Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.

Free Guide: The Ultimate Inbound Marketing Strategy Playbook 2022

Read the Guide Subscribe
Join 40,000+ sales and marketing pros who receive our 4x a week insights, tips, and best practices.
Thank you! You have been subscribed.
Learning Center
Learning Center
Close
The IMPACT Learning Center

Free resources to help you master inbound marketing and They Ask, You Answer

Access the Learning Center

Access the Learning Center

Access the Learning Center
learning_center_grey__What is They Ask, You Answer-v2-black

What is They Ask, You Answer?

What is <span>They Ask, You Answer?</span>
Articles, Podcasts, & Updates

Articles, Podcasts, & Updates

Articles, Podcasts, <span>& Updates</span>
learning_center_grey__Free Courses and Certifications.svg

Free Courses & Certifications

Free Courses & <span>Certifications</span>
On-Demand Keynotes & Sessions

On-Demand Keynotes & Sessions

On-Demand <span>Keynotes & Sessions</span>
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Services
Services
Close
Navigation_8_2021_taya

They Ask, You Answer Coaching & Training

They Ask, You Answer Coaching & Training
They Ask, You Answer Workshop

They Ask, You Answer Workshop

They Ask, You Answer Workshop
Navigation_8_2021_workshop

Inbound Marketing Services

Inbound Marketing Services
Navigation_8_2021_website design - monitor

Website Design & Development

Website Design & Development
Navigation_8_2021_hubspot implementation

HubSpot Training & Implementation

HubSpot Training & Implementation
Navigation_8_2021_virtual selling

Virtual Sales
Training

Virtual Sales <br>Training
Navigation_8_2021_swell - paid ads

Paid Search & Social Services

Paid Search & Social Services
Become a Certified Coach
Become a Certified Coach
Close
Close
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022
Read the Guide
The Ultimate Inbound Marketing Strategy Playbook 2022
Free Inbound Marketing Playbook
View The Ultimate Inbound Marketing Strategy Playbook 2022
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

How to Spend Less Time on your Marketing and Get More Results

By John Bonini

John Bonini also recommends this free guide: The Ultimate Inbound Marketing Strategy Playbook 2022.

How to Spend Less Time on your Marketing and Get More Results Blog Feature

 

spend less time on your marketingSpend less time on your marketing...Does this sound like sweet music to your ears?


Of course it does. You're spending countless hours on your marketing strategy. You're blogging, You're spending obscene amounts of time engaging in social media. You're even drafting

Free Guide: The Ultimate Inbound Marketing Strategy Playbook 2022

up some emails to send out to prospects. So....when are you actually supposed to get any other work done?


Well, here's the thing. You may not be the best person to handle your own marketing, and here's the reason why. You're BUSY! After all, you're trying to run a business. Planning and executing an effective inbound marketing campaign is a full-time job in itself, so it's often pretty hard to commit the time necessary to your marketing in order to generate more leads.


Well I've got a little secret for you (and no, I won't have to kill you.) The secret to spending less time on your marketing yet get even more results require a little soul searching. What are you great at? And on the flip-side, what could you use help on to make your job easier and get even more from your marketing dollars?


By answering these questions truthfully, you'll get a better idea of how to allocate your time, resources, and get more from your marketing budget.


Interested in learning how an inbound marketing agency can help improve your marketing? Give us a call at IMPACT and we'll help you get started!


Spend Less time on your Marketing


If you could transform your website into a lead generating machine, and increase your profits consistently over time, what would that be worth to you and your company?


That's an easy question, right? It would be HUGE!


So perhaps investing yourself in an inbound marketing program would be both beneficial and profitable for your company.


Focus on the things you are great at (hopefully, running your business), and see how you can benefit from a partnership with an inbound marketing agency.


In order to get more results, your company needs to start implementing some digital age marketing best practices.


These include:



    • Search engine optimization

    • Blogging

    • Social media marketing

    • Email marketing

    • Lead nurturing


By successfully utilizing these marketing tactics, you'll feature more fully optimized website content, as well as the consistent, fresh content search engines like Google are looking for when indexing pages. An inbound marketing agency will effectively implement best practices and more importantly, allow you to spend more time on the day-to-day operations of running your business.


I'm sure you're probably wondering, "If I hire an agency to take care of my marketing, how am I making more money?"


Easy. According to HubSpot, leads acquired form inbound marketing methods cost 61% less than leads acquired from more outdated, outbound marketing methods. So each one of your leads and customers will cost you less than they do now.


By replacing more expensive, outdated outbound marketing methods like direct mail, print ads, and cold calling with more modern inbound marketing methods, you'll be effectively reaching more qualified prospects, shortening your sales cycle by delivering you more sales ready leads.


It's All About the Results


The bottom line is you're going to see more results with a little help than you will by doing it yourself. The reason why your marketing and website aren't performing is because you simply don't have the time to put into it in order to make it a success.


An inbound marketing program is often said to not be an expense, but rather an investment, because once started, the results will continuously improve over time. The more time put into your blogging will yield more subscribers and organic traffic. The more time put into your social media engagement will garner you more followers, traffic, and potential leads.


Email marketing will help to nurture these leads to become qualified and sales ready. Search engine optimization? Well...that simply ties everything together. None of this will be effective without an effective and powerful SEO strategy.


This includes keyword research and analysis, and will benefit the entire campaign.


Chances are, if you're like most business owners, you simply don't have the time to make all of this work. The worst mistake you could make however, is assuming you don't need any or all of these to run a successful online marketing campaign.


Don't let your marketing go to chance. Instead, spend less time on your marketing by partnering with an agency that can handle what you cannot.


Looking to partner with an inbound marketing agency and learn how to implement a more effective marketing campaign? Give us a call at IMPACT and learn how we can help!

The Ultimate Inbound Marketing Strategy Playbook 2022
The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

Topics:

Inbound Marketing
Published on September 6, 2012

Recent Articles

Inbound Marketing for Insurance Companies, Agencies, and Agents
January 21, 2022 • 7 min read
4 Signs Your Revenue Team Is Slowly Failing
October 23, 2021 • 9 min read
17 Examples of Inbound Marketing That Drive Sales
October 11, 2021 • 13 min read
HubSpot and Data Privacy: How to Collect Contacts the Right Way
October 4, 2021 • 4 min read
5 Key Elements of a Winning Inbound Marketing Strategy
September 14, 2021 • 14 min read
The Fundamentals of Inbound Marketing
September 9, 2021 • 13 min read
Inbound Marketing Strategy: 7 Steps to Success
August 11, 2021 • 8 min read
How to Learn Inbound Marketing in 5 Easy Steps
August 4, 2021 • 7 min read
What is the Inbound Marketing Funnel? (+ Examples)
July 26, 2021 • 7 min read
How Can the StoryBrand Framework Be Used for Inbound Marketing?
July 21, 2021 • 6 min read
I’m a word-of-mouth business: How can inbound marketing help me grow?
July 20, 2021 • 5 min read
5 ways you can use the StoryBrand framework to make a better website
June 14, 2021 • 5 min read
9 ways to get the most out of IMPACT+ in 10 minutes a day
June 4, 2021 • 8 min read
Inbound Marketing vs. Outbound Marketing in 2021: Which is Better?
May 18, 2021 • 10 min read
Green energy marketing strategy: The DIY approach to getting more customers
May 17, 2021 • 9 min read
Who Should Use Inbound Marketing?
March 9, 2021 • 9 min read
What is the Inbound Marketing Methodology? (Updated for 2021)
March 3, 2021 • 17 min read
How Much Does Inbound Marketing Cost?
February 26, 2021 • 11 min read
How to manage your online reputation and reviews in today's marketplace [Free IMPACT+ Course]
January 28, 2021 • 6 min read
Marcus Sheridan: 'Virtual Sales Can Work in Any Industry'
December 14, 2020 • 4 min read
New Pinterest weighted ads have better CX customization
December 8, 2020 • 3 min read
7 Inbound Marketing Strategy Mistakes that Will Cost You in 2021
December 3, 2020 • 8 min read
4 simple inbound marketing tips that will get you big results in 2021
December 2, 2020 • 6 min read
Why You Need a Content Manager On Your Digital Marketing Team [+ Video]
November 5, 2020 • 9 min read
Inbound Marketing vs. Content Marketing: What's the Difference? 
October 28, 2020 • 9 min read