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Zach Basner

They Ask, You Answer Coach, Inbound and Video Workshop Trainer, Creator of the Facebook Group ‘Film School for Marketers’

Location: Charlotte, NC

Zach's Bio

IMPACT Director of Inbound Training and Video Strategy, Zach Basner is a transformational agent of change. Zach trains sales, marketing, and leadership teams around the world to embrace a culture of inbound within their organizations, empowering them to become the most trusted voice in their respective industries.

A charismatic, highly sought-after keynote speaker and consultant, Zach is known for his singular talent for inspiring audiences — both on stage and in the boardroom. He challenges business leaders and teams to to discover new ways to connect with their buyers, build trust, and, ultimately, increase revenue.

Zach is also the co-host of Film School for Marketers, a weekly video show and podcast (found on YouTube and Apple Podcasts) featuring expert insights on video content strategy, video production, video in the sales process, and more.

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Recent Articles by Zach

Lead Generation

The Selling 7: 5 Best Landing Page Video Examples

December 23rd, 2021 • 7 min read

Executives and Leaders

Yes, They Ask, You Answer Works for B2B Companies (+Examples)

December 14th, 2021 • 6 min read

Video Marketing

How To Hire an In-house Videographer: Selecting and Interviewing the Best Candidate

December 3rd, 2021 • 6 min read

Content and Inbound Marketing 101

How Do I Know When I’m Ready for They Ask, You Answer?

November 29th, 2021 • 8 min read

Video Marketing

The Big, Fat Problem With Outsourcing Your Company’s Video Marketing

November 13th, 2021 • 4 min read

Video Marketing

Where Should I Host My Marketing Videos? [+ VIDEO]

November 6th, 2021 • 6 min read

Video Marketing

Video Marketing Tips: 5 Most Common Mistakes People Make On Camera

November 1st, 2021 • 5 min read

Inbound Marketing

How Can the StoryBrand Framework Be Used for Inbound Marketing?

July 21st, 2021 • 6 min read