Digital Sales & Marketing
Digital Sales & Marketing
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Free digital sales and marketing courses

Immediately start seeing better digital sales and marketing results with dozens (and counting) of free online courses inside IMPACT+.

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Digital Sales & Marketing World 2021

The premier, hybrid event for growth-focused business leaders, digital marketers, and sales pros. Virtual passes are free for IMPACT+ Pro members. In-person passes on sale soon.

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Digital sales and marketing services

Discover the full array of IMPACT services, including inbound marketing training, web design, paid media management, and more.

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They Ask, You Answer
They Ask, You Answer
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Free They Ask, You Answer course

Learn the principles of the They Ask, You Answer by taking our most popular course, taught by Marcus Sheridan himself.

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Hire a coach

Turn your company into a high-performing digital organization with our flagship coaching program, Digital Sales and Marketing Mastery.

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Case studies

See dozens of examples of companies succeeding with Digital Sales and Marketing Mastery and They Ask, You Answer.

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They Ask, You Answer, the book

“One of the 11 Marketing Books every CMO should read.” — Forbes

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Virtual Selling
Virtual Selling
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Virtual Selling Mastery

Equip your sales team with proven methods to connect with today’s buyer, shorten the sales cycle, and close more deals, faster.

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Virtual Selling Summit 2021

Your one-day virtual selling crash course! Today, sales reps are struggling to sell remotely. Learn how to close more deals in a virtual world.

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Video
Video
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Free video sales and marketing strategy course

Zach Basner teaches you the fundamentals of making video for sales and marketing work inside your organization.

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Video Sales and Marketing World 2021

Video Sales & Marketing World 2021 is in the works. In the meantime, enjoy the 2020 event on-demand - free for IMPACT+ Pro Members.

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The Visual Sale, the book

Learn how to use video to ignite sales, accelerate marketing, and grow your business in a virtual world in this book from Marcus Sheridan and Vidyard’s Tyler Lessard.

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Master video inside your organization

Video is a critical component of any high-performing digital sales and marketing program, and is a key part of Digital Sales and Marketing Mastery.

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HubSpot
HubSpot
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Free HubSpot sales and marketing courses

Taught by Carina Duffy, IMPACT’s lead HubSpot trainer.

Marketing automation mastery (with HubSpot workflows)Marketing automation mastery (with HubSpot workflows) Inbound lead generation and conversion optimizationInbound lead generation and conversion optimization Getting started with sales technologyGetting started with sales technology

HubSpot Training Day

Following INBOUND 2020, IMPACT and HubSpot co-hosted a full-day of deep dive sessions to help HubSpot users get the most out of the new features fast! On-demand access is free for IMPACT+ Pro Members.

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HubSpot training and implementation

Maximize your investment in HubSpot's marketing, sales, or service platforms with guided training and implementation services.

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Web Design
Web Design
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Website Optimization Summit

Learn how you may be unwittingly undermining the money-making potential of your website and how to fix it! Watch the opening keynote for free on-demand inside IMPACT+.

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Website design and strategy services

Get a beautiful, user-friendly HubSpot or Wordpress website that is easy to update, consistently generates leads and revenue, and grows with you.

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Hubcast 163: Justin Champion, #NerdAlert, & Message Alerts

Hubcast 163: Justin Champion, #NerdAlert, & Message Alerts Blog Feature

February 1st, 2018 min read

Friends, welcome to The All-New Hubcast.

This week, we chat with HubSpot's Justin Champion about pillar content, more things that make us go hmmm..., and introduced a few new segments we know you're gonna love.  

 

 

Property of the week

Property of The Week

Broadcast Clicks

Broadcast Clicks is the number of clicks on published social messages. This is set automatically by HubSpot for each contact.

We give this property a rating of: 

Do you use this property for lists, workflows, or SMART marketing? Let us know by Tweeting @georgebthomas or @CGDuffyDesigns

HubSpot Wish List

 

Allow attachments received in emails to log to CRM

When logging emails to CRM, allow the attachments to be placed into or linked to the Deal or Contact.

REMOVE AFTER SHOW {Carina, how would this make your life or client lives easier?}

VOTE IT UP

Things That Make You Go Hmmm...

The persona form field is finally live in lead flows.

Let's celebrate!

 

 

Stop the party!

 

 

There is an issue! It says persona and it's not customizable. Plus, you cannot customize the property itself. It should say "How would you best describe yourself!"

No worries, one of the HubSpot tutorials today is how to fix your sadness and put on that happy face once again until HubSpot fixes it and we don't need a workaround.

HubSpot Strategy

Content Strategy & Pillar Content with HubSpot Professor Justin Champion

Justin ChampionIn this interview, Justin Champion and I talk about the strategy everyone should be using -- pillar content. 

We wax poetic about clusters, subtopics, and a strategy that will blow your mind!

If you want to raise your SEO game then make sure to watch this episode of the Hubcast. 

HubSpot Updates

[Now Live] Catalogue Custom Meeting Types Directly Within the Meetings Tool

What is it?
Now live is the ability to catalog your custom meeting types directly within the meetings tool.

Catalogue Custom Meeting Types Directly Within the Meetings Tool

Why does it matter?
Recently, HubSpot launched the ability to create, set, and report on custom “types” for calls and meetings in Sales Professional.

Custom types such as “Introductory Meeting” or “Demo” give you the ability to get organized while logging your activities and generate reports by type over time.

If you have custom meeting types created, you can now further streamline your process with the ability to catalog meetings by type directly within the meetings tool.

The meeting is then automatically logged by the custom type in your CRM - this means a more efficient and accurate logging process for you, saving precious time and keeping you more organized.

Want to know more? LEARN MORE

#NERDALERT - [In Beta] New Design Manager & New Modules Framework

The new Design Manager is now in an open beta and is available to all HubSpot Partners. Part of this new Design Manager is the new modules framework, which allows you to bundle HTML/HubL, CSS, and Javascript elements directly into the module.

HubSpot Design Manager

For a rundown of the highlights in the new Design Manager, check out these resources:

Set Your Preferences For The Messages You Want to Recieve

First, why is this happening?

Because HubSpot is sunsetting Weekly/Monthly Portal Summary Emails. HubSpot released this statement.

In March 2018, we will stop sending the weekly/monthly portal summary emails out to HubSpot users. These emails are currently controlled within the Notifications Center.

So why the change?

You shouldn’t have to dig through different settings pages within HubSpot to configure or refine the notifications you receive or care about.

Today, we've introduced a new unified notification preferences page that allows you to easily configure the notifications you receive by notification type, and then more granularly by the HubSpot tool generating the notification.

This new experience gives you total control about the types, and ways you receive notifications from HubSpot.

What The Hack?

Because sometimes HubSpot needs a little help -- and other times, so do you. Weekly tips, tricks, & HubSpot hacks to help you master HubSpot.

What are you having difficulty with?
Let us create tip, trick, or hack for you!

Tweets of The Week

Question Of The Week

What’s the one hack in HubSpot you’ve figured out that you think no one else knows?

Why do we ask?

Hubcast HubSpot Hack Award

Because we want you to join the Hubcast HubSpot Hack Awards. That's right, we are going to pluck one Hubcast listener out and give them a special place in history.

What you win:

  • Special Hubcast appearance
  • Exclusive HubSpot Hack Award

How do you enter:

Email your hack idea, screenshots, or video to gthomas@impactplus.com before the end of February.

We will sift through all the hacks to find a winner.

Heck, we may even have a couple honorable mentions along the way.

Until Next Time

500px_Rect_George_B_ThomasListening to the Hubcast? Please leave us an iTunes rating & review.

Watching the Hubcast? Make sure you subscribe to our channel and to stay up to date even faster by hitting that bell.

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