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The Ultimate Inbound Marketing Strategy Playbook 2022

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The Ultimate Inbound Marketing Strategy Playbook 2022
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The Ultimate Inbound Marketing Strategy Playbook 2022

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Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
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Valentine Spending: Stats for Planning a Lovable Last-Minute Campaign! [Infographic]

By Ramona Sukhraj

Ramona Sukhraj also recommends this free guide: The Ultimate Inbound Marketing Strategy Playbook 2022.

Valentine Spending: Stats for Planning a Lovable Last-Minute Campaign! [Infographic]

In recent years, Valentine’s Day has earned an increasingly bad rep.

Labeled as superficial and materialistic, the day celebrating love has gotten everything but from many modern consumers.

However, despite this, more than half of Americans plan on celebrating Valentine’s Day in 2018 and this engaged audience presents an extremely valuable opportunity for marketers to grab their attention and increase sales.

Free Guide: The Ultimate Inbound Marketing Strategy Playbook 2022

Don’t have anything up your sleeve?

Drawing upon data and recent research from The Shelf and Tuluna QuickSurveys, I’ve compiled this handy infographic of some crucial statistics and facts to help you plan a last minute Valentine’s Day marketing campaign or fine-tune your existing one.

Here are some of the trends highlighted:

  • 21% of the 1000 people surveyed by QuickSurveys plan on spending $100-500 on Valentine’s Day this year.
  • Jewelry, candy, dinner, and greeting/gift cards remain the most popular gifts
  • Men on average spend twice as much as women on Valentine’s Day
  • Individuals 25-34 tend to spend the most on Valentine’s Day
  • 48% of people are shopping in-store, but those who do shop online, spend 31% more than in-store shoppers.
  • 72% of young shoppers research their purchase online before buying in-store

Check out and share the full infographic below!

Valentine's-Day-Spending-Infographic

The Ultimate Inbound Marketing Strategy Playbook 2022

Free Guide:

The Ultimate Inbound Marketing Strategy Playbook 2022

Take your inbound strategy to the next level

  • Master the 7 principles of highly effective inbound marketing
  • Dramatically improve your inbound sales
  • Get more buy-in at your company

Topics:

Just for Fun
Infographics
Published on February 11, 2018

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