to the tracking URL builder and grab the Full Tracking URL instead of the hubs.ly link and paste that into the Final URL box for the ads that you're running.

Your ads will reset when you save the ad, but all of your information will still be viewable in Google Adwords and HubSpot.

tracking-url

You can find tracking URLs by going to the home screen for either Reports or Campaigns and looking in the sidebar for the tracking URL Link.

HubSpot Tutorials

In this week's tactical tutorials, I show you several ways to remove contacts from your database. We create lists, multi-requirement rules, and more...

Cool HubSpot & Inbound Tweets

Question/Tip of the Week

Have you been able to reach Inbox Zero? A couple of weeks ago I ran into this article. It has change my ability to #GSD forever.

https://blog.hubspot.com/marketing/organize-gmail-inbox-zero

I would suggest you not only attempt to zero your inbox… Think about article hacks, podcast hacks and other "zero" places. Fight feeling overwhelmed by data and communication. How do you battle it as an inbound marketer? Let us know in the comments section below.

Where else can you find the Hubcast Podcast?

Hubcast iTunes

Stitcher Hubcast Podcast

Soundcloud

MarketingPodcasts_Launch

 

The-Inbound-Marketers-Guide-to-Maximizing-HubSpot-ROI

Free Guide:

The Inbound Marketer’s Guide to Maximizing HubSpot ROI
Read the Guide
The-Inbound-Marketers-Guide-to-Maximizing-HubSpot-ROI

Free Guide:

The Inbound Marketer’s Guide to Maximizing HubSpot ROI

Follow these 10 proven step to make the most out of your HubSpot investment.

In this free guide, you’ll learn:

  • What HubSpot is and isn't
  • How to use HubSpot to track inbound success
  • How to make sure you truly are getting the most out of HubSpot

Topics:

HubSpot
Published on June 25, 2015

Recent Articles

HubSpot Pricing: Your Guide to Everything HubSpot Costs for 2022
April 29, 2022 • 13 min read
4 Keys To An Effective HubSpot Strategy in 2022
April 22, 2022 • 6 min read
Using They Ask, You Answer in Customer Service
April 1, 2022 • 5 min read
Is The HubSpot Free CRM Actually Free?
February 18, 2022 • 6 min read
Ultimate List of HubSpot Pros and Cons
January 8, 2022 • 20 min read
How To Optimize Your Marketing Automation Workflows With HubSpot (Tips)
November 12, 2021 • 11 min read
Top 13 Inbound Marketing & HubSpot Solutions Partner Program Agencies for 2022
October 29, 2021 • 8 min read
HubSpot Sales Hub: 18 Things Every Sales Rep Should Know How to Do (+ Videos)
October 28, 2021 • 5 min read
INBOUND 2021 Recap: Takeaways, Speakers, and Lessons Learned
October 25, 2021 • 7 min read
Need a HubSpot Admin? Here’s How to Find and Hire the Right Candidate
October 22, 2021 • 5 min read
How to Get Sales Reps to Use the HubSpot CRM
October 18, 2021 • 4 min read
HubSpot and Data Privacy: How to Collect Contacts the Right Way
October 4, 2021 • 4 min read
INBOUND is Fast Approaching, Google Leads are Syncing, and Workflow Actions are Placeholding [Hubcast 275]
September 23, 2021 • 4 min read
How to Know When You’ve Outgrown HubSpot Sales Hub Starter
September 23, 2021 • 4 min read
How to Get the Most Out of Your 2-Week HubSpot Free Trial
September 13, 2021 • 5 min read
CMS Hub Starter, business unit add-on, and Stephanie does email validation on a giant database [Hubcast ep. 274]
August 27, 2021 • 3 min read
How much HubSpot do I need?
August 17, 2021 • 4 min read
New HubSpot CMS Hub Starter Tier Released for Growing Businesses
August 6, 2021 • 4 min read
HubSpot CRM review (updated for 2022)
July 27, 2021 • 8 min read
5 HubSpot Sales Hub Tips for Assignment Selling
July 23, 2021 • 7 min read
Custom email nurture reporting, a map hack, and are pop-up forms a thing of the past? [Hubcast 273]
July 22, 2021 • 3 min read
Get your sales team using your CRM platform in 5 easy steps
July 13, 2021 • 6 min read
HubSpot vs. ActiveCampaign: a head-to-head comparison
July 13, 2021 • 5 min read
Close rate reports, custom surveys, and Apple Mail ruining everything for email marketers [Hubcast 272]
June 24, 2021 • 3 min read
Track These 4 Inbound Marketing Metrics to Evaluate Your Progress
June 15, 2021 • 5 min read