Join the IMPACT coaches for a deep dive on a new topic every month in our free virtual event series.

Register Here
Close

Join the IMPACT coaches for a deep dive on a new topic every month in our free virtual event series.
Register Here
The Ultimate Inbound Marketing Strategy Playbook 2022

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

6 Social Media Marketing Tips for Getting More Leads [Infographic]

By Ramona Sukhraj

6 Social Media Marketing Tips for Getting More Leads [Infographic]

social-media-marketing-tips-for-getting-more-leads-infographic.jpgAny strategist will back me up when I say, one of the biggest concerns we hear from clients is that social media isn’t delivering the leads they were hoping for.

Traffic sure, but where are those big leads? Trust me -- they’re waiting for you.

As a joint professional and personal medium, social media can be a complex tactic to conquer, but over the years, it has proven its value to marketers. In fact, 43% of all marketers have reported acquiring customers from LinkedIn, while 77% of B2C businesses have acquired several from Facebook.

 Join the IMPACT coaches for a deep dive on a new topic every month in our free virtual event series.

While the ramp up may take some times, lead generation through social media can and does work, but like any tactic worth your time; you need to approach it seriously and with a well thought out strategy.

To help you refine your social media marketing strategy and get more leads, Real Magnet, an email and marketing automation platform, designed and shared the infographic below.

With insights from Entrepreneur, Convince & Convert, Business2Community, and more, Real Magnet advises marketers to:

  1. Begin with a Budget: Social media is one of the most affordable and popular inbound marketing mediums available, but with all the competition out there, sometimes you may need to invest in paid ads or sponsored content to see results quickly.
  2. Build a Dedicated Team: Social media can be heavily automated to stay current, but for the best results you’ll want someone (or multiple people) dedicated to monitoring and maintaining your strategy.
  3. Mobile as the Main Course: 71% of people use social media from their mobile devices. Keep this behavior in mind when developing content for each specific platform.
  4. Combat Complaints: Keep an eye out for customer comments and feedback. Social media is a free, direct line to your audience and can provide extremely valuable, candid insights into what’s working and what isn’t. When people complain, be prepared to address it calmly and promptly.
  5. Try Live Content Formats: More and more social platforms like YouTube and Periscope are offering real-time formats of content that your brand can use to interact with its audience. Experiment with these features to see how they may work for you.
  6. Don’t Forget Email: While building your audience on social media is important, you ultimately do not own or control these contacts. The only contacts in your power are those in your email database so always include a link back to your site or another way of getting people to share their information with you.

Social-Media-Marketing-Lead-Generation.webp

Join the IMPACT coaches for a deep dive on a new topic every month in our free virtual event series.

Topics:

Lead Generation
Published on January 30, 2016

Recent Articles

How To Grow Your Email List: 13 Savvy Tips To Try in 2023
November 22, 2022 • 9 min read
Demand Generation vs. Lead Generation: What’s the Difference?
June 6, 2022 • 5 min read
Increase Landing Page Conversion Rates With These 3 Simple, Powerful Hacks
June 2, 2022 • 10 min read
20 Tips for Optimizing Your Business Blog Articles for Conversions
April 21, 2022 • 14 min read
How To Make Each Lead Capture Form a Conversion Powerhouse
April 8, 2022 • 7 min read
44 Landing Page Examples to Inspire Yours in 2022
December 31, 2021 • 13 min read
The Selling 7: 5 Best Landing Page Video Examples
December 23, 2021 • 7 min read
Rethinking Your Approach to B2B Lead Gen, ft. Chris Walker (Inbound Success, Ep. 200)
June 21, 2021 • 36 min read
What is the Content Marketing Funnel and How Does It Work?
June 2, 2021 • 10 min read
What is Lead Nurturing?
May 28, 2021 • 9 min read
88 compelling words and phrases to prompt website visitors into action [Infographic]
April 24, 2021 • 3 min read
Should You Still Gate Your Content in 2021?
April 8, 2021 • 7 min read
What is Conversion Rate Optimization? (Definition, Examples, and Tips)
March 31, 2021 • 12 min read
What is a good average landing page conversion rate?
March 12, 2021 • 10 min read
Call-To-Action Examples: 31 Designed to Earn Clicks and Generate Leads
March 11, 2021 • 10 min read
Here's Exactly Why Your Inbound Marketing Leads Suck
March 5, 2021 • 6 min read
6 Reasons You're Not Generating Leads With Your Blog Content
November 9, 2020 • 7 min read
9 keys to building an effective landing page [Infographic]
October 3, 2020 • 3 min read
5 effective strategies for decreasing bounce rates on a blog article
August 25, 2020 • 8 min read
7 savvy tips to boost conversions in your retail e-commerce store
July 17, 2020 • 6 min read
6 most common lead generation website problems (and how to fix them)
January 28, 2020 • 8 min read
Facebook ads help: Why are my ads not converting?
January 20, 2020 • 5 min read
11 Best Examples of Lead Generation Website Designs
January 20, 2020 • 9 min read
Top 9 proven lead generation ideas you need to try in 2020
December 3, 2019 • 3 min read
New study reveals which Google My Business features boost conversions
November 4, 2019 • 4 min read