Learn
Learn
Close

They Ask, You Answer

A revolutionary approach to inbound sales, content marketing, and today’s digital consumer.

Learn MoreLearn More

Free Courses in IMPACT+

Dozens of sales, marketing, and content courses inside IMPACT+. Start learning now.

See all coursesSee all courses
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Coaching & Implementation Services
Coaching & Implementation Services
Close

Services Overview

See how you can dramatically increase your inbound leads and sales.

Services Overview

Digital Sales and Marketing Mastery

Fast track your team’s success with IMPACT's most popular service.

Digital Sales and Marketing Mastery

Web Design

Launch a beautiful website that consistently generates leads and revenue.

Web Design

Virtual Sales Training

Equip your sales team with comprehensive training designed to help them close more deals in today's virtual-first world.

Virtual Sales Training

HubSpot Training & Implementation

Train your company to take ownership of HubSpot and get the most out of your investment.

HubSpot Training & Implementation

Case Studies

See dozens of examples of companies succeeding with Digital Sales and Marketing Mastery and They Ask, You Answer.

Case Studies
Become a Coach
Become a Coach
Close

Hubcast 146: Ric Flair, Andy Cohen, Wistia, & HubSpot Deals

Hubcast 146: Ric Flair, Andy Cohen, Wistia, & HubSpot Deals Blog Feature

July 21st, 2017 min read

Annnnddddd....it's time for another episode of The Hubcast.

Let's get listenin'

#Inbound17 Event

Inbound Partner Day 2017

| HubSpot announced that the agenda has been released for the first ever Partner Day @ INBOUND. This event is available exclusively to HubSpot partners who have a ticket to INBOUND, and is taking place in Boston on September 25th, in advance of the annual INBOUND event.

This brand new partner event will feature 3 types of sessions on the agenda:

  • Keynote Stage: Get a sneak peek of all product releases slated for the INBOUND stage with award winners and partner achievements highlights from 2017
  • 90-minute Workshops: Designed to deep dive into how your agency can package and sell services around these new features
  • 45-minute Agency Growth Sessions: Learn best practices from your partner peers from around the globe

You can check out all 20+ sessions and 25+ speakers online here.

New Spotlight Speaker Announced

Andy Cohen Square

Andy Cohen is the Emmy-winning mind behind the Real Housewives franchise and shows like Project Runway and Top Chef. Whether it's on TV or on his hugely popular social media presence, Andy knows the formula to incredibly captivating content.
WHY?

Recommended Agendas

Don’t forget to check out the INBOUND recommended agendas. If you use one, you'll have your INBOUND itinerary figured out in just a couple minutes, no spreadsheets, highlighters or post-it notes required.

HubSpot Strategy

Script Writing - Upping Your Video Marketing Game

Script or not to script?

  • Depends on the video
  • Depends on the person

Once you decide yes, where do you start?

  • What’s the goal of this video?
  • Why are we making the video in the first place?
  • Who is the audience for this video?
  • What’s our video topic? (The more specific, the better. For example, if you’re in the house painting business, you might choose a topic like, “buying the right paint brush”)
  • What are the key takeaways from the video?
  • What should viewers learn from watching it?
  • What’s our call-to-action?
  • What do we want viewers to do after they’ve finished watching the video?

Once you are writing the script:

  • Make it a conversation
  • Make it through
  • Be platform specific

HubSpot Article: https://blog.hubspot.com/marketing/how-to-write-a-video-script-ht

Video Content and Production Workshops

HubSpot Updates

[HubSpot Connect] - Promo (by Slidely) Integration

What’s this integration partner do?

Promo (by Slidely) is software that lets you build promotional videos using a gallery of video clips, licensed music, and copy. You can start with their pre-made templates then customize videos with your logo and message.

Promo

How does Promo integrate with HubSpot?

Once you’ve created a video on Promo, you can publish it directly into the HubSpot File Manager and start using it in social, landing pages, and blogs.

HubSpot customers should use this link to sign up for Promo and receive 20% off the plan of your choice for your first three months.

Learn More

[HubSpot Connect] - Wistia Integration Update

What’s this integration partner do?

Wistia is professional video hosting, analytics, and video marketing tool.

Wistia for HubSpot is not a new integration, but they have recently made major updates to their integration, using the new Timeline API. This has allowed them to add some exciting new features.

Updates to the Wistia-HubSpot integration

With the updated Wistia-HubSpot integration you can add custom HubSpot forms right into your videos to generate leads or collect new information from existing ones.You can also see video engagement

You can also see video engagement heatmaps on every contact record for a complete view of your leads' interactions. You can use this data to segment contacts, score leads, and personalize nurturing campaigns.

Learn More

Two Updates for a Cleaner Contact Timeline

The contact timeline in HubSpot CRM is where you track every interaction an individual has with your business. That’s right: every interaction. Page views, sales emails, list memberships, and over a dozen other things.

That amount of info is incredibly powerful. But, in truth, it can make the timeline incredibly overwhelming as well. For contacts with a ton of interactions, sorting through the timeline to find individual engagements is like trying to track down the Invisible man at a Comic Con.

There’s plenty of awesome stuff, but it’s nearly impossible to find the thing you’re actually looking for.

Learn More

HubSpot Wish List

Export Persona Profiles: Submitted by rdavidson

Please allow users to export Personas profile data, including demographics. It would help when we go to update or modify these at team meetings. Thank you.

Vote It Up

HubSpot Tips & Tricks

Georgey Clause is back.

This Weeks Tip is:

HubSpot CRM: How to Set Properties for Moving Between Deal Stages

 

 

Question Of The Week

What HubSpot tool do you find yourself never using?

Want to learn more about digital sales and marketing?

Master digital sales and marketing when you join IMPACT+ for FREE. Gain instant access to exclusive courses and keynotes taught by Marcus Sheridan, Brian Halligan, Liz Moorehead, Ann Handley, David Cancel, Carina Duffy, Zach Basner, and more.

Sign up for free
Take a peek

Access hundreds of FREE courses and keynotes

Free Course
Digital Sales & Marketing Framework for Today’s Buyers
By: Marcus Sheridan
View Course Preview View Course Preview
Free Keynote
A New Way to Compete & Win
By: Brian Halligan
View Course Preview View Course Preview
Free Virtual Keynote
How To Genuinely Feel Confident, Be Likable, And Build Trust On Camera
By: Liz Moorehead
View Course Preview View Course Preview
Free Keynote
The Future of Marketing is Conversational​
By: David Cancel
View Course Preview View Course Preview
Free Deep Dive
HubSpot On a Budget: Getting Started with HubSpot Starter Hubs
By: Courtney Caldwell
View Course Preview View Course Preview
Free Course
Assignment Selling: Content is Your Greatest Sales Tool
By: Marcus Sheridan
View Course Preview View Course Preview
Free Keynote
The Big, Bold, Brave New World of Marketing​
By: Ann Handley
View Course Preview View Course Preview
Free Course
Investing in Incredible Digital Sales and Marketing Results
By: Chris Duprey
View Course Preview View Course Preview
Free Course
How To Show Your Content Makes Money With HubSpot Marketing and Sales Hubs
By: Liz Moorehead
View Course Preview View Course Preview
Free Virtual Keynote
The Visual Sale
By: Marcus Sheridan & Tyler Lessard
View Course Preview View Course Preview
Free Keynote
Marketing Tech: What’s Now, What’s Near and What’s Not Anytime Soon?​
By: Dharmesh Shah
View Course Preview View Course Preview
Free Course
Inbound Lead Generation & Conversion Optimization
By: Carina Duffy
View Course Preview View Course Preview
Free Virtual Keynote
Fundamentals of Videography: You Can Be a Great Videographer Too
By: Zach Basner
View Course Preview View Course Preview
Free Deep Dive
The Ultimate Customer Service Toolkit for Any Budget
By: Andriti Gulati
View Course Preview View Course Preview
Free Course
6 Topics Subject Matter Experts Need to Address
By: Kevin Phillips
View Course Preview View Course Preview
Free Keynote
Fanocracy: The Power of Making Business Personal​
By: David Meerman Scott
View Course Preview View Course Preview
Free Keynote
The Power of Pillar Content
By: Liz Moorehead
View Course Preview View Course Preview
Free Keynote
SEO for the Future
By: Franco Valentino
View Course Preview View Course Preview
Free Course
Fundamentals of Social Media Marketing
By: Stephanie Baiocchi
View Course Preview View Course Preview
Free Deep Dive
A Practical Guide To Video Graphics
By: Colton Trcic
View Course Preview View Course Preview
Free Session
How To Get Your Community To Know, Like, And Trust You With Video
By: Marki Lemons Rhyal
View Course Preview View Course Preview
Free Course
Video Sales and Marketing Strategy
By: Zach Basner
View Course Preview View Course Preview
Here Are Some Related Articles You May Find Interesting

Want to Contribute Content to impactplus.com? Click Here.

IMPACT+ Sign Up
A FREE online learning community with on-demand courses, hundreds of expert-led sessions, thousands of your peers ready to support you, and much more.
Check it out
Hundreds of courses and recorded keynotes, completely FREE
Check it out
Access hundreds of digital sales and marketing courses and recorded keynotes, completely FREE