Skip to main content
Services
TAYA

They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.

Sales

Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.

HubSpot

HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Discover how IMPACT’s services can help take your business to the next level. Book a free 30-minute coaching session Book a free 30-minute coaching session
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now

Free Assessment: How does your sales & marketing measure up?

Close

Free Assessment:

How does your sales & marketing measure up?
Take this free, 5-minute assessment and learn what you can start doing today to boost traffic, leads, and sales.
George B Thomas

By George B Thomas

Apr 2, 2015

Topics:

HubSpot
Subscribe
Join 40,000+ sales and marketing pros who receive our weekly newsletter.

Get the most relevant, actionable digital sales and marketing insights you need to make smarter decisions faster... all in under five minutes.

Thanks, stay tuned for our upcoming edition.
HubSpot

Hubcast 36: Tracking Website Visitors, Leads & Customers for your Inbound Strategy

George B Thomas

By George B Thomas

Apr 2, 2015

Hubcast 36: Tracking Website Visitors, Leads & Customers for your Inbound Strategy

Welcome back to The Hubcast folks, a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below including some new HubSpot video tutorials created by George Thomas.

Show Notes:

Inbound 2015

2015-Inbound-Registration

Great email from one of the Hubcast listeners.

Hey Marcus,

Weird question... I was wondering if you could use your magical powers of mega-connectedness to help a sister out? Do you know any ladies who are coming to inbound that might be up for splitting a room with me? All the people I know going to inbound are dudes... If you know any cool chicks, can you send them my way?

Signed,
Bootstrapping & Y-chromosome-less

Omni Parker House - Hubcast Fireside Chat

The Sales Lion team hopes that all #hubcasters that are planning to attend Inbound15 will join us at this hotel. As one of Boston’s historic cornerstones, Omni Parker House displays a character as storied and unique as the town itself. With classic style, modern amenities and personalized service, we offer one of the finest experiences in the country for leisure and business travelers alike. You can make your reservations here.

bospar-omni-parker-house-last-hurrah-bar

HubSpot Strategy

In this week's strategy section we ask the question, are you measuring everything?

Hubspot-review-sources-unique-visits-december-month-2-2-1002x1024

Do you know where your visitors are coming from? Who your customers are?

Can you measure social vs. organic vs. email vs. direct traffic?

Do you wish you could track more of your direct traffic? Let us know, we want to know if this is important to you.

Tool Mentioned: Lead Lander

HubSpot Wishlist

Trackable eBooks / Presentations

As a marketer it would be very valuable if we knew a lead read our eBook. In the HubSpot CR the Sales Accelerator has a tracking ability for  “Decks/Proposals”.

eBookcoverTSL_small_3

It would be way cool if the eBooks were created as decks or pdf’s and then a HubSpot tool could track and record pages seen, time on page, interaction with clickable items on pages and so on.

HubSpot Updates

New filter option "is equal to" available for date properties in list segmentation

As of today, you can now choose "is equal to" for date properties when creating a list.

Before this change, when working date properties in list segmentation, you only had the option to choose "is between" if you wanted to segment your contacts off of a specific date on a date property. HubSpot found this was tough to explain, and so now has added "is equal to" as an option in list segmentation for clarity.

Please note: "Is between" is still an option you can use for date properties if you wish.

To check out the new filtering option, go to your Lists and create a new one.

List_Editor___HubSpot

HubSpot Tips & Tricks

This week is is grab bag style tutorials. In other words, take your pick, as we are all over the place. :-)

Grab Bag

Hover over video to see YouTube Cards example.

 

 

Cool HubSpot & Inbound  Tweets

Ask The Hubcast

Bonny Asks: What Browser Extensions or Add-Ons Do You Use? I am looking for some great tools to help my content marketing efforts.

WOW Event 2015 - Richmond Virginia June 3rd

The biggest issue in the inbound and content marketing space is that of getting buy-in from an entire organization. Most often, the marketing department has a vision that management, sales, and other departments simply don’t see nor understand. And when it comes to marketing companies having successful inbound/content retainer clients, the problem is only compounded.

For over 4 years, we at The Sales Lion have been giving Content Marketing Workshops literally around the globe. During this time, we’ve experienced exceptional success, and now we want other marketing agencies, consultants, and even CMOs to understand how to give a world-class workshop to their clients so as to get the buy-in, vision, and results everyone is seeking. Specifically, the WOW event will help you if … Check out the WOWEvent page for more details.

People We Mention:

Ryan Handley on Twitter
www.ryanhanley.com

Chris Brogan on Twitter
www.chrisbrogan.com

Jon Loomer on Twitter
www.jonloomer.com

Jay Baer on Twitter
www.jaybaer.com

Ian Altman on Twitter
www.growmyrevenue.com

Where else can you find the Hubcast Podcast?

Hubcast iTunes

Stitcher Hubcast Podcast

Soundcloud

Free Assessment:

How does your sales & marketing measure up?
Take this free, 5-minute assessment and learn what you can start doing today to boost traffic, leads, and sales.

Related Articles

HubSpot vs WordPress: Which is Better for Your Business Website?

January 11, 2024
Vin Gaeta Vin Gaeta

HubSpot Updates: New Tools and Features to Kick Off 2024

January 8, 2024
Jessica Palmeri Jessica Palmeri

How a Remodeling Company Tamed Its AR Problem with HubSpot

December 18, 2023
John Becker John Becker

HubSpot Update November 2023; New Tools Bring Cautious Excitement

November 8, 2023
Jessica Palmeri Jessica Palmeri

HubSpot Update September 2023: What’s New from INBOUND

September 13, 2023
Jessica Palmeri Jessica Palmeri

HubSpot Pricing: Your Guide to Everything HubSpot Costs

August 24, 2023
Will Smith Will Smith

How To Measure The Trust You've Built With Your Audience (with template)

August 7, 2023
Marcus Sheridan Marcus Sheridan

HubSpot CRM Review — Pros and Cons

July 24, 2023
John Becker John Becker

Track These 5 Inbound Marketing Metrics to See Better Results

October 31, 2022
John Becker John Becker

Can HubSpot Help My Retail Business Grow?

July 31, 2022
Joe Bachir Joe Bachir

Get More Out of HubSpot Reporting With a Third-party Tool

July 9, 2022
John Becker John Becker

4 Keys To An Effective HubSpot Strategy in 2022

April 22, 2022
Carina Duffy Carina Duffy

Using They Ask, You Answer in Customer Service

April 1, 2022
John Becker John Becker

Is The HubSpot Free CRM Actually Free?

February 18, 2022
Joe Bachir Joe Bachir

Ultimate List of HubSpot Pros and Cons

January 8, 2022
Carina Duffy Carina Duffy

How To Optimize Your Marketing Automation Workflows With HubSpot (Tips)

November 12, 2021
Kimberly Marshall Kimberly Marshall

Top 13 Inbound Marketing & HubSpot Solutions Partner Program Agencies for 2022

October 29, 2021
Kimberly Marshall Kimberly Marshall

HubSpot Sales Hub: 18 Things Every Sales Rep Should Know How to Do (+ Videos)

October 28, 2021
John Becker John Becker

INBOUND 2021 Recap: Takeaways, Speakers, and Lessons Learned

October 25, 2021
John Becker John Becker

Need a HubSpot Admin? Here’s How to Find and Hire the Right Candidate

October 22, 2021
John Becker John Becker

How to Get Sales Reps to Use the HubSpot CRM

October 18, 2021
Kimberly Marshall Kimberly Marshall

HubSpot and Data Privacy: How to Collect Contacts the Right Way

October 4, 2021
John Becker John Becker

INBOUND is Fast Approaching, Google Leads are Syncing, and Workflow Actions are Placeholding [Hubcast 275]

September 23, 2021
Carina Duffy Carina Duffy

How to Know When You’ve Outgrown HubSpot Sales Hub Starter

September 23, 2021
John Becker John Becker

How to Get the Most Out of Your 2-Week HubSpot Free Trial

September 13, 2021
John Becker John Becker