Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.

Free Course: Elements of a Great They Ask, You Answer Website

Start the Course Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.
Learning Center
Learning Center
Close

Learn

Access the Learning Center

Free resources to help you master inbound marketing and They Ask, You Answer

Access the Learning Center

Blog / Newest Insights

Jump straight to the latest inbound marketing and They Ask, You Answer insights

Access the Learning Center

Free and Pro Courses

Take your knowledge to the next level with free and Pro courses inside IMPACT+

Access the Learning Center

Recordings on Demand

On-demand recordings from past IMPACT events and livestreams

Access the Learning Center

Featured

Inbound Strategy Playbook 2022

Learn 7 foundational principles that have proven to set inbound marketing strategies up for success

Access the Learning Center

Free 5 Min. Inbound Marketing Assessment

Take this free assessment and learn what you can start doing today to boost traffic, leads, and sales

Access the Learning Center

Blueprint for a More Profitable Agency

See why coaching, not implementation, is the key to happier clients and better profit margins

Access the Learning Center

Case Studies

See examples of companies working with IMPACT and thriving with They Ask, You Answer

Access the Learning Center
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Services
Services
Close
Navigation_8_2021_taya

They Ask, You Answer Coaching & Training

They Ask, You Answer Coaching & Training
They Ask, You Answer Workshop

They Ask, You Answer Workshop

They Ask, You Answer Workshop
Navigation_8_2021_workshop

Inbound Marketing Services

Inbound Marketing Services
Navigation_8_2021_website design - monitor

Website Design & Development

Website Design & Development
Navigation_8_2021_hubspot implementation

HubSpot Training & Implementation

HubSpot Training & Implementation
Navigation_8_2021_virtual selling

Virtual Sales
Training

Virtual Sales <br>Training
Navigation_8_2021_swell - paid ads

Paid Search & Social Services

Paid Search & Social Services
Become a Certified Coach
Become a Certified Coach
Close
... Inbound Marketing Web Design
Close
Elements of a Great They Ask, You Answer Website

Free Course:

Elements of a Great They Ask, You Answer Website
Start the Course
Elements of a Great They Ask, You Answer Website
Free Website Course
View Elements of a Great They Ask, You Answer Website
Elements of a Great They Ask, You Answer Website

Free Course:

Transform your website into your best salesperson and get set up for inbound marketing success!

In this course, you’ll learn:

  • What content and features your website needs to succeed with inbound marketing
  • How to design your website to best educate your audience
  • How to gradually make improvements or redesign entire elements of the website

Little Known Facts About Your Screen Resolution

By Andy Scherer

Andy Scherer also recommends this free course, Elements of a Great They Ask, You Answer Website.

Little Known Facts About Your Screen Resolution Blog Feature

 

We all know that your web layout, overall graphic design, search engine optimization strategies, and marketing campaigns are a tremendous part of having an outstanding web presence.  However, did you also know that your website users have an IMPACT on how your site is viewed?  As much as you don't

Free Course: Elements of a Great They Ask, You Answer Website

want to admit it, their screen resolution plays a significant role in their perspective of your site!


Pixels, Pixels Everywhere


While you concentrate on search engine optimization to get more exposure from organic traffic, there is something else lingering out in the web world to consider -- pixel count.  Overall, the term "screen resolution" describes how many pixels are within your computer monitor.  Pixels are little dots of light that is colored, and there are a slew of them within your computer's monitor.  With regard to standards, it used to be the norm to have a pixel dimension of 640 x 480.  However, since times have (obviously) changed and technology has gotten more advanced the standard screen resolution has transitioned to 1024 x 768 (out of the box resolution).  Let's take a quick second to look at these pixel dimensions and the percentage of users who utilize each:



    • Higher Than 1024 x 768 -- 76%

    • 1024 x 768 -- 20%

    • Less Than 1024 x 768 -- 4%


What Does All Resolution Stuff Mean


While we refer to the numbers (i.e. 1024 x 768) as "resolution", it is truly the dimensions of the pixels that is defined, or the total number of pixels within your monitor.  Resolution, on the other hand refers to the number of pixels within a set area (pixels per inch).  So, if you have a 15 inch screen and your pixel dimensions are 1024 x 768, your screen resolution will be better than a computer that has 1024 x 768 and is a 13 inch screen.  Get it?  Got it? Good!


Why Is Screen Resolution Important


The bottom line here is that you, as the site owner, want your site to be viewed in the highest quality across all site users.  You want your site to look good no matter the resolution or screen size, right?  Well, as your web designer is laying out your site and constructing the graphics, they should consider the numbers listed above as well as completely understand your target audience.  In other words, most business computers have a pixel dimension of 1024 x 768 while most home computers utilize a higher pixel dimension.  If you are targeting a business, design the site and graphics to be viewed in its fullest potential for a lower pixel dimension.  However, if your business targets consumer clientele your site needs to appeal to a higher pixel dimension.


The conclusion -- if you want your site to look the way it should, talk with your web design company about the users you are targeting and any feedback you receive about your site layout and graphics.  It's important for you to relay all feedback to the company so that they can make the necessary alterations.  However, if you use IMPACT (a small plug for us), we will do everything we can to research and understand your target audience as well as your company goals prior to designing your site.


Need Help?


If website design is something that you are interested in but don't know how to get started, contact us today to schedule your free marketing analysis.


Sources:

“The Essential Step-by-Step Guide to Internet Marketing”-E-Book

SlideShare.net

Image Source: HubSpot, “The 2011 State of Inbound Marketing”, E-Marketer.com

Elements of a Great They Ask, You Answer Website
Elements of a Great They Ask, You Answer Website

Free Course:

Elements of a Great They Ask, You Answer Website

Transform your website into your best salesperson and get set up for inbound marketing success!

In this course, you’ll learn:

  • What content and features your website needs to succeed with inbound marketing
  • How to design your website to best educate your audience
  • How to gradually make improvements or redesign entire elements of the website

Topics:

Web Design
Published on September 20, 2010

Recent Articles

11 Pricing Page Examples for Business Websites (Updated for 2022)
January 18, 2022 • 10 min read
8 Crucial Elements Every Homepage Should Have [+Video]
January 15, 2022 • 6 min read
What Does a Great Inbound Marketing Website Look Like in 2022?
January 10, 2022 • 11 min read
What Makes a Good Website Design? 7 Award-Winning Examples To Be Inspired By
December 18, 2021 • 9 min read
What Is a Learning Center and Why Does My Website Need One?
November 22, 2021 • 6 min read
5 Prep Secrets for a Smoother, More Successful Website Project (+ Infographic)
October 14, 2021 • 7 min read
7 Self-Service Tools on Business Websites to be Inspired By
September 29, 2021 • 7 min read
Google Shares New Tools to Audit Website User Experience
August 12, 2021 • 3 min read
New HubSpot CMS Hub Starter Tier Released for Growing Businesses
August 6, 2021 • 4 min read
ICYMI: Digital Marketing News Update for July 26, 2021
July 26, 2021 • 6 min read
ICYMI: Digital Marketing News Update for July 19, 2021
July 19, 2021 • 6 min read
What the Heck is Going on With All the Google Updates? (Content Lab, Ep. 54)
July 15, 2021 • 1 min read
8 Best Business Website Designs (Updated for 2021)
July 15, 2021 • 5 min read
ICYMI: Digital marketing news update for July 12, 2021
July 12, 2021 • 5 min read
Too many internal links in content can confuse Google about site structure
July 9, 2021 • 5 min read
Google July 2021 core update rolling out over next 2 weeks
July 2, 2021 • 4 min read
6 tips for building a great diversity and inclusion page (+examples)
June 29, 2021 • 7 min read
Google punts third-party cookie ban to 2023 for 'responsible planning'
June 25, 2021 • 6 min read
8 types of website performance metrics you should look at on a monthly basis
June 24, 2021 • 11 min read
Finally, Google page experience core update is rolling out
June 18, 2021 • 3 min read
8 Business Blog Design Examples That Keep Readers Engaged
June 16, 2021 • 6 min read
5 ways you can use the StoryBrand framework to make a better website
June 14, 2021 • 5 min read
What is a Featured Snippet? [Definition + Examples]
June 10, 2021 • 4 min read
Google June 2021 core update live, July core update coming
June 4, 2021 • 3 min read
Google's June page experience core update will be mobile first, then desktop
May 21, 2021 • 3 min read