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George B Thomas

By George B Thomas

Nov 18, 2016


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Get the most relevant, actionable digital sales and marketing insights you need to make smarter decisions faster... all in under five minutes.

Thanks, stay tuned for our upcoming edition.

Hubcast 117: #Inbound16 Recap, #SMMW17, & Events in 2017

George B Thomas

By George B Thomas

Nov 18, 2016

Hubcast 117: #Inbound16 Recap, #SMMW17, & Events in 2017

Welcome back to The Hubcast, folks: A weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below, including some new HubSpot video tutorials created by George Thomas.

This episode of the Hubcast has been brought to you by our awesome sponsor AHREFS &

Focus on your education in 2017. Learn something new. Get your HubSpot & Inbound certifications.

#Inbound16 Event RECAP

Okay, yep we went there. Marcus and I chat it up about the good, the bad, and the ugly of what we saw while in Boston at #Inbound2016 this year.

Next Big Event

Social Media Marketing World

Social Media Marketing World

Social Media Marketing World 2017 takes place in beautiful San Diego, California on Wednesday, March 22 to Friday, March 24, 2017 at the San Diego Convention Center.




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Inbound Back Office is a team of virtual assistants specializing in supporting inbound marketing agencies. They believe getting administrative support shouldn't be complicated. And they know HubSpot. Their team includes marketing specialists that focus on things like:

  • Scheduling and calendar management
  • Social media management and advertising
  • PPC management
  • Content development
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Visit to schedule a free discovery call.

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HubSpot Updates


HubSpot helps marketers and salespeople create an inbound machine. However, we know there are other tools and technology you need to run your business. HubSpot Connect is your place to find the best HubSpot powered integrations and connections. Today we are excited to welcome Pure Chat as a new Connect Partner.

What does this integration Partner do?

Pure Chat is simple to install on any website, enabling live chat with visitors when enabled. They offer analytics and recording of conversations and then push that information into your HubSpot CRM.

How does Pure Chat integrate with HubSpot? 

When connected, you will know if the person you are chatting with is a contact in HubSpot. If they aren’t, you can add them without leaving your Pure Chat dashboard. You can also export the chat transcript into their HubSpot contact record so it appears as a note in their timeline.



Content is a team sport. Whether you write content by yourself or have an entire marketing team, numerous people contribute to content by reviewing and providing feedback. Historically this process has involved drafting content within somewhere other than your CMS and then a lot of back-and-forth email to refine and improve content before it's published.

That's why HUBSPOT happy to introduce Composer, a distraction-free and collaborative content-creation tool within HubSpot Marketing.


HubSpot What The What

Strangest thing ever! A launch with not props at INBOUND - A/B Testing in Professional.

Head over to the Hubcast 79 for more A/B testing info.

Tweets Of The Week

Question Of The Week

What events are you planning to attend in 2017? Local or larger events, let us know.

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Free Assessment:

How does your sales & marketing measure up?
Take this free, 5-minute assessment and learn what you can start doing today to boost traffic, leads, and sales.