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Free Guide:

The Inbound Marketer’s Guide to Maximizing HubSpot ROI
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The Inbound Marketer’s Guide to Maximizing HubSpot ROI
Free HubSpot ROI Guide
View The Inbound Marketer’s Guide to Maximizing HubSpot ROI
The-Inbound-Marketers-Guide-to-Maximizing-HubSpot-ROI

Free Guide:

Follow these 10 proven step to make the most out of your HubSpot investment.

In this free guide, you’ll learn:

  • What HubSpot is and isn't
  • How to use HubSpot to track inbound success
  • How to make sure you truly are getting the most out of HubSpot

Hubcast 198: Snippets in Gmail, Article Feedback for Knowledge Base, & Another Price Change

By Carina Duffy

Carina Duffy also recommends this free guide, The Inbound Marketer’s Guide to Maximizing HubSpot ROI.

Hubcast 198: Snippets in Gmail, Article Feedback for Knowledge Base, & Another Price Change

This episode of the Hubcast is brought to you by Rambl.

This week HubSpot released a Bot Directory. We dive into what this means (or at least what we think it means!), and where it might be going.

Free Guide: The Inbound Marketer’s Guide to Maximizing HubSpot ROI

Property of the Week: Ticket Property Series

Close Date

“The day the ticket was closed.”

Another standard property here - but one that will be hugely important to collect feedback and ensure customer delight.

Think: sending feedback survey 1 day or week after close date, OR workflows that send an email to a specific ticket CATEGORY (remember last week) after their close date to provide additional information on succeeding with your product/service.

What’s on Marcus’ Mind

If you're not using 1:1 video in emails  for sales and service (and everything else), what are you waiting for?!

We spent some time talking about how we've been using it individually and how much of an impact it can have on the recipients of our emails.

HubSpot Wishlist: Search for Snippets in Gmail Extension

Another Duffmeister original:

“It's great that when I go to use a Template, Document, or a Sequence in the Chrome Extension I get a pop-up where I can search for what I'm looking for. However, when I go to use a Snippet I just get a big long list of all of my snippets and have to comb through them to find what I'm looking for.

Would love to have a pop-up with the ability to search for Snippets just like you can with Templates, Sequences, and Documents!”

Vote it Up!

This Episode’s Sponsor: Rambl

Rambl is a sales phone system designed for high volume calling and call insights, allowing teams to learn from every call so they can improve the next one. It's a powerful dialer for inside sales teams.

Reps love Rambl because it's the fastest way to place and log calls to HubSpot or Salesforce, while improving their performance with qualification insights.

They’re a HubSpot Connect Partner, which means you can make calls right within the CRM and use Rambl’s call improvement tools.

Visit rambl.ai/hubcast to see a demo of the HubSpot integration and use code HUB10 to get 10% off!

HubSpot Updates

[Now Live] Article Feedback: Knowledge Base, Service Hub

“Now live is a new feedback mechanism and insights that tell knowledge base users how helpful their customers find a given knowledge base article.”Learn More

You’ll now have a “Is this article helpful?” Yes/No option at the bottom of each article, and the answers will show up in your contact timelines as well as in your article insights!

[Now Live] Branching Logic in Company, Ticket, & Deals Workflows

“If you have workflows you can now add if/then branches in company, ticket, and deal-based workflows. They work the same way as if/then branches in contact-based workflows.”

Learn More

Woohoo! This is a must-have for workflows and I’m so glad it’s here.

Report More Accurately on your Contacts by Editing their Original Source Property

“When looking up properties on a contact record, you’ll now be able to edit the original source property as you see fit. You can also do this in bulk from the contacts dashboard, or through a workflow.

In addition, you can also import contacts and include original source information, updating new contacts in bulk as you add them to the HubSpot CRM.”

Learn More

An import note on this: "At this time, this does not extend to the original source drill down properties."

HubSpot's approach to Marketing Hub Enterprise 'Grandparenting' - Pricing Goes Up November 1!

“HubSpot announced exciting enhancements to our Marketing Hub Enterprise product. We’re already using some of these features ourselves and think you’ll really enjoy them.”

Learn More

On November first, Marketing Hub Enterprise will go from $2400 to $3200/mo. If you’ve been thinking about upgrading from Pro, now’s the time! Also, if you have a large number of contacts (think 40K or more) - you could actually SAVE money by moving to Enterprise!

Until Next Time

Send us a 1:1 video via email! Our favorite will get a major Hubcast shoutout and some awesome IMPACT swag. 

If you’re listening on iTunes - head on over and leave us a review! We love hearing your feedback, so feel free to leave some in the comments, or shoot me an email at cduffy[AT]impactplus.com!

Until next time. This is Carina Duffy & Marcus Sheridan saying to you, go out into the world and do some happy HubSpotting!

The-Inbound-Marketers-Guide-to-Maximizing-HubSpot-ROI

Free Guide:

The Inbound Marketer’s Guide to Maximizing HubSpot ROI
Read the Guide
The-Inbound-Marketers-Guide-to-Maximizing-HubSpot-ROI

Free Guide:

The Inbound Marketer’s Guide to Maximizing HubSpot ROI

Follow these 10 proven step to make the most out of your HubSpot investment.

In this free guide, you’ll learn:

  • What HubSpot is and isn't
  • How to use HubSpot to track inbound success
  • How to make sure you truly are getting the most out of HubSpot

Topics:

Inbound Marketing
HubSpot
Published on October 18, 2018

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