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The Ultimate Inbound Marketing Strategy Playbook 2022

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The Ultimate Inbound Marketing Strategy Playbook 2022
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The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

"The 2 Most Important Conversations Creatives Will Have" (Creator's Block, Ep. 69)

By Liz Moorehead

Liz Moorehead also recommends this free guide: The Ultimate Inbound Marketing Strategy Playbook 2022.

"The 2 Most Important Conversations Creatives Will Have" (Creator's Block, Ep. 69)

Last week's episode with Kathleen Booth about carefrontations got me thinking about the different types of conversations we have every single day as creatives at IMPACT. 

Free Guide: The Ultimate Inbound Marketing Strategy Playbook 2022

As I pondered life and existence and work, it dawned on me that there are two critical conversations all of us have throughout our career. And not just once -- many, many, many times.

When we need to tell someone we're going to be late with a project or miss a deadline, and when we need help.

What's interesting about those conversations is that they both deal with managing broken expectations. On top of that, they're completely unavoidable -- nobody's perfect -- and are not exactly fun to have.

So, we're going to tackle each of these conversations individually in this episode -- including the dos and don'ts for each, and how to minimize the number of times you need to have them in future. 

To be clear, having to tell someone you're falling short is never going to feel great. But there is a way to have them be much more productive than they are painful.

Enjoy!

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What We Talked About

  • How to turn those conversations into trust-building moments within your team.
  • What you should and shouldn't do in either situation. 
  • The importance of the after action review to avoid missed deadlines in future.
  • How admitting you need help can sometimes feel like failure, and how to overcome that.
  • Why your worst enemy in both scenarios is waiting for things to get better.

Resources We Discussed

We Want to Hear from You!

First, subscribe to Creator's Block on Apple Podcasts. Second, have a question or an idea for a future episode of the podcast? Let us know! 

Or, you can leave us a comment below! Until next week...

The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022
Read the Playbook
The Ultimate Inbound Marketing Strategy Playbook 2022
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

Topics:

Creator's Block
Executives and Leaders
Published on April 24, 2018

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