Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.

Free Guide: Everything You Need to Know About HubSpot Marketing Hub

Read the Guide Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.
Learning Center
Learning Center
Close
The IMPACT Learning Center

Free resources to help you master inbound marketing and They Ask, You Answer

Access the Learning Center

Access the Learning Center

Access the Learning Center
learning_center_grey__What is They Ask, You Answer-v2-black

What is They Ask, You Answer?

What is <span>They Ask, You Answer?</span>
Articles, Podcasts, & Updates

Articles, Podcasts, & Updates

Articles, Podcasts, <span>& Updates</span>
learning_center_grey__Free Courses and Certifications.svg

Free Courses & Certifications

Free Courses & <span>Certifications</span>
On-Demand Keynotes & Sessions

On-Demand Keynotes & Sessions

On-Demand <span>Keynotes & Sessions</span>
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Services
Services
Close
Navigation_8_2021_taya

They Ask, You Answer Coaching & Training

They Ask, You Answer Coaching & Training
They Ask, You Answer Workshop

They Ask, You Answer Workshop

They Ask, You Answer Workshop
Navigation_8_2021_workshop

Inbound Marketing Services

Inbound Marketing Services
Navigation_8_2021_website design - monitor

Website Design & Development

Website Design & Development
Navigation_8_2021_hubspot implementation

HubSpot Training & Implementation

HubSpot Training & Implementation
Navigation_8_2021_virtual selling

Virtual Sales
Training

Virtual Sales <br>Training
Navigation_8_2021_swell - paid ads

Paid Search & Social Services

Paid Search & Social Services
Become a Certified Coach
Become a Certified Coach
Close
... Inbound Marketing HubSpot
Close
Everything You Need to Know About HubSpot Marketing Hub

Free Guide:

Everything You Need to Know About HubSpot Marketing Hub
Read the Guide
Everything You Need to Know About HubSpot Marketing Hub
Free HubSpot Marketing Guide
View Everything You Need to Know About HubSpot Marketing Hub
Everything You Need to Know About HubSpot Marketing Hub

Free Guide:

Master the ins and outs of the HubSpot Marketing Hub before you get started

In this free guide, you’ll learn:

  • How to know if HubSpot is right for you
  • How to set up your HubSpot portal
  • How to truly get the most our of your HubSpot investment

Getting More From your HubSpot Subscription

By Carolyn Edgecomb

Carolyn Edgecomb also recommends this free guide, Everything You Need to Know About HubSpot Marketing Hub.

Getting More From your HubSpot Subscription Blog Feature

 

Getting More From your HubSpot Subscription


The following is an excerpt from IMPACT's ebook, "The Essential Guide for Mastering HubSpot." For more expert tips on transforming your entire marketing campaign with HubSpot's software, be sure to check out

Free Guide: Everything You Need to Know About HubSpot Marketing Hub

the full ebook.


In the children's classic Jack and the Beanstalk, when Jack trades his cow for a sack of "magic beans," he did so on a leap of faith that it would pay off for him. After all, he sacrificed the money he could've fetched for something that could pay off even more.


As marketers and business owners, we are often on the lookout for our own sack of "magic beans," many times taking a leap of faith of our own. Whether it's a partnership, new hire, or the implementation of a new software, we're always looking for ways to improve business and achieve our goals.


When it comes to mastering the HubSpot software, many companies face the same challenges.


“How the heck do I use this ‘magical’ software to generate more traffic and sales ready leads?”


Upon first look, the HubSpot software may seem overwhelming and quite confusing, but with just a little tutelage and direction, you can master the software, and as a result, the execution of your marketing campaign.


That’s where we come in. As certified gold partners of HubSpot, our team here at IMPACT are experts in helping our clients get the most out of the software and succeed in their marketing ventures.


Gone are the days where you stare at the HubSpot dashboard confused and overwhelmed at the thought of getting started. We’ve compiled all of the information you need to learn how to utilize the software to excel at SEO, turn your blog into a traffic-generating machine, optimize your website for lead generation, and build world-class social media followings.


Maximizing Your HubSpot Potential


Everything All in One Place


What HubSpot has become known for is the innovative software that they produce that simplifies yet strengthens your overall marketing. Pretty much any tool that an inbound marketer could ever hope for can be downloaded either for free or for a small fee from the HubSpot website. The tools that they offer include:




    • CMS and Blogging Platforms

    • Social Media Tools

    • Search Engine Optimization tools

    • Lead generation Tools

    • Lead Management Tools

    • Email & Automation Tools

    • Marketing Analytics Tools


No matter what your level of experience with inbound marketing or HubSpot may be, you can find and use these tools to suit your online needs. Looking to get the most out of the HubSpot arsenal featured in the software?



The Keyword Grader


Keywords are the root of success when it comes to your website. They’re important for search engine optimization, lead generation, blogging, and a number of other key aspects of any company’s online marketing campaign. As you likely already know, if you aren’t using the right keywords with your website, then your online business will suffer enormously.


If you’ve already dabbled with some of the many keyword tools out there, then you have probably already discovered that HubSpot’s Keyword Grader is one of the best (and definitely our preferred) keyword analysis tools out there. Using the Keyword Grader will help you:



    • Get better page rankings

    • Target the specific visitors and leads that you want

    • Organize the content on your site or blog

    • Create profitable PPC and other marketing campaigns


This keyword analysis tool not only allows you to find the best keywords for your site and track their progress over time (i.e. you can see the number of leads you generate per keyword or keyword phrase), but you can also check out things like the keywords that your competitors are ranking for.


This is important, since you can then plan out exactly how you can target those keywords and take them out from the top ranking spots in the search engines and put your website in their place.


CMS & Blogging Platform



HubSpot’s blogging platform has everything you need to get your content fully optimized for SEO and looking good. Prior to publishing or scheduling your articles, there will be reminders on the sidebar of your draft of things you’re missing before hitting the publish button.


How else can the HubSpot blogging platform benefit you? 



    • HubSpot’s blogging platform comes with the plugins already built in, so even the most novice of business owners can easily get the blog up and going within a matter of minutes

    • You can start up multiple blogs at once

    • The blogging platform is fully integrated with the HubSpot analytical software, so you can get great data on your blog from the second it goes live


Creating a blog isn’t the only thing that’s easy to start up with HubSpot either; creating a CMS website is fairly simple as well. As you’ve probably already noticed, HubSpot offers a “drag and drop” feature, making it possible for those with zero coding experience to reorganize and redesign their pages as they see fit (and without having to spend thousands of dollars on a web developer!).


Continue reading the full ebook...

Everything You Need to Know About HubSpot Marketing Hub
Everything You Need to Know About HubSpot Marketing Hub

Free Guide:

Everything You Need to Know About HubSpot Marketing Hub

Master the ins and outs of the HubSpot Marketing Hub before you get started

In this free guide, you’ll learn:

  • How to know if HubSpot is right for you
  • How to set up your HubSpot portal
  • How to truly get the most our of your HubSpot investment

Topics:

HubSpot
Published on March 18, 2013

Recent Articles

Ultimate List of HubSpot Pros and Cons
January 8, 2022 • 20 min read
How To Optimize Your Marketing Automation Workflows With HubSpot (Tips)
November 12, 2021 • 11 min read
Top 13 Inbound Marketing & HubSpot Solutions Partner Program Agencies for 2022
October 29, 2021 • 8 min read
HubSpot Sales Hub: 18 Things Every Sales Rep Should Know How to Do (+ Videos)
October 28, 2021 • 5 min read
INBOUND 2021 Recap: Takeaways, Speakers, and Lessons Learned
October 25, 2021 • 7 min read
Need a HubSpot Specialist? Here’s How to Find and Hire the Right Candidate
October 22, 2021 • 5 min read
How to Get Sales Reps to Use the HubSpot CRM
October 18, 2021 • 4 min read
HubSpot and Data Privacy: How to Collect Contacts the Right Way
October 4, 2021 • 4 min read
INBOUND is Fast Approaching, Google Leads are Syncing, and Workflow Actions are Placeholding [Hubcast 275]
September 23, 2021 • 4 min read
How to Know When You’ve Outgrown HubSpot Sales Hub Starter
September 23, 2021 • 4 min read
How to Get the Most Out of Your 2-Week HubSpot Free Trial
September 13, 2021 • 5 min read
CMS Hub Starter, business unit add-on, and Stephanie does email validation on a giant database [Hubcast ep. 274]
August 27, 2021 • 3 min read
How much HubSpot do I need?
August 17, 2021 • 4 min read
New HubSpot CMS Hub Starter Tier Released for Growing Businesses
August 6, 2021 • 4 min read
HubSpot CRM review (updated for 2021)
July 27, 2021 • 8 min read
5 HubSpot Sales Hub Tips for Assignment Selling
July 23, 2021 • 7 min read
Custom email nurture reporting, a map hack, and are pop-up forms a thing of the past? [Hubcast 273]
July 22, 2021 • 3 min read
Get your sales team using your CRM platform in 5 easy steps
July 13, 2021 • 6 min read
HubSpot vs. ActiveCampaign: a head-to-head comparison
July 13, 2021 • 5 min read
Close rate reports, custom surveys, and Apple Mail ruining everything for email marketers [Hubcast 272]
June 24, 2021 • 3 min read
Is Your Inbound Marketing Working? Track These 4 Metrics to Evaluate Your Progress
June 15, 2021 • 5 min read
Operations Hub hot takes and college degrees [Hubcast 271]
May 27, 2021 • 2 min read
4 keys to an effective HubSpot strategy in 2021
May 7, 2021 • 6 min read
Think you’re paying too much for HubSpot? Here’s how to get your money’s worth
May 5, 2021 • 5 min read
I’m Hiring a Digital Marketer; Do They Need HubSpot Experience?
May 3, 2021 • 4 min read