Digital Sales & Marketing
Digital Sales & Marketing
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Free digital sales and marketing courses

Immediately start seeing better digital sales and marketing results with dozens (and counting) of free online courses inside IMPACT+.

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Digital Sales & Marketing World 2021

The premier, hybrid event for growth-focused business leaders, digital marketers, and sales pros. Virtual passes are free for IMPACT+ Pro members. In-person passes on sale soon.

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Digital sales and marketing services

Discover the full array of IMPACT services, including inbound marketing training, web design, paid media management, and more.

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They Ask, You Answer
They Ask, You Answer
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Free They Ask, You Answer course

Learn the principles of the They Ask, You Answer by taking our most popular course, taught by Marcus Sheridan himself.

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Hire a coach

Turn your company into a high-performing digital organization with our flagship coaching program, Digital Sales and Marketing Mastery.

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Case studies

See dozens of examples of companies succeeding with Digital Sales and Marketing Mastery and They Ask, You Answer.

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They Ask, You Answer, the book

“One of the 11 Marketing Books every CMO should read.” — Forbes

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Virtual Selling
Virtual Selling
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Virtual Selling Mastery

Equip your sales team with proven methods to connect with today’s buyer, shorten the sales cycle, and close more deals, faster.

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Virtual Selling Summit

Your one-day virtual selling crash course! Today, sales reps are struggling to sell remotely. Learn how to close more deals in a virtual world.

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Video
Video
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Free video sales and marketing strategy course

Zach Basner teaches you the fundamentals of making video for sales and marketing work inside your organization.

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Video Sales and Marketing World 2021

Video Sales & Marketing World 2021 is in the works. In the meantime, enjoy the 2020 event on-demand - free for IMPACT+ Pro Members.

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The Visual Sale, the book

Learn how to use video to ignite sales, accelerate marketing, and grow your business in a virtual world in this book from Marcus Sheridan and Vidyard’s Tyler Lessard.

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Master video inside your organization

Video is a critical component of any high-performing digital sales and marketing program, and is a key part of Digital Sales and Marketing Mastery.

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HubSpot
HubSpot
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Free HubSpot sales and marketing courses

Taught by Carina Duffy, IMPACT’s lead HubSpot trainer.

Marketing automation mastery (with HubSpot workflows)Marketing automation mastery (with HubSpot workflows) Inbound lead generation and conversion optimizationInbound lead generation and conversion optimization Getting started with sales technologyGetting started with sales technology

HubSpot Training Day

Following INBOUND 2020, IMPACT and HubSpot co-hosted a full-day of deep dive sessions to help HubSpot users get the most out of the new features fast! On-demand access is free for IMPACT+ Pro Members.

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HubSpot training and implementation

Maximize your investment in HubSpot's marketing, sales, or service platforms with guided training and implementation services.

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Web Design
Web Design
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Website Optimization Summit 2021

March 23, 2021, 25+ Speakers/Sessions, Free for IMPACT+ Pro Members or $59 for a day pass.

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Website design and strategy services

Get a beautiful, user-friendly HubSpot or Wordpress website that is easy to update, consistently generates leads and revenue, and grows with you.

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Team
Blog Feature

Dia Vavruska

Director of Account Management, 10+ Years of Digital Marketing Strategy and Account Management

Location: Cleveland, Ohio

Dia's Bio

Dia Vavruska is a digital and inbound marketing specialist with nearly a decade of experience counseling clients in the strategy, execution and measurement of integrated marketing campaigns. She is experienced in a wide range of marketing services, including content marketing, email marketing, lead gen, marketing automation, PPC, social media, and website development and management.
In her previous roles, Dia managed a portfolio of client accounts and teams, serving as lead strategist, content strategist and editor, and was responsible for measuring and analyzing overall campaign performance. She is knowledgeable in a number of tech solutions and analytics platforms, including HubSpot, Google Analytics, Facebook Ads and Business Manager, Sprout Social and Hootsuite.
As a Customer Success Manager on the Sales and Success team at IMPACT, Dia is responsible for helping new and existing clients accomplish their marketing goals. She’s passionate about connecting people and organizations with the solutions they need to reach their highest potential.
Dia is a graduate of Ohio University's Scripps School of Journalism, with a specialization in Public Relations and Marketing. Dia lives in the Cleveland area with her husband and large, orange tabby cat, and is proud to be serving her second term on the Board of Directors for local nonprofit Front Steps Housing and Services. Dia is unapologetically obsessed with The Cleveland Browns, Taylor Swift and Chipotle :) 

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Dia's Certifications

Inbound (2017 Version)

Inbound Sales

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