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The Ultimate Inbound Marketing Strategy Playbook 2022

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Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

"Male vs. Female Leadership Expectations" (Creator's Block, Ep. 58)

By Liz Moorehead

Liz Moorehead also recommends this free guide: The Ultimate Inbound Marketing Strategy Playbook 2022.

"Male vs. Female Leadership Expectations" (Creator's Block, Ep. 58)

Back in early December, Jessie-Lee cruelly abandoned Marcella and myself, and we were left to our own devices to record our 51st episode -- Are Undermining Words a Crime?

Free Guide: The Ultimate Inbound Marketing Strategy Playbook 2022

If you missed that episode, for shame.

But here's the short version: A Gmail extension -- Just Not Sorry -- made waves a couple years ago. The extension would underline words like “sorry” and “just” in emails, which sounds harmless enough. The catch, however, is that women were the target audience, and the tool was designed to help them stop using language that would undermine their authority in the workplace.

The conversation was fun, manageable, and straightforward -- with some healthy disagreement sprinkled in, for good measure -- but it got a little weird and uncomfortable toward the end.

While Marcella and I were able to speak from experience about expectation of females in the workplace, toward the end, we realized our good faith discussion was becoming dangerously one-sided.

We had zero knowledge or understanding of what expectations are (or aren’t) forced upon men in the workplace. Moreover, it seemed unfair to dive into an informed discussion about male vs. female leadership without a male voice present.

That’s why we invited Chris Duprey -- IMPACT's COO and self-described "student of leadership" -- to join us this week as our special guest! 

What resulted was an honest discussion about the expectations of men vs. women as leaders, and in the workplace, in general. While this episode was challenging at times, I think we all were able to agree that these are the kinds of conversations leaders of today (and tomorrow) and more evolved organizations need to be having.

Enjoy!

Listen to the Episode

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What We Talked About

  • Can you ascribe gender to the typical transformational vs. transactional leadership styles debate?
  • How should we be developing and nurturing leaders, and what traits should we be looking for?
  • Crying at work -- inappropriate for the workplace or a-okay?
  • What was expected of Chris as a leader, given his background in the U.S. Army?
  • What expectations are imposed upon men in the workplace? 
  • How do our experiences shape our view of the world -- and how do we know when we're "in the bubble"?
  • How do you know when your company culture is the problem?
  • How do we view gender stereotypes of workplace behavior in the workplace at IMPACT?

Resources We Discussed

We Want to Hear from You!

First, subscribe to Creator's Block on Apple Podcasts. Second, have a question or an idea for a future episode of the podcast? Let us know! 

Or, you can leave us a comment below! Until next week...

The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022
Read the Playbook
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

Topics:

Creator's Block
Women in Marketing
Executives and Leaders
Published on January 23, 2018

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