Skip to main content
Services
TAYA

They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.

Sales

Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.

HubSpot

HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Discover how IMPACT’s services can help take your business to the next level. Book a free 30-minute coaching session Book a free 30-minute coaching session
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now

Free: Assessment Does your website build trust with buyers and bring in revenue?

Close

Free: Assessment

Does your website build trust with buyers and bring in revenue?
Take this free 6 question assessment and learn how your website can start living up to its potential.
Bob Ruffolo

By Bob Ruffolo

Jun 1, 2010

Topics:

Web Design
Subscribe
Join 40,000+ sales and marketing pros who receive our weekly newsletter.

Get the most relevant, actionable digital sales and marketing insights you need to make smarter decisions faster... all in under five minutes.

Thanks, stay tuned for our upcoming edition.
Web Design

Advantages and Disadvantages of using Flash for Websites

Bob Ruffolo

By Bob Ruffolo

Jun 1, 2010

Advantages and Disadvantages of using Flash for Websites

 

Utilizing Flash in your website design enables you to put animated and interactive content on the site, including animated banner ads and Flash intros. Flash was originally used as an animation tool and video also works well with Flash applications because it doesn’t require a plug-in like QuickTime or MediaPlayer. Games also work well in Flash and vector graphics also look great in Flash.


These are the advantages to Flash but there are many disadvantages as well. For starters, most Flash applications are very large and slow to download and many users may not want to wait. Another key disadvantage is that information embedded in Flash is invisible to search engines. Information hidden in graphic formats such as Flash is difficult if not impossible to find and process. Sites constructed completely in Flash offer very little textual information so they can’t be located by search engine bots. You may be able to avoid this problem by including static HTML links from the homepage that the bots can locate. Another disadvantage is the use of Flash disenables the back button, which makes the site difficult to use. Finally, Flash requires a plug-in, which most people have built into their computers, but some Web browsers don’t, so they won’t be able to view the page.


When determining whether or not to use Flash on your site, decide if it will enable you to communicate with your audience. If your site uses animation and rich media content you may need Flash, but if it doesn’t there’s no need for it. Then determine if your audience has the plug in and is willing to wait for the content to download. Finally, determine if a site with static HTML content is sufficient to your needs.


Discuss these questions with your web designer before determining whether to use Flash.

Free: Assessment

Does your website build trust with buyers and bring in revenue?
Take this free 6 question assessment and learn how your website can start living up to its potential.