Back to Learning Center
Subscribe
Join 40,000+ sales and marketing pros who receive our weekly insights, tips, and best practices.
Thank you! You have been subscribed.
Learning Center
Learning Center
Close
The IMPACT Learning Center

Free resources to help you master inbound marketing and They Ask, You Answer

Access the Learning Center

Access the Learning Center

Access the Learning Center
learning_center_grey__What is They Ask, You Answer-v2-black

What is They Ask, You Answer

What is <span>They Ask, You Answer</span>
Articles, Podcasts, & Updates

Articles, Podcasts, & Updates

Articles, Podcasts, <span>& Updates</span>
Free Courses & Certifications

Free Courses & Certifications

Free Courses & <span>Certifications</span>
On-Demand Keynotes & Sessions

On-Demand Keynotes & Sessions

On-Demand <span>Keynotes & Sessions</span>
Events
Events
Close
IMPACT+ Membership
IMPACT+ Membership
Close
Services
Services
Close
Navigation_8_2021_taya

They Ask, You Answer Coaching & Training

They Ask, You Answer Coaching & Training
They Ask, You Answer Workshop

They Ask, You Answer Workshop

They Ask, You Answer Workshop
Navigation_8_2021_workshop

Inbound Marketing Services

Inbound Marketing Services
Navigation_8_2021_website design - monitor

Website Design & Development

Website Design & Development
Navigation_8_2021_hubspot implementation

HubSpot Training & Implementation

HubSpot Training & Implementation
Navigation_8_2021_virtual selling

Virtual Sales
Training

Virtual Sales <br>Training
Navigation_8_2021_swell - paid ads

Paid Search & Social Services

Paid Search & Social Services
Become a Certified Coach
Become a Certified Coach
Close
Just for Fun

#IMPACTTurns10: A decade by the numbers [infographic]

By Ramona Sukhraj

#IMPACTTurns10: A decade by the numbers [infographic] Blog Feature

A perfect 10. Top 10. Tenfold. 

Ten is an aspirational number in many ways. 

Turning 10 years old, for example, is a big milestone for small businesses not just because it marks a decade, but also because only about 30% of businesses manage to do so. 

Earlier this month, IMPACT celebrated this achievement. 

We couldn’t be more proud and humbled to have made it this far and we have reflected on it with no shortage of words.

“I’m very honored to be where we are today,” shared our CEO, Bob Ruffolo in an interview with editorial content manager John Becker. The initial dream was just a small office and a small team, but it quickly became so much more than that. 

In 2012, we discovered inbound marketing and became a HubSpot Partner Agency. In 2017, we were named Partner of the Year and received numerous awards for our culture and being a great place to work. This year, we were listed in the INC 5000 fasted growing companies.

And all along the way, we grew as a team and frankly, a family

“I’ve never heard the word, ‘love’ used so much within an organization to describe feelings this team has for one another,” IMPACT partner and Director of Client Success, Tom DiScipio. 

Now, as November comes to a close, we thought it would be fun to share some of the numbers behind our history, culture, and achievements.

With the help of one of IMPACT’s most tenured designers, Marcella Jalbert, here’s an infographic look at our organization by the numbers.


impact-10years-by-thenumbers

The History:

  • IMPACT was founded in 2009 out of our CEO’s condo.
  • HQ has seen 5 different offices in CT
  • Four were in Wallingford, CT. We moved to New Haven in 2019. 
  • Number of mergers/acquisitions: 4

Fun Fact: IMPACT and The Sales Lion merged in 2018, but did you know it would’ve been 10 years old this month too? Marcus Sheridan started the HubSpot agency in 2009 after saving his struggling pool business using content. 

  • We’ve been a HubSpot partner since 2012
  • Number of former HubSpotters on the team: 4
  • Number of Core Values: 3
    1. Passion
    2. Helpfulness
    3. Dependability

The Team:

  • 166 people have worked for IMPACT in the past 10 years
  • Number of employees currently: 64
    1. Baby Boomers: 1.5%
    2. Gen X: 12.5%
    3. Millennials: 84.5%
    4. Gen Z: 1.5% 
  • Women: 58.5% 
  • Men: 41.5%
  • 38 of IMPACT’s current team is remote. That’s 59%!
  • There are IMPACT team members in 18 states and on two continents!

The Work:

  • Number of clients we’ve ever had: 777
  • Number of websites we’ve built: 500+
  • Number of articles published in 10 years: 4,275

The Fun:

  • IMPACT has been celebrating its annual Dip Day for 6 years. 
  • IMPACT touts 6 bald and beautiful team members
  • 7 (10%) IMPACT team members are left-handed; That’s higher than the global average of 9%!
  • Number of IMPACT Babies: 59
  • Number of Fur Babies: 61
  • Our team speaks 8 languages. 

Topics:

Just for Fun
Infographics
Published on November 28, 2019

Recent Articles

Avoid the summer slump in business: 4 tips to keep your metrics hot

By John Becker on June 1, 2021
5 min read

The psychological meaning of shapes in logo design [Infographic]

By Ramona Sukhraj on April 17, 2021
1 min read

The 17 best internet easter eggs you've got to see in 2021

By Ramona Sukhraj on April 4, 2021
5 min read

13 out of office message examples to steal for your next vacation

By Liz Moorehead on December 23, 2020
9 min read

13 international business superstitions to know in a diverse global market

By Ramona Sukhraj on November 13, 2020
4 min read

49 Office-friendly Halloween Costumes for Marketers and Tech Fans

By Ramona Sukhraj on October 10, 2020
7 min read

The most relatable challenges of working from home during COVID-19, as told through memes

By Natalie Davis on May 23, 2020
3 min read

International Women's Day: 14 remarkable women who inspire and motivate

By Ramona Sukhraj on March 9, 2020
6 min read

100 leadership quotes to make you a better manager this year

By Ramona Sukhraj on January 3, 2020
7 min read

Wait, WHAT happened? 8 top news stories from 2019

By John Becker on January 2, 2020
5 min read

Best of the best: Our top 19 marketing articles and trends from 2019

By Ramona Sukhraj on December 30, 2019
5 min read

5 best marketing books you might have missed in 2019

By Liz Moorehead on December 27, 2019
8 min read

11 holiday gifts for the digital marketers in your life

By Ramona Sukhraj on December 13, 2019
4 min read

#IMPACTTurns10: A decade by the numbers [infographic]

By Ramona Sukhraj on November 28, 2019
2 min read

22 weird Thanksgiving stock photos every marketer can appreciate

By Ramona Sukhraj on November 28, 2019
2 min read

17 IMPACT content statistics that were 10 years in the making [#IMPACTTurns10]

By Ramona Sukhraj on November 15, 2019
3 min read

The 8 Best Branded April Fools' Pranks of 2019

By Jen Barrell on April 1, 2019
5 min read

17 Best of 2018: Our Top Marketing Articles From A Whirlwind Year

By Ramona Sukhraj on December 31, 2018
5 min read

6 Outrageous Campaigns That Prove Even Marketers Can’t Wait for the Royal Wedding

By Ramona Sukhraj on May 18, 2018
4 min read

How Marketers Get Lucky on St. Patrick’s Day with $5.9B Being Spent! [Infographic]

By Ramona Sukhraj on March 17, 2018
1 min read

Valentine Spending: Stats for Planning a Lovable Last-Minute Campaign! [Infographic]

By Ramona Sukhraj on February 11, 2018
1 min read

21 Websites That Will Change Your Life as a Digital Marketer Forever

By Iris Hearn on December 31, 2017
6 min read

Best of 2017: Our Top 17 Marketing Articles From the Past Year

By Ramona Sukhraj on December 27, 2017
4 min read

Santa Meets Cyber: Surprising Trends for the 2017 Holiday Season [Infographic]

By Ramona Sukhraj on December 24, 2017
1 min read

How Inbound Marketing Grew My Spotify Playlist Following

By Christine Austin on October 12, 2017
5 min read