Skip to main content
Services
TAYA

They Ask, You Answer Mastery

A coaching & training program that drives unmatched sales & marketing results.

Sales

Sales Performance Mastery

Improve the competencies and close rates of your sales organization.

Web design

Website Mastery

Web design, development & training for your team.

HubSpot

HubSpot Mastery

Everything you need to get the most from HubSpot.

AI Mastery

AI Enablement Mastery

Unlock the power of AI in all aspects of your revenue operations.

Discover how IMPACT’s services can help take your business to the next level. Book a free 30-minute coaching session Book a free 30-minute coaching session
Learning Center
Learning Center

Learning Center

Free resources to help you improve the way you market, sell and grow your business.

[NEW] The Endless Customers Podcast is now available everywhere. Learn how to earn trust & win more customers in the age of AI. Listen Now Listen Now

Free Assessment: How does your sales & marketing measure up?

Close

Free Assessment:

How does your sales & marketing measure up?
Take this free, 5-minute assessment and learn what you can start doing today to boost traffic, leads, and sales.
Ramona Sukhraj

By Ramona Sukhraj

Nov 28, 2019

Topics:

Just for Fun Infographics
Subscribe
Join 40,000+ sales and marketing pros who receive our weekly newsletter.

Get the most relevant, actionable digital sales and marketing insights you need to make smarter decisions faster... all in under five minutes.

Thanks, stay tuned for our upcoming edition.
Just for Fun  |   Infographics

#IMPACTTurns10: A decade by the numbers [infographic]

Ramona Sukhraj

By Ramona Sukhraj

Nov 28, 2019

#IMPACTTurns10: A decade by the numbers [infographic]

A perfect 10. Top 10. Tenfold. 

Ten is an aspirational number in many ways. 

Turning 10 years old, for example, is a big milestone for small businesses not just because it marks a decade, but also because only about 30% of businesses manage to do so. 

Earlier this month, IMPACT celebrated this achievement. 

We couldn’t be more proud and humbled to have made it this far and we have reflected on it with no shortage of words.

“I’m very honored to be where we are today,” shared our CEO, Bob Ruffolo in an interview with editorial content manager John Becker. The initial dream was just a small office and a small team, but it quickly became so much more than that. 

In 2012, we discovered inbound marketing and became a HubSpot Partner Agency. In 2017, we were named Partner of the Year and received numerous awards for our culture and being a great place to work. This year, we were listed in the INC 5000 fasted growing companies.

And all along the way, we grew as a team and frankly, a family

“I’ve never heard the word, ‘love’ used so much within an organization to describe feelings this team has for one another,” IMPACT partner and Director of Client Success, Tom DiScipio. 

Now, as November comes to a close, we thought it would be fun to share some of the numbers behind our history, culture, and achievements.

With the help of one of IMPACT’s most tenured designers, Marcella Jalbert, here’s an infographic look at our organization by the numbers.


impact-10years-by-thenumbers

The History:

  • IMPACT was founded in 2009 out of our CEO’s condo.
  • HQ has seen 5 different offices in CT
  • Four were in Wallingford, CT. We moved to New Haven in 2019. 
  • Number of mergers/acquisitions: 4

Fun Fact: IMPACT and The Sales Lion merged in 2018, but did you know it would’ve been 10 years old this month too? Marcus Sheridan started the HubSpot agency in 2009 after saving his struggling pool business using content. 

  • We’ve been a HubSpot partner since 2012
  • Number of former HubSpotters on the team: 4
  • Number of Core Values: 3
    1. Passion
    2. Helpfulness
    3. Dependability

The Team:

  • 166 people have worked for IMPACT in the past 10 years
  • Number of employees currently: 64
    1. Baby Boomers: 1.5%
    2. Gen X: 12.5%
    3. Millennials: 84.5%
    4. Gen Z: 1.5% 
  • Women: 58.5% 
  • Men: 41.5%
  • 38 of IMPACT’s current team is remote. That’s 59%!
  • There are IMPACT team members in 18 states and on two continents!

The Work:

  • Number of clients we’ve ever had: 777
  • Number of websites we’ve built: 500+
  • Number of articles published in 10 years: 4,275

The Fun:

  • IMPACT has been celebrating its annual Dip Day for 6 years. 
  • IMPACT touts 6 bald and beautiful team members
  • 7 (10%) IMPACT team members are left-handed; That’s higher than the global average of 9%!
  • Number of IMPACT Babies: 59
  • Number of Fur Babies: 61
  • Our team speaks 8 languages. 

Free Assessment:

How does your sales & marketing measure up?
Take this free, 5-minute assessment and learn what you can start doing today to boost traffic, leads, and sales.

Related Articles

Avoid the summer slump in business: 4 tips to keep your metrics hot

June 1, 2021
John Becker John Becker

The psychological meaning of shapes in logo design [Infographic]

April 17, 2021
Ramona Sukhraj Ramona Sukhraj

The 17 Best Internet Easter Eggs You’ve Got To See

April 4, 2021
Ramona Sukhraj Ramona Sukhraj

13 out of office message examples to steal for your next vacation

December 23, 2020
Liz Murphy Liz Murphy

13 international business superstitions to know in a diverse global market

November 13, 2020
Ramona Sukhraj Ramona Sukhraj

49 Office-friendly Halloween Costumes for Marketers and Tech Fans

October 10, 2020
Ramona Sukhraj Ramona Sukhraj

The most relatable challenges of working from home during COVID-19, as told through memes

May 23, 2020
Natalie Davis Natalie Davis

100 leadership quotes to make you a better manager this year

January 3, 2020
Ramona Sukhraj Ramona Sukhraj

Wait, WHAT happened? 8 top news stories from 2019

January 2, 2020
John Becker John Becker

Best of the best: Our top 19 marketing articles and trends from 2019

December 30, 2019
Ramona Sukhraj Ramona Sukhraj

5 best marketing books you might have missed in 2019

December 27, 2019
Liz Murphy Liz Murphy

11 holiday gifts for the digital marketers in your life

December 13, 2019
Ramona Sukhraj Ramona Sukhraj

#IMPACTTurns10: A decade by the numbers [infographic]

November 28, 2019
Ramona Sukhraj Ramona Sukhraj

22 weird Thanksgiving stock photos every marketer can appreciate

November 28, 2019
Ramona Sukhraj Ramona Sukhraj

17 IMPACT content statistics that were 10 years in the making [#IMPACTTurns10]

November 15, 2019
Ramona Sukhraj Ramona Sukhraj

The 8 Best Branded April Fools' Pranks of 2019

April 1, 2019
Jen Barrell Jen Barrell

17 Best of 2018: Our Top Marketing Articles From A Whirlwind Year

December 31, 2018
Ramona Sukhraj Ramona Sukhraj

6 Outrageous Campaigns That Prove Even Marketers Can’t Wait for the Royal Wedding

May 18, 2018
Ramona Sukhraj Ramona Sukhraj

How Marketers Get Lucky on St. Patrick’s Day with $5.9B Being Spent! [Infographic]

March 17, 2018
Ramona Sukhraj Ramona Sukhraj

Valentine Spending: Stats for Planning a Lovable Last-Minute Campaign! [Infographic]

February 11, 2018
Ramona Sukhraj Ramona Sukhraj

21 Websites That Will Change Your Life as a Digital Marketer Forever

December 31, 2017
Iris Hearn Iris Hearn

Best of 2017: Our Top 17 Marketing Articles From the Past Year

December 27, 2017
Ramona Sukhraj Ramona Sukhraj

Santa Meets Cyber: Surprising Trends for the 2017 Holiday Season [Infographic]

December 24, 2017
Ramona Sukhraj Ramona Sukhraj

How Inbound Marketing Grew My Spotify Playlist Following

October 12, 2017
Christine Austin Christine Austin

12 Brands “Eclipsing” Their Competition Through Newsjacking

August 18, 2017
Ramona Sukhraj Ramona Sukhraj