Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.

Free Guide: The Ultimate Inbound Marketing Strategy Playbook 2022

Read the Guide Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.
Learning Center
Learning Center
Close
The IMPACT Learning Center

Free resources to help you master inbound marketing and They Ask, You Answer

Access the Learning Center

Access the Learning Center

Access the Learning Center
learning_center_grey__What is They Ask, You Answer-v2-black

What is They Ask, You Answer?

What is <span>They Ask, You Answer?</span>
Articles, Podcasts, & Updates

Articles, Podcasts, & Updates

Articles, Podcasts, <span>& Updates</span>
learning_center_grey__Free Courses and Certifications.svg

Free Courses & Certifications

Free Courses & <span>Certifications</span>
On-Demand Keynotes & Sessions

On-Demand Keynotes & Sessions

On-Demand <span>Keynotes & Sessions</span>
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Services
Services
Close
Navigation_8_2021_taya

They Ask, You Answer Coaching & Training

They Ask, You Answer Coaching & Training
They Ask, You Answer Workshop

They Ask, You Answer Workshop

They Ask, You Answer Workshop
Navigation_8_2021_workshop

Inbound Marketing Services

Inbound Marketing Services
Navigation_8_2021_website design - monitor

Website Design & Development

Website Design & Development
Navigation_8_2021_hubspot implementation

HubSpot Training & Implementation

HubSpot Training & Implementation
Navigation_8_2021_virtual selling

Virtual Sales
Training

Virtual Sales <br>Training
Navigation_8_2021_swell - paid ads

Paid Search & Social Services

Paid Search & Social Services
Become a Certified Coach
Become a Certified Coach
Close
Close
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022
Read the Guide
The Ultimate Inbound Marketing Strategy Playbook 2022
Free Inbound Marketing Playbook
View The Ultimate Inbound Marketing Strategy Playbook 2022
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

4 Ways to Make Your Own Luck in Sales

By Anna Adamczyk

Anna Adamczyk also recommends this free guide: The Ultimate Inbound Marketing Strategy Playbook 2022.

4 Ways to Make Your Own Luck in Sales Blog Feature

 The way luck is portrayed in movies and books can make you believe that it’s completely random, by chance, and extremely rare.

Yet, the truth is that to get lucky and hit the jackpot, you still have to buy a ticket

Free Guide: The Ultimate Inbound Marketing Strategy Playbook 2022

In other words, our actions heavily influence our chances of encountering luck, but still we usually attribute good fortune to some invisible force that we have no control over.

Luck can seem like a romantic notion and sales managers are definitely well-intentioned trying to minimize or even eliminate it from the equation, but what if there was a way to make your own?

There’s evidence to support the idea of provoked luck, especially in sales.

The concept of provoked luck is based on the notion that unexpected events come about because strategic behavior has maximized the opportunities. And what else is luck, but when preparation meets opportunity?

So, what can you do to create your own luck in sales? Here are 4 things you can do to make the dice roll in your favor.

1. Change your outlook

Believing that you have no control over things can be extremely discouraging. After all, what use is it even trying if things just aren’t meant to go your way anyway?

Ditch those beliefs now.

You can’t fool yourself into thinking you’ll be able to control everything because unfortunately that’ll never be the case. You won’t be able to force anything to happen, especially in sales where outcomes are so dependent on relationships and the free will of others. However, you definitely have a lot more influence in the way things turn out than you think.

Change your internal dialogue and start accepting the fact that things can and often will go your way, if you make them.

2. Be nice

You know that line about nice guys finishing last? Let’s take a look at it from a sales perspective.

Sure, sometimes someone who is more aggressive will get in the door faster, but they’ll soon push their prospects away by making it clear that everything is really only about them.

Being the person who doesn’t listen and bulldozes any questions or objections won’t get you the success you dream of.

Sellers that are consistently helpful, kind, and thoughtful, especially when they think with a mindset similar to that of an inbound marketer, are much more likely to succeed in the long run.

Being nice is the only sure way to get ahead. Serving as a consultant and confidant to your prospects will strengthen your relationship and serve you both equally.

Being nice ensures strong, healthy relationships with others that will definitely aid in increasing your luck.

3. Be persistent

Remember what we said earlier -- to win the lottery you still have to buy a ticket. Doing what you should be doing as a successful salesperson will only increase your chances of closing sales.

You can’t just sit back, relax, and wait for the deals to close for you. If you’re not writing engaging emails, scheduling timely follow-up calls, or effectively conveying your value proposition, you’re limiting your chances of being lucky.

Stay persistent and continue to do the things that will bring you closer to your sales goals. Make sure you’re doing adequate research, positioning your offering in a way that each individual prospect will connect to its benefits, and adding value to every interaction you have with a potential client.

If you persist in doing these things and progressively improve your strategies, luck will be on your side.

4. Stay on your toes

You don’t ever want to be someone who’s only looking for “what’s in it for them”, but you need to keep your eyes open for potential opportunities.

Sometimes sales come from unexpected places. You might get an unforeseen referral or your main contact changes jobs and wants to continue buying from you in their new position.

No matter what the situation, stay vigilant for new opportunities. Luck favors the prepared mind.

As a salesperson, it's essential to be prepared at each phase of the sales cycle. Whether you're just starting to work on an opportunity or whether you're getting ready to close the deal. Be prepared, even for something unexpected, like an objection at the end of the sales cycle.

Being ready in every scenario to cash out on your luck will ensure you’re doing everything in your power to make it work for you.

Key Takeaway

The harder you work, the more luck you have, right?

Don’t work harder, work smarter. You now know that you can influence your sales odds dramatically by changing your perspective, being nice, staying persistent, and keeping your eyes open.
The Ultimate Inbound Marketing Strategy Playbook 2022
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

Topics:

Inbound Sales
Published on March 17, 2016

Recent Articles

The 5 Most Critical Inbound Sales Strategies Every Team Must Adopt
December 28, 2021 • 7 min read
What Is a Revenue Team? (Definition + Video)
December 16, 2021 • 9 min read
5 Real-Life Examples of Assignment Selling In Action
December 13, 2021 • 9 min read
Sales Enablement Checklist: 5 Questions Marketing Teams Should Regularly Ask Sales Teams
November 30, 2021 • 5 min read
Virtual Sales: How To Improve Sales Performance in a Virtual World
November 15, 2021 • 8 min read
How To Improve Your Sales Process
November 8, 2021 • 9 min read
What is the Value of a Digital Marketing Consultant?
November 4, 2021 • 6 min read
What is Assignment Selling? (Using Content to Close Deals Faster)
November 2, 2021 • 5 min read
HubSpot Sales Hub: 18 Things Every Sales Rep Should Know How to Do (+ Videos)
October 28, 2021 • 5 min read
How to Get Sales Reps to Use the HubSpot CRM
October 18, 2021 • 4 min read
How to Master the Art of Using Content in the Sales Process
October 12, 2021 • 10 min read
How to Know When You’ve Outgrown HubSpot Sales Hub Starter
September 23, 2021 • 4 min read
Sales and Marketing Alignment: How To Shorten Your Sales Cycle
September 17, 2021 • 8 min read
The Best Sales Enablement Tools for Your Team in 2021
August 30, 2021 • 11 min read
Your Buyers Want to Control the Sales Process; Here’s How to Let Them
July 28, 2021 • 6 min read
HubSpot CRM review (updated for 2021)
July 27, 2021 • 8 min read
5 HubSpot Sales Hub Tips for Assignment Selling
July 23, 2021 • 7 min read
How to Add Video to the Sales Process
July 20, 2021 • 6 min read
Get your sales team using your CRM platform in 5 easy steps
July 13, 2021 • 6 min read
9 marketing objective examples to guide your next digital strategy meeting (+ one bonus)
June 30, 2021 • 6 min read
How to Use Video for Sales (5 Easy Tips)
June 8, 2021 • 6 min read
Lead nurturing strategies, ft. Rich Quarles of glassCanopy (Inbound Success, Ep. 198)
June 7, 2021 • 24 min read
What is the Content Marketing Funnel and How Does It Work?
June 2, 2021 • 10 min read
What is Lead Nurturing?
May 28, 2021 • 9 min read
Sales and Marketing Friction is Hurting Your Bottom Line – Here’s What to Do About It
May 27, 2021 • 6 min read