Digital Sales & Marketing
Digital Sales & Marketing

Free digital sales and marketing courses

Immediately start seeing better digital sales and marketing results with dozens (and counting) of free online courses inside IMPACT+.

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Digital Sales & Marketing World 2021

The premier, hybrid event for growth-focused business leaders, digital marketers, and sales pros. Virtual passes are free for IMPACT+ Pro members. In-person passes on sale soon.

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Digital sales and marketing services

Discover the full array of IMPACT services, including inbound marketing training, web design, paid media management, and more.

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They Ask, You Answer
They Ask, You Answer

Free They Ask, You Answer course

Learn the principles of the They Ask, You Answer by taking our most popular course, taught by Marcus Sheridan himself.

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Hire a coach

Turn your company into a high-performing digital organization with our flagship coaching program, Digital Sales and Marketing Mastery.

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Case studies

See dozens of examples of companies succeeding with Digital Sales and Marketing Mastery and They Ask, You Answer.

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They Ask, You Answer, the book

“One of the 11 Marketing Books every CMO should read.” — Forbes

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Virtual Selling
Virtual Selling

Virtual Selling Mastery

Equip your sales team with proven methods to connect with today’s buyer, shorten the sales cycle, and close more deals, faster.

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Virtual Selling Summit

Virtual Selling Summit 2021 is in the works. In the meantime, enjoy the entire 2020 event on-demand, free for IMPACT+ Pro Members.

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Free video sales and marketing strategy course

Zach Basner teaches you the fundamentals of making video for sales and marketing work inside your organization.

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Video Sales and Marketing World 2021

Video Sales & Marketing World 2021 is in the works. In the meantime, enjoy the 2020 event on-demand - free for IMPACT+ Pro Members.

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The Visual Sale, the book

Learn how to use video to ignite sales, accelerate marketing, and grow your business in a virtual world in this book from Marcus Sheridan and Vidyard’s Tyler Lessard.

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Master video inside your organization

Video is a critical component of any high-performing digital sales and marketing program, and is a key part of Digital Sales and Marketing Mastery.

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Free HubSpot sales and marketing courses

Taught by Carina Duffy, IMPACT’s lead HubSpot trainer.

Marketing automation mastery (with HubSpot workflows)Marketing automation mastery (with HubSpot workflows) Inbound lead generation and conversion optimizationInbound lead generation and conversion optimization Getting started with sales technologyGetting started with sales technology

HubSpot Training Day

Following INBOUND 2020, IMPACT and HubSpot co-hosted a full-day of deep dive sessions to help HubSpot users get the most out of the new features fast! On-demand access is free for IMPACT+ Pro Members.

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HubSpot training and implementation

Maximize your investment in HubSpot's marketing, sales, or service platforms with guided training and implementation services.

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Web Design
Web Design

Website Optimization Summit 2021

March 23, 2021, 25+ Speakers/Sessions, Free for IMPACT+ Pro Members or $59 for a day pass.

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Website design and strategy services

Get a beautiful, user-friendly HubSpot or Wordpress website that is easy to update, consistently generates leads and revenue, and grows with you.

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Work Smarter, Not Harder: 10 Tips for Starting & Ending Your Day [Infographic]

Work Smarter, Not Harder: 10 Tips for Starting & Ending Your Day [Infographic] Blog Feature

Carolyn Edgecomb

Talent & Office Manager, 7+ Years of Logistics and New Hire Management

September 28th, 2019 min read

Everyone has a daily routine and it’s never the same for any two people.

You might wake up at 4 AM and head right to the gym, or start your day by watching the morning news. The possibilities are endless. You might even be a late riser or someone who’s neither a morning person or a night owl.

Either way, how you start and end your work day can have a big impact on your overall productivity and performance at the office.Unfortunately, 60% of Americans say there are not enough hours in the day to complete all of their tasks, and at least an extra 3 hours and 54 minutes are needed.

This leaves many busy professionals working outside of the typical 9 to 5 work day and even on the weekends.

According to financial solutions company, Fundera, however, if you’re able to incorporate a routine into the first and last moments of your work day, it can encourage you to be more productive, and aid in a better work/life balance.

Let’s work smarter, not harder!

Paying attention to your current routine and work habits can help you identify what’s causing you to be unproductive.

If order for you to stay focused throughout the day, Fundera shared that in the first 15 minutes of your day, you shouldn’t:

  • Immediately start responding to emails and other requests.
  • Dive right into your to-do list.
  • Pour a cup of coffee until you’ve had a cup of water.
  • Get caught up in office gossip.
  • Procrastinate on tough assignments in favor of busy work.

If you’re like me, a couple of those might have caught you off guard. I mean some people can’t even leave the house without a cup of coffee!

But before you down that next cup of coffee in one sip, consider starting with a glass of water. Staying hydrated has been shown to increase productivity by 14%.

On the other end of the spectrum, when you’re almost ready to shut down your computer for the day, Fundera suggests you shouldn’t:

  • Dive into new projects right before leaving.
  • Leave your workspace in a frenzy.
  • Leave the office with a head full of tomorrow’s to-dos.
  • Beat yourself up if you didn’t get everything you wanted accomplished.
  • Let yourself be tempted to check in on non-time sensitive work.

Giving yourself 15 minutes at the end of each and doing the right activities will help you close out your day, and ensure you’re able to start the next day with a clean slate.

Now that you know what you shouldn’t be doing, check out the full infographic from Fundera below, to see how should you be spending the first and last 15 minutes of your day.

If you do something during the first and/or last moments of your day that wasn’t mentioned that helps you maintain a healthy work/life balance, leave a comment below, I’d love to hear what works for you.


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